WPP PLC-SPONSORED ADR (WPP) Stock Fundamental Analysis

USA • New York Stock Exchange • NYSE:WPP • US92937A1025

19.21 USD
+0.55 (+2.95%)
At close: Feb 10, 2026
19.21 USD
0 (0%)
After Hours: 2/10/2026, 8:04:00 PM
Overview Stock Chart Technical Analysis Fundamental Analysis Analyst Ratings Earnings Estimates Financials Ownership News
Fundamental Rating

4

WPP gets a fundamental rating of 4 out of 10. The analysis compared the fundamentals against 92 industry peers in the Media industry. There are concerns on the financial health of WPP while its profitability can be described as average. WPP has a bad growth rate and is valued cheaply.


Dividend Valuation Growth Profitability Health

6

1. Profitability

1.1 Basic Checks

  • WPP had positive earnings in the past year.
  • WPP had a positive operating cash flow in the past year.
  • WPP had positive earnings in 4 of the past 5 years.
  • In the past 5 years WPP always reported a positive cash flow from operatings.
WPP Yearly Net Income VS EBIT VS OCF VS FCFWPP Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 1B -1B 2B -2B

1.2 Ratios

  • With a decent Return On Assets value of 1.63%, WPP is doing good in the industry, outperforming 70.65% of the companies in the same industry.
  • The Return On Equity of WPP (12.04%) is better than 81.52% of its industry peers.
  • With an excellent Return On Invested Capital value of 6.69%, WPP belongs to the best of the industry, outperforming 80.43% of the companies in the same industry.
  • Measured over the past 3 years, the Average Return On Invested Capital for WPP is in line with the industry average of 7.07%.
  • The last Return On Invested Capital (6.69%) for WPP is above the 3 year average (5.83%), which is a sign of increasing profitability.
Industry RankSector Rank
ROA 1.63%
ROE 12.04%
ROIC 6.69%
ROA(3y)1.64%
ROA(5y)-0.2%
ROE(3y)12.47%
ROE(5y)-1.53%
ROIC(3y)5.83%
ROIC(5y)N/A
WPP Yearly ROA, ROE, ROICWPP Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 -20 -40 -60

1.3 Margins

  • WPP has a better Profit Margin (2.69%) than 71.74% of its industry peers.
  • In the last couple of years the Profit Margin of WPP has declined.
  • With a decent Operating Margin value of 7.92%, WPP is doing good in the industry, outperforming 63.04% of the companies in the same industry.
  • In the last couple of years the Operating Margin of WPP has declined.
  • WPP has a worse Gross Margin (15.86%) than 73.91% of its industry peers.
  • In the last couple of years the Gross Margin of WPP has declined.
Industry RankSector Rank
OM 7.92%
PM (TTM) 2.69%
GM 15.86%
OM growth 3Y-2.17%
OM growth 5Y-1.7%
PM growth 3Y-9.63%
PM growth 5Y-10.43%
GM growth 3Y-1.15%
GM growth 5Y-1.79%
WPP Yearly Profit, Operating, Gross MarginsWPP Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 10 -10 20 -20

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ROAROEROICOperating and Profit MarginShow most profitable peers

2

2. Health

2.1 Basic Checks

  • The Return on Invested Capital (ROIC) is just above the Cost of Capital (WACC), so WPP is still creating some value.
  • The number of shares outstanding for WPP has been increased compared to 1 year ago.
  • WPP has less shares outstanding than it did 5 years ago.
  • WPP has a better debt/assets ratio than last year.
WPP Yearly Shares OutstandingWPP Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 50M 100M 150M 200M 250M
WPP Yearly Total Debt VS Total AssetsWPP Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 10B 20B 30B 40B

