STURM RUGER & CO INC (RGR) Fundamental Analysis & Valuation

NYSE:RGR • US8641591081

37.11 USD
-1.21 (-3.16%)
At close: Mar 5, 2026
37.6 USD
+0.49 (+1.32%)
Pre-Market: 3/6/2026, 7:58:55 AM
Overview Stock Chart Technical Analysis Fundamental Analysis Forecast Earnings Financials Ownership News

This RGR fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.

Fundamental Rating

4

We assign a fundamental rating of 4 out of 10 to RGR. RGR was compared to 32 industry peers in the Leisure Products industry. RGR has a great financial health rating, but its profitability evaluates not so good. RGR has a expensive valuation and it also scores bad on growth.


Dividend Valuation Growth Profitability Health

2

1. RGR Profitability Analysis

1.1 Basic Checks

  • RGR had positive earnings in the past year.
  • In the past year RGR had a positive cash flow from operations.
  • RGR had positive earnings in 4 of the past 5 years.
  • Each year in the past 5 years RGR had a positive operating cash flow.
RGR Yearly Net Income VS EBIT VS OCF VS FCFRGR Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 50M 100M 150M 200M

1.2 Ratios

  • With a Return On Assets value of -1.28%, RGR perfoms like the industry average, outperforming 53.13% of the companies in the same industry.
  • RGR has a Return On Equity of -1.55%. This is comparable to the rest of the industry: RGR outperforms 53.13% of its industry peers.
Industry RankSector Rank
ROA -1.28%
ROE -1.55%
ROIC N/A
ROA(3y)6.25%
ROA(5y)14.45%
ROE(3y)7.52%
ROE(5y)18.66%
ROIC(3y)N/A
ROIC(5y)N/A
RGR Yearly ROA, ROE, ROICRGR Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 10 20 30 40

1.3 Margins

  • The Gross Margin of RGR (14.86%) is worse than 81.25% of its industry peers.
  • In the last couple of years the Gross Margin of RGR has declined.
  • The Profit Margin and Operating Margin are not available for RGR so they could not be analyzed.
Industry RankSector Rank
OM N/A
PM (TTM) N/A
GM 14.86%
OM growth 3YN/A
OM growth 5YN/A
PM growth 3YN/A
PM growth 5YN/A
GM growth 3Y-21.07%
GM growth 5Y-15.08%
RGR Yearly Profit, Operating, Gross MarginsRGR Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 10 20 30

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9

2. RGR Health Analysis

2.1 Basic Checks

  • RGR does not have a ROIC to compare to the WACC, probably because it is not profitable.
  • RGR has less shares outstanding than it did 1 year ago.
  • The number of shares outstanding for RGR has been reduced compared to 5 years ago.
  • There is no outstanding debt for RGR. This means it has a Debt/Equity and Debt/FCF ratio of 0 and it is amongst the best of the sector and industry.
RGR Yearly Shares OutstandingRGR Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 5M 10M 15M
RGR Yearly Total Debt VS Total AssetsRGR Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 100M 200M 300M 400M

2.2 Solvency

  • RGR has an Altman-Z score of 9.85. This indicates that RGR is financially healthy and has little risk of bankruptcy at the moment.
  • RGR's Altman-Z score of 9.85 is amongst the best of the industry. RGR outperforms 96.88% of its industry peers.
  • RGR has no outstanding debt. Therefor its Debt/Equity and Debt/FCF ratios are 0 and belong to the best of the industry.
Industry RankSector Rank
Debt/Equity 0
Debt/FCF 0
Altman-Z 9.85
ROIC/WACCN/A
WACC9.21%
RGR Yearly LT Debt VS Equity VS FCFRGR Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 100M 200M 300M

2.3 Liquidity

  • A Current Ratio of 3.87 indicates that RGR has no problem at all paying its short term obligations.
  • Looking at the Current ratio, with a value of 3.87, RGR belongs to the top of the industry, outperforming 81.25% of the companies in the same industry.
  • RGR has a Quick Ratio of 3.08. This indicates that RGR is financially healthy and has no problem in meeting its short term obligations.
  • With an excellent Quick ratio value of 3.08, RGR belongs to the best of the industry, outperforming 90.63% of the companies in the same industry.
Industry RankSector Rank
Current Ratio 3.87
Quick Ratio 3.08
RGR Yearly Current Assets VS Current LiabilitesRGR Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 100M 200M 300M

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WACCDebt/EquityHow to determine the health of a companyAltman-Z scoreShow peers with great health

0

3. RGR Growth Analysis

3.1 Past

  • RGR shows a strong negative growth in Earnings Per Share. In the last year the EPS decreased by -29.94%.
  • The earnings per share for RGR have been decreasing by -24.61% on average. This is quite bad
  • Looking at the last year, RGR shows a small growth in Revenue. The Revenue has grown by 1.94% in the last year.
  • RGR shows a decrease in Revenue. Measured over the last years, the Revenue has been decreasing by -0.82% yearly.
EPS 1Y (TTM)-29.94%
EPS 3Y-37%
EPS 5Y-24.61%
EPS Q2Q%-58.06%
Revenue 1Y (TTM)1.94%
Revenue growth 3Y-2.87%
Revenue growth 5Y-0.82%
Sales Q2Q%3.63%

