PRUDENTIAL FINANCIAL INC (PRU) Fundamental Analysis & Valuation

NYSE:PRU • US7443201022

97.12 USD
-2.02 (-2.04%)
At close: Mar 6, 2026
97 USD
-0.12 (-0.12%)
After Hours: 3/6/2026, 8:04:00 PM
Overview Stock Chart Technical Analysis Fundamental Analysis Forecast Earnings Financials Ownership News

This PRU fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.

Fundamental Rating

4

PRU gets a fundamental rating of 4 out of 10. The analysis compared the fundamentals against 149 industry peers in the Insurance industry. PRU may be in some trouble as it scores bad on both profitability and health. PRU has a correct valuation and a medium growth rate. PRU also has an excellent dividend rating.


Dividend Valuation Growth Profitability Health

3

1. PRU Profitability Analysis

1.1 Basic Checks

  • PRU had positive earnings in the past year.
  • PRU had a positive operating cash flow in the past year.
  • Of the past 5 years PRU 4 years were profitable.
  • In the past 5 years PRU always reported a positive cash flow from operatings.
PRU Yearly Net Income VS EBIT VS OCF VS FCFPRU Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5B 10B 15B 20B

1.2 Ratios

  • PRU has a Return On Assets of 0.46%. This is in the lower half of the industry: PRU underperforms 77.18% of its industry peers.
  • With a Return On Equity value of 10.90%, PRU perfoms like the industry average, outperforming 51.01% of the companies in the same industry.
  • The Return On Invested Capital of PRU (0.39%) is worse than 71.14% of its industry peers.
  • Measured over the past 3 years, the Average Return On Invested Capital for PRU is significantly below the industry average of 15.27%.
  • The 3 year average ROIC (0.37%) for PRU is below the current ROIC(0.39%), indicating increased profibility in the last year.
Industry RankSector Rank
ROA 0.46%
ROE 10.9%
ROIC 0.39%
ROA(3y)0.39%
ROA(5y)0.37%
ROE(3y)9.8%
ROE(5y)7.61%
ROIC(3y)0.37%
ROIC(5y)N/A
PRU Yearly ROA, ROE, ROICPRU Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5 -5 10

1.3 Margins

  • PRU has a Profit Margin of 6.33%. This is comparable to the rest of the industry: PRU outperforms 40.27% of its industry peers.
  • With a Operating Margin value of 6.72%, PRU is not doing good in the industry: 73.83% of the companies in the same industry are doing better.
Industry RankSector Rank
OM 6.72%
PM (TTM) 6.33%
GM N/A
OM growth 3YN/A
OM growth 5YN/A
PM growth 3YN/A
PM growth 5YN/A
GM growth 3YN/A
GM growth 5YN/A
PRU Yearly Profit, Operating, Gross MarginsPRU Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5 10 15

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ROAROEROICOperating and Profit MarginShow most profitable peers

2

2. PRU Health Analysis

2.1 Basic Checks

  • The Return on Invested Capital (ROIC) is below the Cost of Capital (WACC), so PRU is destroying value.
  • The number of shares outstanding for PRU has been reduced compared to 1 year ago.
  • Compared to 5 years ago, PRU has less shares outstanding
  • Compared to 1 year ago, PRU has a worse debt to assets ratio.
PRU Yearly Shares OutstandingPRU Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 100M 200M 300M 400M
PRU Yearly Total Debt VS Total AssetsPRU Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 200B 400B 600B 800B

2.2 Solvency

  • PRU has a debt to FCF ratio of 3.66. This is a good value and a sign of high solvency as PRU would need 3.66 years to pay back of all of its debts.
  • The Debt to FCF ratio of PRU (3.66) is comparable to the rest of the industry.
  • PRU has a Debt/Equity ratio of 0.66. This is a neutral value indicating PRU is somewhat dependend on debt financing.
  • PRU's Debt to Equity ratio of 0.66 is on the low side compared to the rest of the industry. PRU is outperformed by 81.88% of its industry peers.
Industry RankSector Rank
Debt/Equity 0.66
Debt/FCF 3.66
Altman-Z N/A
ROIC/WACC0.05
WACC8.05%
PRU Yearly LT Debt VS Equity VS FCFPRU Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 20B 40B 60B