2.2 Solvency

  • WPP has an Altman-Z score of 0.91. This is a bad value and indicates that WPP is not financially healthy and even has some risk of bankruptcy.
  • WPP has a Altman-Z score of 0.91. This is comparable to the rest of the industry: WPP outperforms 54.35% of its industry peers.
  • WPP has a debt to FCF ratio of 9.72. This is a negative value and a sign of low solvency as WPP would need 9.72 years to pay back of all of its debts.
  • Looking at the Debt to FCF ratio, with a value of 9.72, WPP is in the better half of the industry, outperforming 66.30% of the companies in the same industry.
  • WPP has a Debt/Equity ratio of 1.85. This is a high value indicating a heavy dependency on external financing.
  • With a Debt to Equity ratio value of 1.85, WPP is not doing good in the industry: 61.96% of the companies in the same industry are doing better.
Industry RankSector Rank
Debt/Equity 1.85
Debt/FCF 9.72
Altman-Z 0.91
ROIC/WACC1.16
WACC5.79%
WPP Yearly LT Debt VS Equity VS FCFWPP Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2B 4B 6B 8B

2.3 Liquidity

  • WPP has a Current Ratio of 0.86. This is a bad value and indicates that WPP is not financially healthy enough and could expect problems in meeting its short term obligations.
  • WPP's Current ratio of 0.86 is on the low side compared to the rest of the industry. WPP is outperformed by 65.22% of its industry peers.
  • WPP has a Quick Ratio of 0.86. This is a bad value and indicates that WPP is not financially healthy enough and could expect problems in meeting its short term obligations.
  • Looking at the Quick ratio, with a value of 0.86, WPP is doing worse than 64.13% of the companies in the same industry.
Industry RankSector Rank
Current Ratio 0.86
Quick Ratio 0.86
WPP Yearly Current Assets VS Current LiabilitesWPP Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B 25B

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WACCDebt/EquityHow to determine the health of a companyAltman-Z scoreShow peers with great health

3

3. Growth

3.1 Past

  • The earnings per share for WPP have decreased strongly by -15.50% in the last year.
  • WPP shows a decrease in Earnings Per Share. Measured over the last years, the EPS has been decreasing by -0.97% yearly.
  • The Revenue has decreased by -4.54% in the past year.
  • Measured over the past years, WPP shows a small growth in Revenue. The Revenue has been growing by 2.18% on average per year.
EPS 1Y (TTM)-15.5%
EPS 3Y4%
EPS 5Y-0.97%
EPS Q2Q%-35.28%
Revenue 1Y (TTM)-4.54%
Revenue growth 3Y4.82%
Revenue growth 5Y2.18%
Sales Q2Q%-7.8%

3.2 Future

  • Based on estimates for the next years, WPP will show a decrease in Earnings Per Share. The EPS will decrease by -0.60% on average per year.
  • Based on estimates for the next years, WPP will show a small growth in Revenue. The Revenue will grow by 2.31% on average per year.
EPS Next Y-27.4%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
EPS Next 5Y-0.6%
Revenue Next Year-6.05%
Revenue Next 2Y-4.3%
Revenue Next 3Y-2.28%
Revenue Next 5Y2.31%

3.3 Evolution

  • The EPS growth rate is accelerating: in the next years the growth will be better than in the last years.
  • When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
WPP Yearly Revenue VS EstimatesWPP Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 5B 10B 15B
WPP Yearly EPS VS EstimatesWPP Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 2030 2031 2032 2 4 6

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Find the best growth stocksShow best growing peers

8

4. Valuation

4.1 Price/Earnings Ratio

  • The Price/Earnings ratio is 3.58, which indicates a rather cheap valuation of WPP.
  • WPP's Price/Earnings ratio is rather cheap when compared to the industry. WPP is cheaper than 98.91% of the companies in the same industry.
  • Compared to an average S&P500 Price/Earnings ratio of 28.03, WPP is valued rather cheaply.
  • Based on the Price/Forward Earnings ratio of 4.52, the valuation of WPP can be described as very cheap.
  • WPP's Price/Forward Earnings ratio is rather cheap when compared to the industry. WPP is cheaper than 89.13% of the companies in the same industry.
  • When comparing the Price/Forward Earnings ratio of WPP to the average of the S&P500 Index (27.97), we can say WPP is valued rather cheaply.
Industry RankSector Rank
PE 3.58
Fwd PE 4.52
WPP Price Earnings VS Forward Price EarningsWPP Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