3.2 Future

  • No EPS estimates are available, so we could not analyze the future EPS growth and evolution.
  • No Revenue estimates are available, so we could not analyze the future revenue growth and evolution.
EPS Next Y56.39%
EPS Next 2YN/A
EPS Next 3YN/A
EPS Next 5YN/A
Revenue Next Year2.27%
Revenue Next 2YN/A
Revenue Next 3YN/A
Revenue Next 5YN/A

3.3 Evolution

  • No EPS estimates are available, so we could not analyze the future EPS growth and evolution.
  • No Revenue estimates are available, so we could not analyze the future revenue growth and evolution.
RGR Yearly Revenue VS EstimatesRGR Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 200M 400M 600M
RGR Yearly EPS VS EstimatesRGR Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2016 2017 2018 2020 2021 2022 2023 2024 2025 2026 0 2 4 6 8

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3

4. RGR Valuation Analysis

4.1 Price/Earnings Ratio

  • RGR is valuated quite expensively with a Price/Earnings ratio of 29.93.
  • RGR's Price/Earnings ratio is in line with the industry average.
  • RGR's Price/Earnings ratio indicates a similar valuation than the S&P500 average which is at 26.69.
  • With a Price/Forward Earnings ratio of 19.14, RGR is valued on the expensive side.
  • 62.50% of the companies in the same industry are more expensive than RGR, based on the Price/Forward Earnings ratio.
  • Compared to an average S&P500 Price/Forward Earnings ratio of 24.79, RGR is valued a bit cheaper.
Industry RankSector Rank
PE 29.93
Fwd PE 19.14
RGR Price Earnings VS Forward Price EarningsRGR Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

  • Based on the Enterprise Value to EBITDA ratio, RGR is valued a bit more expensive than 65.63% of the companies in the same industry.
  • Compared to the rest of the industry, the Price/Free Cash Flow ratio of RGR is on the same level as its industry peers.
Industry RankSector Rank
P/FCF 25.22
EV/EBITDA 40.19
RGR Per share dataRGR EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 10 20 30

4.3 Compensation for Growth

  • The low PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a rather cheap valuation of the company.
PEG (NY)0.53
PEG (5Y)N/A
EPS Next 2YN/A
EPS Next 3YN/A

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Price/EarningsPrice/FCFFCF per shareEV/EBITDAPEG RATIOShow best valued peers

3

5. RGR Dividend Analysis

5.1 Amount

  • RGR has a Yearly Dividend Yield of 1.20%. Purely for dividend investing, there may be better candidates out there.
  • RGR's Dividend Yield is a higher than the industry average which is at 1.19.
  • RGR's Dividend Yield is slightly below the S&P500 average, which is at 1.82.
Industry RankSector Rank
Dividend Yield 1.2%

5.2 History

  • The dividend of RGR decreases each year by -37.55%.
  • RGR has been paying a dividend for at least 10 years, so it has a reliable track record.
Dividend Growth(5Y)-37.55%
Div Incr Years0
Div Non Decr Years0
RGR Yearly Dividends per shareRGR Yearly Dividends per shareYearly Dividends per share 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2 4 6

5.3 Sustainability

  • The earnings of RGR are negative and hence is the payout ratio. RGR will probably not be able to sustain this dividend level.
DP-230.52%
EPS Next 2YN/A
EPS Next 3YN/A
RGR Yearly Income VS Free CF VS DividendRGR Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 50M 100M 150M

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RGR Fundamentals: All Metrics, Ratios and Statistics

STURM RUGER & CO INC

NYSE:RGR (3/5/2026, 8:19:03 PM)

Premarket: 37.6 +0.49 (+1.32%)

37.11

-1.21 (-3.16%)

