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WPP PLC-SPONSORED ADR (WPP) Stock Fundamental Analysis

NYSE:WPP - New York Stock Exchange, Inc. - US92937A1025 - ADR

45.64  +0.53 (+1.17%)

After market: 45.64 0 (0%)

Fundamental Rating

3

We assign a fundamental rating of 3 out of 10 to WPP. WPP was compared to 92 industry peers in the Media industry. There are concerns on the financial health of WPP while its profitability can be described as average. WPP has a valuation in line with the averages, but it does not seem to be growing.


Dividend Valuation Growth Profitability Health

4

1. Profitability

1.1 Basic Checks

WPP had positive earnings in the past year.
In the past year WPP had a positive cash flow from operations.
WPP had positive earnings in 4 of the past 5 years.
Each year in the past 5 years WPP had a positive operating cash flow.
WPP Yearly Net Income VS EBIT VS OCF VS FCFWPP Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 0 1B -1B 2B -2B

1.2 Ratios

WPP has a Return On Assets (0.79%) which is in line with its industry peers.
With a decent Return On Equity value of 5.82%, WPP is doing good in the industry, outperforming 73.56% of the companies in the same industry.
Looking at the Return On Invested Capital, with a value of 3.70%, WPP is in line with its industry, outperforming 52.87% of the companies in the same industry.
Measured over the past 3 years, the Average Return On Invested Capital for WPP is in line with the industry average of 6.90%.
Industry RankSector Rank
ROA 0.79%
ROE 5.82%
ROIC 3.7%
ROA(3y)1.69%
ROA(5y)-0.2%
ROE(3y)13.15%
ROE(5y)-2.52%
ROIC(3y)5.6%
ROIC(5y)N/A
WPP Yearly ROA, ROE, ROICWPP Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2015 2016 2017 2018 2019 2020 2021 2022 2023 0 -20 -40 -60

1.3 Margins

WPP has a Profit Margin (1.37%) which is in line with its industry peers.
WPP's Profit Margin has declined in the last couple of years.
With a Operating Margin value of 4.36%, WPP perfoms like the industry average, outperforming 44.83% of the companies in the same industry.
In the last couple of years the Operating Margin of WPP has declined.
With a Gross Margin value of 16.80%, WPP is not doing good in the industry: 82.76% of the companies in the same industry are doing better.
In the last couple of years the Gross Margin of WPP has declined.
Industry RankSector Rank
OM 4.36%
PM (TTM) 1.37%
GM 16.8%
OM growth 3YN/A
OM growth 5Y-17.82%
PM growth 3YN/A
PM growth 5Y-34.82%
GM growth 3Y0.36%
GM growth 5Y-2.3%
WPP Yearly Profit, Operating, Gross MarginsWPP Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2015 2016 2017 2018 2019 2020 2021 2022 2023 0 10 -10 20 -20

2

2. Health

2.1 Basic Checks

The Return on Invested Capital (ROIC) is below the Cost of Capital (WACC), so WPP is destroying value.
WPP has more shares outstanding than it did 1 year ago.
Compared to 5 years ago, WPP has less shares outstanding
Compared to 1 year ago, WPP has a worse debt to assets ratio.
WPP Yearly Shares OutstandingWPP Yearly Shares OutstandingYearly Shares Outstanding 2015 2016 2017 2018 2019 2020 2021 2022 2023 50M 100M 150M 200M 250M
WPP Yearly Total Debt VS Total AssetsWPP Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2015 2016 2017 2018 2019 2020 2021 2022 2023 10B 20B 30B 40B

2.2 Solvency

WPP has an Altman-Z score of 1.00. This is a bad value and indicates that WPP is not financially healthy and even has some risk of bankruptcy.
The Altman-Z score of WPP (1.00) is comparable to the rest of the industry.
WPP has a debt to FCF ratio of 8.45. This is a slightly negative value and a sign of low solvency as WPP would need 8.45 years to pay back of all of its debts.
Looking at the Debt to FCF ratio, with a value of 8.45, WPP is in the better half of the industry, outperforming 60.92% of the companies in the same industry.
A Debt/Equity ratio of 1.74 is on the high side and indicates that WPP has dependencies on debt financing.
The Debt to Equity ratio of WPP (1.74) is worse than 67.82% of its industry peers.
Industry RankSector Rank
Debt/Equity 1.74
Debt/FCF 8.45
Altman-Z 1
ROIC/WACC0.58
WACC6.38%
WPP Yearly LT Debt VS Equity VS FCFWPP Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2B 4B 6B 8B

2.3 Liquidity

WPP has a Current Ratio of 0.89. This is a bad value and indicates that WPP is not financially healthy enough and could expect problems in meeting its short term obligations.
With a Current ratio value of 0.89, WPP is not doing good in the industry: 79.31% of the companies in the same industry are doing better.
A Quick Ratio of 0.89 indicates that WPP may have some problems paying its short term obligations.
The Quick ratio of WPP (0.89) is worse than 78.16% of its industry peers.
Industry RankSector Rank
Current Ratio 0.89
Quick Ratio 0.89
WPP Yearly Current Assets VS Current LiabilitesWPP Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2015 2016 2017 2018 2019 2020 2021 2022 2023 5B 10B 15B 20B 25B