2.3 Liquidity

Industry RankSector Rank
Current Ratio N/A
Quick Ratio N/A
PRU Yearly Current Assets VS Current LiabilitesPRU Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 5B 10B 15B 20B

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WACCDebt/EquityHow to determine the health of a companyAltman-Z scoreShow peers with great health

4

3. PRU Growth Analysis

3.1 Past

  • The Earnings Per Share has grown by an nice 11.43% over the past year.
  • PRU shows a small growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 6.96% yearly.
  • PRU shows a very negative growth in Revenue. In the last year, the Revenue has decreased by -15.29%.
  • PRU shows a small growth in Revenue. Measured over the last years, the Revenue has been growing by 1.42% yearly.
EPS 1Y (TTM)11.43%
EPS 3Y15.11%
EPS 5Y6.96%
EPS Q2Q%11.49%
Revenue 1Y (TTM)-15.29%
Revenue growth 3Y2.26%
Revenue growth 5Y1.42%
Sales Q2Q%17.74%

3.2 Future

  • The Earnings Per Share is expected to grow by 5.50% on average over the next years.
  • Based on estimates for the next years, PRU will show a small growth in Revenue. The Revenue will grow by 3.06% on average per year.
EPS Next Y4.46%
EPS Next 2Y5.1%
EPS Next 3Y5.44%
EPS Next 5Y5.5%
Revenue Next Year0.83%
Revenue Next 2Y1.91%
Revenue Next 3Y1.81%
Revenue Next 5Y3.06%

3.3 Evolution

  • The EPS growth rate is decreasing: in the next years the growth will be less than in the last years.
  • The Revenue growth rate is accelerating: in the next years the growth will be better than in the last years.
PRU Yearly Revenue VS EstimatesPRU Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 20B 40B 60B
PRU Yearly EPS VS EstimatesPRU Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 2027 2028 2029 5 10 15

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6

4. PRU Valuation Analysis

4.1 Price/Earnings Ratio

  • A Price/Earnings ratio of 6.73 indicates a rather cheap valuation of PRU.
  • 76.51% of the companies in the same industry are more expensive than PRU, based on the Price/Earnings ratio.
  • Compared to an average S&P500 Price/Earnings ratio of 26.29, PRU is valued rather cheaply.
  • A Price/Forward Earnings ratio of 6.44 indicates a rather cheap valuation of PRU.
  • Based on the Price/Forward Earnings ratio, PRU is valued a bit cheaper than 77.18% of the companies in the same industry.
  • Compared to an average S&P500 Price/Forward Earnings ratio of 24.57, PRU is valued rather cheaply.
Industry RankSector Rank
PE 6.73
Fwd PE 6.44
PRU Price Earnings VS Forward Price EarningsPRU Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 5 10 15 20 25

4.2 Price Multiples

  • PRU's Enterprise Value to EBITDA ratio is in line with the industry average.
  • PRU's Price/Free Cash Flow ratio is a bit cheaper when compared to the industry. PRU is cheaper than 66.44% of the companies in the same industry.
Industry RankSector Rank
P/FCF 5.39
EV/EBITDA 9.72
PRU Per share dataPRU EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 50 100 150

4.3 Compensation for Growth

  • PRU's PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
PEG (NY)1.51
PEG (5Y)0.97
EPS Next 2Y5.1%
EPS Next 3Y5.44%

More info and screens

Price/EarningsPrice/FCFFCF per shareEV/EBITDAPEG RATIOShow best valued peers

8

5. PRU Dividend Analysis

5.1 Amount

  • PRU has a Yearly Dividend Yield of 6.00%, which is a nice return.
  • Compared to an average industry Dividend Yield of 2.50, PRU pays a better dividend. On top of this PRU pays more dividend than 83.89% of the companies listed in the same industry.
  • PRU's Dividend Yield is rather good when compared to the S&P500 average which is at 1.82.
Industry RankSector Rank
Dividend Yield 6%