  • Based on the Enterprise Value to EBITDA ratio, WPP is valued cheaply inside the industry as 91.30% of the companies are valued more expensively.
  • WPP's Price/Free Cash Flow ratio is rather cheap when compared to the industry. WPP is cheaper than 88.04% of the companies in the same industry.
Industry RankSector Rank
P/FCF 4.37
EV/EBITDA 5.03
WPP Per share dataWPP EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 20 -20 40 60 80

4.3 Compensation for Growth

  • The decent profitability rating of WPP may justify a higher PE ratio.
  • WPP's earnings are expected to decrease with -9.08% in the coming years. This may justify a cheaper valuation.
PEG (NY)N/A
PEG (5Y)N/A
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%

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Price/EarningsPrice/FCFFCF per shareEV/EBITDAPEG RATIOShow best valued peers

5

5. Dividend

5.1 Amount

  • With a Yearly Dividend Yield of 9.20%, WPP is a good candidate for dividend investing.
  • Compared to an average industry Dividend Yield of 1.25, WPP pays a better dividend. On top of this WPP pays more dividend than 98.91% of the companies listed in the same industry.
  • Compared to an average S&P500 Dividend Yield of 1.80, WPP pays a better dividend.
Industry RankSector Rank
Dividend Yield 9.2%

5.2 History

  • The dividend of WPP decreases each year by -7.91%.
  • WPP has paid a dividend for at least 10 years, which is a reliable track record.
  • WPP has not decreased its dividend in the last 3 years.
Dividend Growth(5Y)-7.91%
Div Incr Years3
Div Non Decr Years3
WPP Yearly Dividends per shareWPP Yearly Dividends per shareYearly Dividends per share 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 1 2 3

5.3 Sustainability

  • WPP pays out 111.55% of its income as dividend. This is not a sustainable payout ratio.
  • The Dividend Rate of WPP has been decling, while earnings will also be declining. This means the current dividend is most likely not sustainable.
DP111.55%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
WPP Yearly Income VS Free CF VS DividendWPP Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 1B -1B -2B
WPP Dividend Payout.WPP Dividend Payout, showing the Payout Ratio.WPP Dividend Payout.PayoutRetained Earnings

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Find the best dividend stocksShow peers with best dividend

WPP PLC-SPONSORED ADR

NYSE:WPP (2/10/2026, 8:04:00 PM)

After market: 19.21 0 (0%)

19.21

+0.55 (+2.95%)