2

3. Growth

3.1 Past

The earnings per share for WPP have decreased by -8.67% in the last year.
The Earnings Per Share has been decreasing by -2.78% on average over the past years.
Looking at the last year, WPP shows a decrease in Revenue. The Revenue has decreased by -0.30% in the last year.
WPP shows a small growth in Revenue. Measured over the last years, the Revenue has been growing by 2.62% yearly.
EPS 1Y (TTM)-8.67%
EPS 3Y16.12%
EPS 5Y-2.78%
EPS Q2Q%-6.65%
Revenue 1Y (TTM)-0.3%
Revenue growth 3Y7.34%
Revenue growth 5Y2.62%
Sales Q2Q%0.08%

3.2 Future

Based on estimates for the next years, WPP will show a decrease in Earnings Per Share. The EPS will decrease by -2.30% on average per year.
Based on estimates for the next years, WPP will show a small growth in Revenue. The Revenue will grow by 1.44% on average per year.
EPS Next Y-5.64%
EPS Next 2Y-1.88%
EPS Next 3Y0.77%
EPS Next 5Y-2.3%
Revenue Next Year-1.76%
Revenue Next 2Y-1.02%
Revenue Next 3Y0.46%
Revenue Next 5Y1.44%

3.3 Evolution

When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is decreasing.
WPP Yearly Revenue VS EstimatesWPP Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 5B 10B 15B
WPP Yearly EPS VS EstimatesWPP Yearly EPS VS EstimatesYearly EPS VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 2 4 6

6

4. Valuation

4.1 Price/Earnings Ratio

The Price/Earnings ratio is 8.06, which indicates a very decent valuation of WPP.
Based on the Price/Earnings ratio, WPP is valued cheaper than 85.06% of the companies in the same industry.
Compared to an average S&P500 Price/Earnings ratio of 28.29, WPP is valued rather cheaply.
WPP is valuated reasonably with a Price/Forward Earnings ratio of 8.18.
Compared to the rest of the industry, the Price/Forward Earnings ratio of WPP indicates a rather cheap valuation: WPP is cheaper than 87.36% of the companies listed in the same industry.
When comparing the Price/Forward Earnings ratio of WPP to the average of the S&P500 Index (24.44), we can say WPP is valued rather cheaply.
Industry RankSector Rank
PE 8.06
Fwd PE 8.18
WPP Price Earnings VS Forward Price EarningsWPP Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

Based on the Enterprise Value to EBITDA ratio, WPP is valued a bit cheaper than the industry average as 66.67% of the companies are valued more expensively.
Based on the Price/Free Cash Flow ratio, WPP is valued a bit cheaper than 79.31% of the companies in the same industry.
Industry RankSector Rank
P/FCF 9.05
EV/EBITDA 7.33
WPP Per share dataWPP EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 20 -20 40 60 80

4.3 Compensation for Growth

PEG (NY)N/A
PEG (5Y)N/A
EPS Next 2Y-1.88%
EPS Next 3Y0.77%

5

5. Dividend

5.1 Amount

WPP has a Yearly Dividend Yield of 5.39%, which is a nice return.
Compared to an average industry Dividend Yield of 4.46, WPP pays a better dividend. On top of this WPP pays more dividend than 90.80% of the companies listed in the same industry.
Compared to an average S&P500 Dividend Yield of 2.28, WPP pays a better dividend.
Industry RankSector Rank
Dividend Yield 5.39%

5.2 History

The dividend of WPP decreases each year by -7.77%.
WPP has been paying a dividend for at least 10 years, so it has a reliable track record.
WPP has not decreased its dividend in the last 3 years.
Dividend Growth(5Y)-7.77%
Div Incr Years3
Div Non Decr Years3
WPP Yearly Dividends per shareWPP Yearly Dividends per shareYearly Dividends per share 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 1 2 3

5.3 Sustainability

207.87% of the earnings are spent on dividend by WPP. This is not a sustainable payout ratio.
The Dividend Rate of WPP has been decling, while earnings will also be declining. This means the current dividend is most likely not sustainable.
DP207.87%
EPS Next 2Y-1.88%
EPS Next 3Y0.77%
WPP Yearly Income VS Free CF VS DividendWPP Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2015 2016 2017 2018 2019 2020 2021 2022 2023 0 1B -1B -2B
WPP Dividend Payout.WPP Dividend Payout, showing the Payout Ratio.WPP Dividend Payout.PayoutRetained Earnings

WPP PLC-SPONSORED ADR

NYSE:WPP (1/21/2025, 8:04:00 PM)

After market: 45.64 0 (0%)

45.64

+0.53 (+1.17%)

