147.66 USD
+0.69 (+0.47%)
At close: Feb 10, 2026
147.36 USD
-0.3 (-0.2%)
Pre-Market: 2/11/2026, 7:46:57 AM
We assign a fundamental rating of 4 out of 10 to BIDU. BIDU was compared to 69 industry peers in the Interactive Media & Services industry. BIDU has a medium profitability rating, but doesn't score so well on its financial health evaluation. While showing a medium growth rate, BIDU is valued expensive at the moment.
1. Profitability
1.1 Basic Checks
- BIDU had positive earnings in the past year.
- In the past year BIDU has reported a negative cash flow from operations.
- In the past 5 years BIDU has always been profitable.
- In the past 5 years BIDU always reported a positive cash flow from operatings.
1.2 Ratios
- The Return On Assets of BIDU (1.89%) is comparable to the rest of the industry.
- Looking at the Return On Equity, with a value of 3.18%, BIDU is in the better half of the industry, outperforming 60.87% of the companies in the same industry.
- BIDU has a Return On Invested Capital of 2.96%. This is in the better half of the industry: BIDU outperforms 60.87% of its industry peers.
- Measured over the past 3 years, the Average Return On Invested Capital for BIDU is significantly below the industry average of 13.56%.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 1.89% | ||
| ROE | 3.18% | ||
| ROIC | 2.96% |
ROA(3y)4.01%
ROA(5y)4.27%
ROE(3y)6.65%
ROE(5y)7.37%
ROIC(3y)4.93%
ROIC(5y)4.52%
1.3 Margins
- BIDU's Profit Margin of 6.45% is fine compared to the rest of the industry. BIDU outperforms 69.57% of its industry peers.
- BIDU's Profit Margin has improved in the last couple of years.
- The Operating Margin of BIDU (9.81%) is better than 71.01% of its industry peers.
- In the last couple of years the Operating Margin of BIDU has grown nicely.
- BIDU has a Gross Margin of 44.68%. This is in the lower half of the industry: BIDU underperforms 66.67% of its industry peers.
- In the last couple of years the Gross Margin of BIDU has grown nicely.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 9.81% | ||
| PM (TTM) | 6.45% | ||
| GM | 44.68% |
OM growth 3Y23.64%
OM growth 5Y22.17%
PM growth 3Y29.94%
PM growth 5Y56.68%
GM growth 3Y-3.75%
GM growth 5Y3.95%
2. Health
2.1 Basic Checks
- BIDU has a Return on Invested Capital (ROIC), which is just above the Cost of Capital (WACC), which means it is creating some value.
- BIDU has about the same amout of shares outstanding than it did 1 year ago.
- BIDU has more shares outstanding than it did 5 years ago.
- Compared to 1 year ago, BIDU has an improved debt to assets ratio.
2.2 Solvency
- A Debt/Equity ratio of 0.26 indicates that BIDU is not too dependend on debt financing.
- Looking at the Debt to Equity ratio, with a value of 0.26, BIDU is in line with its industry, outperforming 49.28% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.26 | ||
| Debt/FCF | N/A | ||
| Altman-Z | N/A |
ROIC/WACC0.64
WACC4.62%
2.3 Liquidity
- BIDU has a Current Ratio of 1.91. This is a normal value and indicates that BIDU is financially healthy and should not expect problems in meeting its short term obligations.
- BIDU has a Current ratio (1.91) which is in line with its industry peers.
- BIDU has a Quick Ratio of 1.91. This is a normal value and indicates that BIDU is financially healthy and should not expect problems in meeting its short term obligations.
- BIDU has a Quick ratio of 1.91. This is comparable to the rest of the industry: BIDU outperforms 53.62% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.91 | ||
| Quick Ratio | 1.91 |
3. Growth
3.1 Past
- The earnings per share for BIDU have decreased strongly by -21.30% in the last year.
- Measured over the past years, BIDU shows a quite strong growth in Earnings Per Share. The EPS has been growing by 8.10% on average per year.
- Looking at the last year, BIDU shows a decrease in Revenue. The Revenue has decreased by -2.60% in the last year.
- The Revenue has been growing slightly by 4.39% on average over the past years.