5.2 History

  • The dividend of PRU has a limited annual growth rate of 4.31%.
  • PRU has been paying a dividend for at least 10 years, so it has a reliable track record.
  • PRU has not decreased its dividend for at least 10 years, so it has a reliable track record of non decreasing dividend.
Dividend Growth(5Y)4.31%
Div Incr Years16
Div Non Decr Years16
PRU Yearly Dividends per sharePRU Yearly Dividends per shareYearly Dividends per share 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2026 1 2 3 4 5

5.3 Sustainability

  • PRU pays out 54.48% of its income as dividend. This is a bit on the high side, but may be sustainable.
  • PRU's earnings are growing more than its dividend. This makes the dividend growth sustainable.
DP54.48%
EPS Next 2Y5.1%
EPS Next 3Y5.44%
PRU Yearly Income VS Free CF VS DividendPRU Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5B 10B 15B 20B
PRU Dividend Payout.PRU Dividend Payout, showing the Payout Ratio.PRU Dividend Payout.PayoutRetained Earnings

More info and screens

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PRU Fundamentals: All Metrics, Ratios and Statistics

PRUDENTIAL FINANCIAL INC

NYSE:PRU (3/6/2026, 8:04:00 PM)

After market: 97 -0.12 (-0.12%)

97.12

-2.02 (-2.04%)

