WPP PLC-SPONSORED ADR (WPP) Stock Fundamental Analysis
USA • New York Stock Exchange • NYSE:WPP • US92937A1025
18.66 USD
-1.95 (-9.46%)
Last: Feb 3, 2026, 10:55 AM
Overall WPP gets a fundamental rating of 4 out of 10. We evaluated WPP against 91 industry peers in the Media industry. WPP has a medium profitability rating, but doesn't score so well on its financial health evaluation. WPP is valued quite cheap, but it does not seem to be growing.
1. Profitability
1.1 Basic Checks
- WPP had positive earnings in the past year.
- WPP had a positive operating cash flow in the past year.
- Of the past 5 years WPP 4 years were profitable.
- WPP had a positive operating cash flow in each of the past 5 years.
1.2 Ratios
- Looking at the Return On Assets, with a value of 1.63%, WPP is in the better half of the industry, outperforming 71.43% of the companies in the same industry.
- WPP's Return On Equity of 12.04% is amongst the best of the industry. WPP outperforms 82.42% of its industry peers.
- The Return On Invested Capital of WPP (6.69%) is better than 81.32% of its industry peers.
- Measured over the past 3 years, the Average Return On Invested Capital for WPP is in line with the industry average of 7.01%.
- The 3 year average ROIC (5.83%) for WPP is below the current ROIC(6.69%), indicating increased profibility in the last year.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 1.63% | ||
| ROE | 12.04% | ||
| ROIC | 6.69% |
ROA(3y)1.64%
ROA(5y)-0.2%
ROE(3y)12.47%
ROE(5y)-1.53%
ROIC(3y)5.83%
ROIC(5y)N/A
1.3 Margins
- Looking at the Profit Margin, with a value of 2.69%, WPP is in the better half of the industry, outperforming 72.53% of the companies in the same industry.
- In the last couple of years the Profit Margin of WPP has declined.
- Looking at the Operating Margin, with a value of 7.92%, WPP is in the better half of the industry, outperforming 63.74% of the companies in the same industry.
- WPP's Operating Margin has declined in the last couple of years.
- WPP's Gross Margin of 15.86% is on the low side compared to the rest of the industry. WPP is outperformed by 73.63% of its industry peers.
- WPP's Gross Margin has declined in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 7.92% | ||
| PM (TTM) | 2.69% | ||
| GM | 15.86% |
OM growth 3Y-2.17%
OM growth 5Y-1.7%
PM growth 3Y-9.63%
PM growth 5Y-10.43%
GM growth 3Y-1.15%
GM growth 5Y-1.79%
2. Health
2.1 Basic Checks
- With a Return on Invested Capital (ROIC) just above the Cost of Capital (WACC), WPP is creating some value.
- Compared to 1 year ago, WPP has more shares outstanding
- WPP has less shares outstanding than it did 5 years ago.
- WPP has a better debt/assets ratio than last year.
2.2 Solvency
- WPP has an Altman-Z score of 0.92. This is a bad value and indicates that WPP is not financially healthy and even has some risk of bankruptcy.
- With a Altman-Z score value of 0.92, WPP perfoms like the industry average, outperforming 54.95% of the companies in the same industry.
- WPP has a debt to FCF ratio of 9.72. This is a negative value and a sign of low solvency as WPP would need 9.72 years to pay back of all of its debts.
- With a decent Debt to FCF ratio value of 9.72, WPP is doing good in the industry, outperforming 67.03% of the companies in the same industry.
- WPP has a Debt/Equity ratio of 1.85. This is a high value indicating a heavy dependency on external financing.
- WPP's Debt to Equity ratio of 1.85 is on the low side compared to the rest of the industry. WPP is outperformed by 61.54% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 1.85 | ||
| Debt/FCF | 9.72 | ||
| Altman-Z | 0.92 |
ROIC/WACC1.14
WACC5.89%
2.3 Liquidity
- WPP has a Current Ratio of 0.86. This is a bad value and indicates that WPP is not financially healthy enough and could expect problems in meeting its short term obligations.
- With a Current ratio value of 0.86, WPP is not doing good in the industry: 65.93% of the companies in the same industry are doing better.
- A Quick Ratio of 0.86 indicates that WPP may have some problems paying its short term obligations.
- WPP has a Quick ratio of 0.86. This is in the lower half of the industry: WPP underperforms 64.84% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 0.86 | ||
| Quick Ratio | 0.86 |
3. Growth
3.1 Past
- WPP shows a strong negative growth in Earnings Per Share. In the last year the EPS decreased by -15.50%.
- The Earnings Per Share has been decreasing by -0.97% on average over the past years.
- Looking at the last year, WPP shows a decrease in Revenue. The Revenue has decreased by -4.54% in the last year.
- Measured over the past years, WPP shows a small growth in Revenue. The Revenue has been growing by 2.18% on average per year.