Chartmill FA Rating
GICS IndustryGroupConsumer Durables & Apparel
GICS IndustryLeisure Products
Earnings (Last)03-02
Earnings (Next)04-28
Inst Owners72.53%
Inst Owner Change-3.5%
Ins Owners3.67%
Ins Owner Change-0.13%
Market Cap591.53M
Revenue(TTM)546.06M
Net Income(TTM)-4.39M
Analysts76.67
Price Target45.39 (22.31%)
Short Float %6.59%
Short Ratio3.4
Dividend
Industry RankSector Rank
Dividend Yield 1.2%
Yearly Dividend0.62
Dividend Growth(5Y)-37.55%
DP-230.52%
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)0
Avg EPS beat(2)-44.81%
Min EPS beat(2)-71.34%
Max EPS beat(2)-18.28%
EPS beat(4)1
Avg EPS beat(4)-28.18%
Min EPS beat(4)-71.34%
Max EPS beat(4)6.83%
EPS beat(8)1
Avg EPS beat(8)-31.98%
EPS beat(12)2
Avg EPS beat(12)-27.27%
EPS beat(16)3
Avg EPS beat(16)-22.23%
Revenue beat(2)2
Avg Revenue beat(2)4.24%
Min Revenue beat(2)1.06%
Max Revenue beat(2)7.42%
Revenue beat(4)3
Avg Revenue beat(4)2.63%
Min Revenue beat(4)-9.22%
Max Revenue beat(4)11.26%
Revenue beat(8)4
Avg Revenue beat(8)-1.75%
Revenue beat(12)6
Avg Revenue beat(12)-1.75%
Revenue beat(16)8
Avg Revenue beat(16)-1.57%
PT rev (1m)0%
PT rev (3m)0%
EPS NQ rev (1m)0%
EPS NQ rev (3m)0%
EPS NY rev (1m)0%
EPS NY rev (3m)-109.09%
Revenue NQ rev (1m)0%
Revenue NQ rev (3m)0%
Revenue NY rev (1m)0%
Revenue NY rev (3m)0.81%
Valuation
Industry RankSector Rank
PE 29.93
Fwd PE 19.14
P/S 1.08
P/FCF 25.22
P/OCF 10.89
P/B 2.08
P/tB 2.08
EV/EBITDA 40.19
EPS(TTM)1.24
EY3.34%
EPS(NY)1.94
Fwd EY5.23%
FCF(TTM)1.47
FCFY3.96%
OCF(TTM)3.41
OCFY9.18%
SpS34.26
BVpS17.8
TBVpS17.8
PEG (NY)0.53
PEG (5Y)N/A
Graham Number22.29
Profitability
Industry RankSector Rank
ROA -1.28%
ROE -1.55%
ROCE N/A
ROIC N/A
ROICexc N/A
ROICexgc N/A
OM N/A
PM (TTM) N/A
GM 14.86%
FCFM 4.29%
ROA(3y)6.25%
ROA(5y)14.45%
ROE(3y)7.52%
ROE(5y)18.66%
ROIC(3y)N/A
ROIC(5y)N/A
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)N/A
ROCE(5y)N/A
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3YN/A
OM growth 5YN/A
PM growth 3YN/A
PM growth 5YN/A
GM growth 3Y-21.07%
GM growth 5Y-15.08%
F-Score5
Asset Turnover1.6
Health
Industry RankSector Rank
Debt/Equity 0
Debt/FCF 0
Debt/EBITDA 0
Cap/Depr 134.91%
Cap/Sales 5.65%
Interest Coverage N/A
Cash Conversion 513.7%
Profit Quality N/A
Current Ratio 3.87
Quick Ratio 3.08
Altman-Z 9.85
F-Score5
WACC9.21%
ROIC/WACCN/A
Cap/Depr(3y)99.95%
Cap/Depr(5y)103.48%
Cap/Sales(3y)4.15%
Cap/Sales(5y)4.21%
Profit Quality(3y)N/A
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)-29.94%
EPS 3Y-37%
EPS 5Y-24.61%
EPS Q2Q%-58.06%
EPS Next Y56.39%
EPS Next 2YN/A
EPS Next 3YN/A
EPS Next 5YN/A
Revenue 1Y (TTM)1.94%
Revenue growth 3Y-2.87%
Revenue growth 5Y-0.82%
Sales Q2Q%3.63%
Revenue Next Year2.27%
Revenue Next 2YN/A
Revenue Next 3YN/A
Revenue Next 5YN/A
EBIT growth 1Y-138.85%
EBIT growth 3YN/A
EBIT growth 5YN/A
EBIT Next Year686.37%
EBIT Next 3YN/A
EBIT Next 5YN/A
FCF growth 1Y-32.38%
FCF growth 3Y-22.04%
FCF growth 5Y-23.8%
OCF growth 1Y-2.15%
OCF growth 3Y-11.07%
OCF growth 5Y-17.7%

STURM RUGER & CO INC / RGR FAQ

What is the ChartMill fundamental rating of STURM RUGER & CO INC (RGR) stock?

ChartMill assigns a fundamental rating of 4 / 10 to RGR.


Can you provide the valuation status for STURM RUGER & CO INC?

ChartMill assigns a valuation rating of 3 / 10 to STURM RUGER & CO INC (RGR). This can be considered as Overvalued.


Can you provide the profitability details for STURM RUGER & CO INC?

STURM RUGER & CO INC (RGR) has a profitability rating of 2 / 10.


Can you provide the PE and PB ratios for RGR stock?

The Price/Earnings (PE) ratio for STURM RUGER & CO INC (RGR) is 29.93 and the Price/Book (PB) ratio is 2.08.


What is the financial health of STURM RUGER & CO INC (RGR) stock?

The financial health rating of STURM RUGER & CO INC (RGR) is 9 / 10.