Chartmill FA Rating
GICS IndustryGroupMedia & Entertainment
GICS IndustryMedia
Earnings (Last)10-30
Earnings (Next)02-26
Inst Owners82.77%
Inst Owner Change1%
Ins Owners0.03%
Ins Owner Change0%
Market Cap4.14B
Revenue(TTM)14.18B
Net Income(TTM)381.00M
Analysts48.57
Price Target25.24 (31.39%)
Short Float %0.86%
Short Ratio3.42
Dividend
Industry RankSector Rank
Dividend Yield 9.2%
Yearly Dividend2.72
Dividend Growth(5Y)-7.91%
DP111.55%
Div Incr Years3
Div Non Decr Years3
Ex-DateN/A
Surprises & Revisions
EPS beat(2)N/A
Avg EPS beat(2)N/A
Min EPS beat(2)N/A
Max EPS beat(2)N/A
EPS beat(4)N/A
Avg EPS beat(4)N/A
Min EPS beat(4)N/A
Max EPS beat(4)N/A
EPS beat(8)N/A
Avg EPS beat(8)N/A
EPS beat(12)N/A
Avg EPS beat(12)N/A
EPS beat(16)N/A
Avg EPS beat(16)N/A
Revenue beat(2)N/A
Avg Revenue beat(2)N/A
Min Revenue beat(2)N/A
Max Revenue beat(2)N/A
Revenue beat(4)N/A
Avg Revenue beat(4)N/A
Min Revenue beat(4)N/A
Max Revenue beat(4)N/A
Revenue beat(8)N/A
Avg Revenue beat(8)N/A
Revenue beat(12)N/A
Avg Revenue beat(12)N/A
Revenue beat(16)N/A
Avg Revenue beat(16)N/A
PT rev (1m)-0.62%
PT rev (3m)-18.57%
EPS NQ rev (1m)N/A
EPS NQ rev (3m)N/A
EPS NY rev (1m)-0.18%
EPS NY rev (3m)-2.84%
Revenue NQ rev (1m)N/A
Revenue NQ rev (3m)N/A
Revenue NY rev (1m)0%
Revenue NY rev (3m)-0.44%
Valuation
Industry RankSector Rank
PE 3.58
Fwd PE 4.52
P/S 0.21
P/FCF 4.37
P/OCF 3.33
P/B 0.96
P/tB N/A
EV/EBITDA 5.03
EPS(TTM)5.36
EY27.9%
EPS(NY)4.25
Fwd EY22.12%
FCF(TTM)4.4
FCFY22.91%
OCF(TTM)5.77
OCFY30.06%
SpS89.76
BVpS20.03
TBVpS-31.09
PEG (NY)N/A
PEG (5Y)N/A
Graham Number49.15
Profitability
Industry RankSector Rank
ROA 1.63%
ROE 12.04%
ROCE 11.66%
ROIC 6.69%
ROICexc 7.82%
ROICexgc 168.96%
OM 7.92%
PM (TTM) 2.69%
GM 15.86%
FCFM 4.9%
ROA(3y)1.64%
ROA(5y)-0.2%
ROE(3y)12.47%
ROE(5y)-1.53%
ROIC(3y)5.83%
ROIC(5y)N/A
ROICexc(3y)7.61%
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)10.2%
ROCE(5y)N/A
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3Y3.97%
ROICexc growth 5Y-10.52%
OM growth 3Y-2.17%
OM growth 5Y-1.7%
PM growth 3Y-9.63%
PM growth 5Y-10.43%
GM growth 3Y-1.15%
GM growth 5Y-1.79%
F-Score6
Asset Turnover0.61
Health
Industry RankSector Rank
Debt/Equity 1.85
Debt/FCF 9.72
Debt/EBITDA 3.69
Cap/Depr 46.47%
Cap/Sales 1.53%
Interest Coverage 2.79
Cash Conversion 57.36%
Profit Quality 182.42%
Current Ratio 0.86
Quick Ratio 0.86
Altman-Z 0.91
F-Score6
WACC5.79%
ROIC/WACC1.16
Cap/Depr(3y)36.59%
Cap/Depr(5y)41.42%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.83%
Profit Quality(3y)403.67%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)-15.5%
EPS 3Y4%
EPS 5Y-0.97%
EPS Q2Q%-35.28%
EPS Next Y-27.4%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
EPS Next 5Y-0.6%
Revenue 1Y (TTM)-4.54%
Revenue growth 3Y4.82%
Revenue growth 5Y2.18%
Sales Q2Q%-7.8%
Revenue Next Year-6.05%
Revenue Next 2Y-4.3%
Revenue Next 3Y-2.28%
Revenue Next 5Y2.31%
EBIT growth 1Y73.33%
EBIT growth 3Y2.54%
EBIT growth 5Y0.45%
EBIT Next Year5.15%
EBIT Next 3Y1.73%
EBIT Next 5Y6%
FCF growth 1Y-36.73%
FCF growth 3Y-12.34%
FCF growth 5Y-4.25%
OCF growth 1Y-30.31%
OCF growth 3Y-11.52%
OCF growth 5Y-5.32%

WPP PLC-SPONSORED ADR / WPP FAQ

Can you provide the ChartMill fundamental rating for WPP PLC-SPONSORED ADR?

ChartMill assigns a fundamental rating of 4 / 10 to WPP.


What is the valuation status for WPP stock?

ChartMill assigns a valuation rating of 8 / 10 to WPP PLC-SPONSORED ADR (WPP). This can be considered as Undervalued.


What is the profitability of WPP stock?

WPP PLC-SPONSORED ADR (WPP) has a profitability rating of 6 / 10.


What are the PE and PB ratios of WPP PLC-SPONSORED ADR (WPP) stock?

The Price/Earnings (PE) ratio for WPP PLC-SPONSORED ADR (WPP) is 3.58 and the Price/Book (PB) ratio is 0.96.


Can you provide the expected EPS growth for WPP stock?

The Earnings per Share (EPS) of WPP PLC-SPONSORED ADR (WPP) is expected to decline by -27.4% in the next year.