EPS 1Y (TTM)-21.3%
EPS 3Y12.5%
EPS 5Y8.1%
EPS Q2Q%-33.01%
Revenue 1Y (TTM)-2.6%
Revenue growth 3Y2.26%
Revenue growth 5Y4.39%
Sales Q2Q%-7.1%
3.2 Future
- BIDU is expected to show quite a strong growth in Earnings Per Share. In the coming years, the EPS will grow by 10.86% yearly.
- Based on estimates for the next years, BIDU will show a small growth in Revenue. The Revenue will grow by 4.92% on average per year.
EPS Next Y-28.82%
EPS Next 2Y-12.95%
EPS Next 3Y-4.19%
EPS Next 5Y10.86%
Revenue Next Year-2.68%
Revenue Next 2Y0.83%
Revenue Next 3Y2.83%
Revenue Next 5Y4.92%
3.3 Evolution
- When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is accelerating.
- When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
4. Valuation
4.1 Price/Earnings Ratio
- The Price/Earnings ratio is 16.33, which indicates a correct valuation of BIDU.
- Based on the Price/Earnings ratio, BIDU is valued a bit cheaper than 62.32% of the companies in the same industry.
- The average S&P500 Price/Earnings ratio is at 28.03. BIDU is valued slightly cheaper when compared to this.
- BIDU is valuated rather expensively with a Price/Forward Earnings ratio of 17.54.
- BIDU's Price/Forward Earnings ratio is in line with the industry average.
- BIDU's Price/Forward Earnings ratio indicates a valuation a bit cheaper than the S&P500 average which is at 27.97.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 16.33 | ||
| Fwd PE | 17.54 |
4.2 Price Multiples
- Compared to the rest of the industry, the Enterprise Value to EBITDA ratio of BIDU indicates a somewhat cheap valuation: BIDU is cheaper than 78.26% of the companies listed in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | N/A | ||
| EV/EBITDA | 6.9 |
4.3 Compensation for Growth
- The decent profitability rating of BIDU may justify a higher PE ratio.
- A cheap valuation may be justified as BIDU's earnings are expected to decrease with -4.19% in the coming years.
PEG (NY)N/A
PEG (5Y)2.02
EPS Next 2Y-12.95%
EPS Next 3Y-4.19%
5. Dividend
5.1 Amount
- BIDU does not give a dividend.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0% |
147.66
+0.69 (+0.47%)
Chartmill FA Rating
GICS SectorCommunication Services
GICS IndustryGroupMedia & Entertainment
GICS IndustryInteractive Media & Services
Earnings (Last)11-18 2025-11-18/bmo
Earnings (Next)02-26 2026-02-26/amc
Inst Owners22.7%
Inst Owner Change-0.02%
Ins Owners3.18%
Ins Owner ChangeN/A
Market Cap51.78B
Revenue(TTM)130.46B
Net Income(TTM)8.41B
Analysts80
Price Target165.89 (12.35%)
Short Float %23.55%
Short Ratio2.58
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0% |
Yearly DividendN/A
Dividend Growth(5Y)N/A
DPN/A
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)20.61%
Min EPS beat(2)-1.36%
Max EPS beat(2)42.58%
EPS beat(4)3
Avg EPS beat(4)27.45%
Min EPS beat(4)-1.36%
Max EPS beat(4)45.24%
EPS beat(8)6
Avg EPS beat(8)19.8%
EPS beat(12)10
Avg EPS beat(12)20.56%
EPS beat(16)14
Avg EPS beat(16)27.33%
Revenue beat(2)0
Avg Revenue beat(2)-1.28%
Min Revenue beat(2)-2.12%
Max Revenue beat(2)-0.45%
Revenue beat(4)2
Avg Revenue beat(4)0.2%