Chartmill FA Rating
GICS SectorFinancials
GICS IndustryGroupInsurance
GICS IndustryInsurance
Earnings (Last)02-03
Earnings (Next)04-28
Inst Owners62.61%
Inst Owner Change-0.86%
Ins Owners0.14%
Ins Owner Change4.26%
Market Cap33.80B
Revenue(TTM)55.85B
Net Income(TTM)3.54B
Analysts56.8
Price Target116.91 (20.38%)
Short Float %2.36%
Short Ratio3.82
Dividend
Industry RankSector Rank
Dividend Yield 6%
Yearly Dividend5.48
Dividend Growth(5Y)4.31%
DP54.48%
Div Incr Years16
Div Non Decr Years16
Ex-Date02-17
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)5.56%
Min EPS beat(2)-3.02%
Max EPS beat(2)14.14%
EPS beat(4)3
Avg EPS beat(4)5.99%
Min EPS beat(4)-3.02%
Max EPS beat(4)14.14%
EPS beat(8)3
Avg EPS beat(8)1.15%
EPS beat(12)4
Avg EPS beat(12)0.22%
EPS beat(16)6
Avg EPS beat(16)-0.45%
Revenue beat(2)2
Avg Revenue beat(2)8.18%
Min Revenue beat(2)2.63%
Max Revenue beat(2)13.74%
Revenue beat(4)2
Avg Revenue beat(4)2.1%
Min Revenue beat(4)-6.96%
Max Revenue beat(4)13.74%
Revenue beat(8)5
Avg Revenue beat(8)9.37%
Revenue beat(12)6
Avg Revenue beat(12)5.48%
Revenue beat(16)7
Avg Revenue beat(16)2.9%
PT rev (1m)-4.73%
PT rev (3m)-2.23%
EPS NQ rev (1m)-4.15%
EPS NQ rev (3m)-5.52%
EPS NY rev (1m)-0.1%
EPS NY rev (3m)0.23%
Revenue NQ rev (1m)-0.04%
Revenue NQ rev (3m)2.01%
Revenue NY rev (1m)-0.26%
Revenue NY rev (3m)-1.07%
Valuation
Industry RankSector Rank
PE 6.73
Fwd PE 6.44
P/S 0.6
P/FCF 5.39
P/OCF 5.39
P/B 1.04
P/tB 1.04
EV/EBITDA 9.72
EPS(TTM)14.43
EY14.86%
EPS(NY)15.07
Fwd EY15.52%
FCF(TTM)18.03
FCFY18.56%
OCF(TTM)18.03
OCFY18.56%
SpS160.55
BVpS93.24
TBVpS93.24
PEG (NY)1.51
PEG (5Y)0.97
Graham Number173.99
Profitability
Industry RankSector Rank
ROA 0.46%
ROE 10.9%
ROCE 0.49%
ROIC 0.39%
ROICexc 0.4%
ROICexgc 0.61%
OM 6.72%
PM (TTM) 6.33%
GM N/A
FCFM 11.23%
ROA(3y)0.39%
ROA(5y)0.37%
ROE(3y)9.8%
ROE(5y)7.61%
ROIC(3y)0.37%
ROIC(5y)N/A
ROICexc(3y)0.37%
ROICexc(5y)N/A
ROICexgc(3y)0.57%
ROICexgc(5y)N/A
ROCE(3y)0.45%
ROCE(5y)N/A
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3YN/A
OM growth 5YN/A
PM growth 3YN/A
PM growth 5YN/A
GM growth 3YN/A
GM growth 5YN/A
F-Score8
Asset Turnover0.07
Health
Industry RankSector Rank
Debt/Equity 0.66
Debt/FCF 3.66
Debt/EBITDA 5.54
Cap/Depr N/A
Cap/Sales N/A
Interest Coverage 1.97
Cash Conversion 161.5%
Profit Quality 177.4%
Current Ratio N/A
Quick Ratio N/A
Altman-Z N/A
F-Score8
WACC8.05%
ROIC/WACC0.05
Cap/Depr(3y)N/A
Cap/Depr(5y)N/A
Cap/Sales(3y)N/A
Cap/Sales(5y)N/A
Profit Quality(3y)252.54%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)11.43%
EPS 3Y15.11%
EPS 5Y6.96%
EPS Q2Q%11.49%
EPS Next Y4.46%
EPS Next 2Y5.1%
EPS Next 3Y5.44%
EPS Next 5Y5.5%
Revenue 1Y (TTM)-15.29%
Revenue growth 3Y2.26%
Revenue growth 5Y1.42%
Sales Q2Q%17.74%
Revenue Next Year0.83%
Revenue Next 2Y1.91%
Revenue Next 3Y1.81%
Revenue Next 5Y3.06%
EBIT growth 1Y32.69%
EBIT growth 3YN/A
EBIT growth 5YN/A
EBIT Next YearN/A
EBIT Next 3YN/A
EBIT Next 5YN/A
FCF growth 1Y-26.24%
FCF growth 3Y6.73%
FCF growth 5Y-5.61%
OCF growth 1Y-26.24%
OCF growth 3Y6.73%
OCF growth 5Y-5.61%

PRUDENTIAL FINANCIAL INC / PRU FAQ

What is the fundamental rating for PRU stock?

ChartMill assigns a fundamental rating of 4 / 10 to PRU.


What is the valuation status of PRUDENTIAL FINANCIAL INC (PRU) stock?

ChartMill assigns a valuation rating of 6 / 10 to PRUDENTIAL FINANCIAL INC (PRU). This can be considered as Fairly Valued.


Can you provide the profitability details for PRUDENTIAL FINANCIAL INC?

PRUDENTIAL FINANCIAL INC (PRU) has a profitability rating of 3 / 10.


What is the valuation of PRUDENTIAL FINANCIAL INC based on its PE and PB ratios?

The Price/Earnings (PE) ratio for PRUDENTIAL FINANCIAL INC (PRU) is 6.73 and the Price/Book (PB) ratio is 1.04.


How sustainable is the dividend of PRUDENTIAL FINANCIAL INC (PRU) stock?

The dividend rating of PRUDENTIAL FINANCIAL INC (PRU) is 8 / 10 and the dividend payout ratio is 54.48%.