EPS 1Y (TTM)-15.5%
EPS 3Y4%
EPS 5Y-0.97%
EPS Q2Q%-35.28%
Revenue 1Y (TTM)-4.54%
Revenue growth 3Y4.82%
Revenue growth 5Y2.18%
Sales Q2Q%-7.8%
3.2 Future
- The Earnings Per Share is expected to decrease by -0.60% on average over the next years.
- The Revenue is expected to grow by 2.31% on average over the next years.
EPS Next Y-27.4%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
EPS Next 5Y-0.6%
Revenue Next Year-6.05%
Revenue Next 2Y-4.3%
Revenue Next 3Y-2.28%
Revenue Next 5Y2.31%
3.3 Evolution
- The EPS growth rate is accelerating: in the next years the growth will be better than in the last years.
- When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
4. Valuation
4.1 Price/Earnings Ratio
- WPP is valuated cheaply with a Price/Earnings ratio of 3.48.
- Based on the Price/Earnings ratio, WPP is valued cheaper than 96.70% of the companies in the same industry.
- Compared to an average S&P500 Price/Earnings ratio of 28.41, WPP is valued rather cheaply.
- WPP is valuated cheaply with a Price/Forward Earnings ratio of 4.39.
- Based on the Price/Forward Earnings ratio, WPP is valued cheaper than 90.11% of the companies in the same industry.
- When comparing the Price/Forward Earnings ratio of WPP to the average of the S&P500 Index (25.64), we can say WPP is valued rather cheaply.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 3.48 | ||
| Fwd PE | 4.39 |
4.2 Price Multiples
- Based on the Enterprise Value to EBITDA ratio, WPP is valued cheaper than 92.31% of the companies in the same industry.
- Based on the Price/Free Cash Flow ratio, WPP is valued cheaply inside the industry as 86.81% of the companies are valued more expensively.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 4.24 | ||
| EV/EBITDA | 5.22 |
4.3 Compensation for Growth
- WPP has a very decent profitability rating, which may justify a higher PE ratio.
- A cheap valuation may be justified as WPP's earnings are expected to decrease with -9.08% in the coming years.
PEG (NY)N/A
PEG (5Y)N/A
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
5. Dividend
5.1 Amount
- WPP has a Yearly Dividend Yield of 9.20%, which is a nice return.
- Compared to an average industry Dividend Yield of 1.17, WPP pays a better dividend. On top of this WPP pays more dividend than 98.90% of the companies listed in the same industry.
- WPP's Dividend Yield is rather good when compared to the S&P500 average which is at 1.83.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 9.2% |
5.2 History
- The dividend of WPP decreases each year by -7.91%.
- WPP has paid a dividend for at least 10 years, which is a reliable track record.
- WPP has not decreased its dividend in the last 3 years.
Dividend Growth(5Y)-7.91%
Div Incr Years3
Div Non Decr Years3
5.3 Sustainability
- WPP pays out 111.55% of its income as dividend. This is not a sustainable payout ratio.
- The Dividend Rate of WPP has been decling, while earnings will also be declining. This means the current dividend is most likely not sustainable.
DP111.55%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
NYSE:WPP (2/3/2026, 10:55:01 AM)
18.66
-1.95 (-9.46%)
Chartmill FA Rating
GICS SectorCommunication Services
GICS IndustryGroupMedia & Entertainment
GICS IndustryMedia
Earnings (Last)10-30 2025-10-30
Earnings (Next)02-26 2026-02-26/amc
Inst Owners82.77%
Inst Owner Change-0.31%
Ins Owners0.03%
Ins Owner Change0%
Market Cap4.03B
Revenue(TTM)14.18B
Net Income(TTM)381.00M
Analysts48.57
Price Target25.51 (36.71%)
Short Float %N/A
Short RatioN/A
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 9.2% |
Yearly Dividend2.75
Dividend Growth(5Y)-7.91%
DP111.55%
Div Incr Years3
Div Non Decr Years3