Min Revenue beat(4)-2.12%
Max Revenue beat(4)2.95%
Revenue beat(8)2
Avg Revenue beat(8)-0.58%
Revenue beat(12)5
Avg Revenue beat(12)-0.23%
Revenue beat(16)8
Avg Revenue beat(16)-0.15%
PT rev (1m)10.74%
PT rev (3m)20.05%
EPS NQ rev (1m)-5.87%
EPS NQ rev (3m)-4.02%
EPS NY rev (1m)-0.42%
EPS NY rev (3m)3.7%
Revenue NQ rev (1m)-0.94%
Revenue NQ rev (3m)-0.78%
Revenue NY rev (1m)-0.17%
Revenue NY rev (3m)0.12%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 16.33 | ||
| Fwd PE | 17.54 | ||
| P/S | 2.74 | ||
| P/FCF | N/A | ||
| P/OCF | N/A | ||
| P/B | 1.35 | ||
| P/tB | 1.76 | ||
| EV/EBITDA | 6.9 |
EPS(TTM)9.04
EY6.12%
EPS(NY)8.42
Fwd EY5.7%
FCF(TTM)-1.35
FCFYN/A
OCF(TTM)-1.35
OCFYN/A
SpS53.81
BVpS109.1
TBVpS83.74
PEG (NY)N/A
PEG (5Y)2.02
Graham Number148.96
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 1.89% | ||
| ROE | 3.18% | ||
| ROCE | 3.55% | ||
| ROIC | 2.96% | ||
| ROICexc | 4.48% | ||
| ROICexgc | 6% | ||
| OM | 9.81% | ||
| PM (TTM) | 6.45% | ||
| GM | 44.68% | ||
| FCFM | N/A |
ROA(3y)4.01%
ROA(5y)4.27%
ROE(3y)6.65%
ROE(5y)7.37%
ROIC(3y)4.93%
ROIC(5y)4.52%
ROICexc(3y)10%
ROICexc(5y)9.89%
ROICexgc(3y)13.82%
ROICexgc(5y)14.23%
ROCE(3y)5.95%
ROCE(5y)5.43%
ROICexgc growth 3Y-1.65%
ROICexgc growth 5Y6.18%
ROICexc growth 3Y4.43%
ROICexc growth 5Y7.99%
OM growth 3Y23.64%
OM growth 5Y22.17%
PM growth 3Y29.94%
PM growth 5Y56.68%
GM growth 3Y-3.75%
GM growth 5Y3.95%
F-Score1
Asset Turnover0.29
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.26 | ||
| Debt/FCF | N/A | ||
| Debt/EBITDA | 2.06 | ||
| Cap/Depr | N/A | ||
| Cap/Sales | N/A | ||
| Interest Coverage | N/A | ||
| Cash Conversion | N/A | ||
| Profit Quality | N/A | ||
| Current Ratio | 1.91 | ||
| Quick Ratio | 1.91 | ||
| Altman-Z | N/A |
F-Score1
WACC4.62%
ROIC/WACC0.64
Cap/Depr(3y)44.89%
Cap/Depr(5y)41.77%
Cap/Sales(3y)7.13%
Cap/Sales(5y)7.08%
Profit Quality(3y)146.77%
Profit Quality(5y)122.91%
High Growth Momentum
Growth
EPS 1Y (TTM)-21.3%
EPS 3Y12.5%
EPS 5Y8.1%
EPS Q2Q%-33.01%
EPS Next Y-28.82%
EPS Next 2Y-12.95%
EPS Next 3Y-4.19%
EPS Next 5Y10.86%
Revenue 1Y (TTM)-2.6%
Revenue growth 3Y2.26%
Revenue growth 5Y4.39%
Sales Q2Q%-7.1%
Revenue Next Year-2.68%
Revenue Next 2Y0.83%
Revenue Next 3Y2.83%
Revenue Next 5Y4.92%
EBIT growth 1Y-43.72%
EBIT growth 3Y26.43%
EBIT growth 5Y27.52%
EBIT Next Year-8.99%
EBIT Next 3Y2.3%
EBIT Next 5Y16.8%
FCF growth 1Y-109.65%
FCF growth 3Y13.47%
FCF growth 5Y6.8%
OCF growth 1Y-109.65%
OCF growth 3Y1.81%
OCF growth 5Y-5.69%
BAIDU INC - SPON ADR / BIDU FAQ
Can you provide the ChartMill fundamental rating for BAIDU INC - SPON ADR?
ChartMill assigns a fundamental rating of 4 / 10 to BIDU.
What is the valuation status for BIDU stock?
ChartMill assigns a valuation rating of 3 / 10 to BAIDU INC - SPON ADR (BIDU). This can be considered as Overvalued.
Can you provide the profitability details for BAIDU INC - SPON ADR?
BAIDU INC - SPON ADR (BIDU) has a profitability rating of 6 / 10.
What is the financial health of BAIDU INC - SPON ADR (BIDU) stock?
The financial health rating of BAIDU INC - SPON ADR (BIDU) is 3 / 10.