Chartmill FA Rating
GICS SectorCommunication Services
GICS IndustryGroupMedia & Entertainment
GICS IndustryMedia
Earnings (Last)10-23 2024-10-23
Earnings (Next)02-20 2025-02-20/amc
Inst Owners65.37%
Inst Owner Change-0.24%
Ins Owners0.18%
Ins Owner Change0%
Market Cap9.84B
Analysts71.54
Price Target55.17 (20.88%)
Short Float %0.16%
Short Ratio2.02
Dividend
Industry RankSector Rank
Dividend Yield 5.39%
Yearly Dividend0.39
Dividend Growth(5Y)-7.77%
DP207.87%
Div Incr Years3
Div Non Decr Years3
Ex-DateN/A
Surprises & Revisions
EPS beat(2)N/A
Avg EPS beat(2)N/A
Min EPS beat(2)N/A
Max EPS beat(2)N/A
EPS beat(4)N/A
Avg EPS beat(4)N/A
Min EPS beat(4)N/A
Max EPS beat(4)N/A
EPS beat(8)N/A
Avg EPS beat(8)N/A
EPS beat(12)N/A
Avg EPS beat(12)N/A
EPS beat(16)N/A
Avg EPS beat(16)N/A
Revenue beat(2)N/A
Avg Revenue beat(2)N/A
Min Revenue beat(2)N/A
Max Revenue beat(2)N/A
Revenue beat(4)N/A
Avg Revenue beat(4)N/A
Min Revenue beat(4)N/A
Max Revenue beat(4)N/A
Revenue beat(8)N/A
Avg Revenue beat(8)N/A
Revenue beat(12)N/A
Avg Revenue beat(12)N/A
Revenue beat(16)N/A
Avg Revenue beat(16)N/A
PT rev (1m)-0.52%
PT rev (3m)-2.83%
EPS NQ rev (1m)N/A
EPS NQ rev (3m)N/A
EPS NY rev (1m)0%
EPS NY rev (3m)-2.11%
Revenue NQ rev (1m)N/A
Revenue NQ rev (3m)N/A
Revenue NY rev (1m)-0.35%
Revenue NY rev (3m)-1.06%
Valuation
Industry RankSector Rank
PE 8.06
Fwd PE 8.18
P/S 0.54
P/FCF 9.05
P/OCF 7.25
P/B 2.31
P/tB N/A
EV/EBITDA 7.33
EPS(TTM)5.66
EY12.4%
EPS(NY)5.58
Fwd EY12.22%
FCF(TTM)5.04
FCFY11.05%
OCF(TTM)6.29
OCFY13.78%
SpS83.98
BVpS19.78
TBVpS-31.9
PEG (NY)N/A
PEG (5Y)N/A
Profitability
Industry RankSector Rank
ROA 0.79%
ROE 5.82%
ROCE 5.99%
ROIC 3.7%
ROICexc 4.61%
ROICexgc N/A
OM 4.36%
PM (TTM) 1.37%
GM 16.8%
FCFM 6.01%
ROA(3y)1.69%
ROA(5y)-0.2%
ROE(3y)13.15%
ROE(5y)-2.52%
ROIC(3y)5.6%
ROIC(5y)N/A
ROICexc(3y)7.59%
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)9.38%
ROCE(5y)N/A
ROICexcg growth 3YN/A
ROICexcg growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5Y-21.01%
OM growth 3YN/A
OM growth 5Y-17.82%
PM growth 3YN/A
PM growth 5Y-34.82%
GM growth 3Y0.36%
GM growth 5Y-2.3%
F-Score7
Asset Turnover0.58
Health
Industry RankSector Rank
Debt/Equity 1.74
Debt/FCF 8.45
Debt/EBITDA 3.33
Cap/Depr 18.71%
Cap/Sales 1.48%
Interest Coverage 1.92
Cash Conversion 60.93%
Profit Quality 438.59%
Current Ratio 0.89
Quick Ratio 0.89
Altman-Z 1
F-Score7
WACC6.38%
ROIC/WACC0.58
Cap/Depr(3y)38.7%
Cap/Depr(5y)43.35%
Cap/Sales(3y)1.77%
Cap/Sales(5y)2.11%
Profit Quality(3y)422.53%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)-8.67%
EPS 3Y16.12%
EPS 5Y-2.78%
EPS Q2Q%-6.65%
EPS Next Y-5.64%
EPS Next 2Y-1.88%
EPS Next 3Y0.77%
EPS Next 5Y-2.3%
Revenue 1Y (TTM)-0.3%
Revenue growth 3Y7.34%
Revenue growth 5Y2.62%
Sales Q2Q%0.08%
Revenue Next Year-1.76%
Revenue Next 2Y-1.02%
Revenue Next 3Y0.46%
Revenue Next 5Y1.44%
EBIT growth 1Y-42.44%
EBIT growth 3YN/A
EBIT growth 5Y-15.67%
EBIT Next Year23.6%
EBIT Next 3Y7.93%
EBIT Next 5Y10.85%
FCF growth 1Y46.44%
FCF growth 3Y-16.95%
FCF growth 5Y-4.99%
OCF growth 1Y26.28%
OCF growth 3Y-15.54%
OCF growth 5Y-6.07%