Ex-DateN/A
Surprises & Revisions
EPS beat(2)N/A
Avg EPS beat(2)N/A
Min EPS beat(2)N/A
Max EPS beat(2)N/A
EPS beat(4)N/A
Avg EPS beat(4)N/A
Min EPS beat(4)N/A
Max EPS beat(4)N/A
EPS beat(8)N/A
Avg EPS beat(8)N/A
EPS beat(12)N/A
Avg EPS beat(12)N/A
EPS beat(16)N/A
Avg EPS beat(16)N/A
Revenue beat(2)N/A
Avg Revenue beat(2)N/A
Min Revenue beat(2)N/A
Max Revenue beat(2)N/A
Revenue beat(4)N/A
Avg Revenue beat(4)N/A
Min Revenue beat(4)N/A
Max Revenue beat(4)N/A
Revenue beat(8)N/A
Avg Revenue beat(8)N/A
Revenue beat(12)N/A
Avg Revenue beat(12)N/A
Revenue beat(16)N/A
Avg Revenue beat(16)N/A
PT rev (1m)0.45%
PT rev (3m)-17.69%
EPS NQ rev (1m)N/A
EPS NQ rev (3m)N/A
EPS NY rev (1m)-0.18%
EPS NY rev (3m)-7.46%
Revenue NQ rev (1m)N/A
Revenue NQ rev (3m)N/A
Revenue NY rev (1m)0%
Revenue NY rev (3m)-0.06%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 3.48 | ||
| Fwd PE | 4.39 | ||
| P/S | 0.21 | ||
| P/FCF | 4.24 | ||
| P/OCF | 3.23 | ||
| P/B | 0.93 | ||
| P/tB | N/A | ||
| EV/EBITDA | 5.22 |
EPS(TTM)5.36
EY28.72%
EPS(NY)4.25
Fwd EY22.79%
FCF(TTM)4.41
FCFY23.61%
OCF(TTM)5.78
OCFY30.98%
SpS89.86
BVpS20.05
TBVpS-31.12
PEG (NY)N/A
PEG (5Y)N/A
Graham Number49.18
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 1.63% | ||
| ROE | 12.04% | ||
| ROCE | 11.66% | ||
| ROIC | 6.69% | ||
| ROICexc | 7.82% | ||
| ROICexgc | 168.96% | ||
| OM | 7.92% | ||
| PM (TTM) | 2.69% | ||
| GM | 15.86% | ||
| FCFM | 4.9% |
ROA(3y)1.64%
ROA(5y)-0.2%
ROE(3y)12.47%
ROE(5y)-1.53%
ROIC(3y)5.83%
ROIC(5y)N/A
ROICexc(3y)7.61%
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)10.2%
ROCE(5y)N/A
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3Y3.97%
ROICexc growth 5Y-10.52%
OM growth 3Y-2.17%
OM growth 5Y-1.7%
PM growth 3Y-9.63%
PM growth 5Y-10.43%
GM growth 3Y-1.15%
GM growth 5Y-1.79%
F-Score6
Asset Turnover0.61
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 1.85 | ||
| Debt/FCF | 9.72 | ||
| Debt/EBITDA | 3.69 | ||
| Cap/Depr | 46.47% | ||
| Cap/Sales | 1.53% | ||
| Interest Coverage | 2.79 | ||
| Cash Conversion | 57.36% | ||
| Profit Quality | 182.42% | ||
| Current Ratio | 0.86 | ||
| Quick Ratio | 0.86 | ||
| Altman-Z | 0.92 |
F-Score6
WACC5.89%
ROIC/WACC1.14
Cap/Depr(3y)36.59%
Cap/Depr(5y)41.42%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.83%
Profit Quality(3y)403.67%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)-15.5%
EPS 3Y4%
EPS 5Y-0.97%
EPS Q2Q%-35.28%
EPS Next Y-27.4%
EPS Next 2Y-16.62%
EPS Next 3Y-9.08%
EPS Next 5Y-0.6%
Revenue 1Y (TTM)-4.54%
Revenue growth 3Y4.82%
Revenue growth 5Y2.18%
Sales Q2Q%-7.8%
Revenue Next Year-6.05%
Revenue Next 2Y-4.3%
Revenue Next 3Y-2.28%
Revenue Next 5Y2.31%
EBIT growth 1Y73.33%
EBIT growth 3Y2.54%
EBIT growth 5Y0.45%
EBIT Next Year5.15%
EBIT Next 3Y1.73%
EBIT Next 5Y6%
FCF growth 1Y-36.73%
FCF growth 3Y-12.34%
FCF growth 5Y-4.25%
OCF growth 1Y-30.31%
OCF growth 3Y-11.52%
OCF growth 5Y-5.32%
WPP PLC-SPONSORED ADR / WPP FAQ
Can you provide the ChartMill fundamental rating for WPP PLC-SPONSORED ADR?
ChartMill assigns a fundamental rating of 4 / 10 to WPP.
What is the valuation status for WPP stock?
ChartMill assigns a valuation rating of 8 / 10 to WPP PLC-SPONSORED ADR (WPP). This can be considered as Undervalued.
What is the profitability of WPP stock?
WPP PLC-SPONSORED ADR (WPP) has a profitability rating of 6 / 10.
What are the PE and PB ratios of WPP PLC-SPONSORED ADR (WPP) stock?
The Price/Earnings (PE) ratio for WPP PLC-SPONSORED ADR (WPP) is 3.48 and the Price/Book (PB) ratio is 0.93.
Can you provide the expected EPS growth for WPP stock?
The Earnings per Share (EPS) of WPP PLC-SPONSORED ADR (WPP) is expected to decline by -27.4% in the next year.