16.97 USD
+0.09 (+0.53%)
We assign a fundamental rating of 6 out of 10 to FTLF. FTLF was compared to 36 industry peers in the Personal Care Products industry. FTLF scores excellent on profitability, but there are some minor concerns on its financial health. FTLF is growing strongly while it is still valued neutral. This is a good combination!
1. Profitability
1.1 Basic Checks
In the past year FTLF was profitable.
FTLF had a positive operating cash flow in the past year.
FTLF had positive earnings in each of the past 5 years.
In the past 5 years FTLF always reported a positive cash flow from operatings.
1.2 Ratios
With a decent Return On Assets value of 6.14%, FTLF is doing good in the industry, outperforming 69.44% of the companies in the same industry.
FTLF's Return On Equity of 16.13% is amongst the best of the industry. FTLF outperforms 83.33% of its industry peers.
Looking at the Return On Invested Capital, with a value of 11.45%, FTLF belongs to the top of the industry, outperforming 80.56% of the companies in the same industry.
The Average Return On Invested Capital over the past 3 years for FTLF is significantly above the industry average of 11.83%.
The last Return On Invested Capital (11.45%) for FTLF is well below the 3 year average (19.46%), which needs to be investigated, but indicates that FTLF had better years and this may not be a problem.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 6.14% | ||
| ROE | 16.13% | ||
| ROIC | 11.45% |
ROA(3y)14.05%
ROA(5y)24.08%
ROE(3y)21.72%
ROE(5y)34.14%
ROIC(3y)19.46%
ROIC(5y)22.35%
1.3 Margins
With an excellent Profit Margin value of 9.57%, FTLF belongs to the best of the industry, outperforming 88.89% of the companies in the same industry.
In the last couple of years the Profit Margin of FTLF has remained more or less at the same level.
FTLF has a Operating Margin of 17.80%. This is amongst the best in the industry. FTLF outperforms 86.11% of its industry peers.
In the last couple of years the Operating Margin of FTLF has grown nicely.
FTLF has a Gross Margin of 40.71%. This is in the lower half of the industry: FTLF underperforms 75.00% of its industry peers.
In the last couple of years the Gross Margin of FTLF has remained more or less at the same level.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 17.8% | ||
| PM (TTM) | 9.57% | ||
| GM | 40.71% |
OM growth 3Y-1.96%
OM growth 5Y9.7%
PM growth 3Y-10.41%
PM growth 5Y0.61%
GM growth 3Y-0.93%
GM growth 5Y1.05%
2. Health
2.1 Basic Checks
FTLF has a Return on Invested Capital (ROIC), which is well above the Cost of Capital (WACC), which means it is creating value.
FTLF has about the same amout of shares outstanding than it did 1 year ago.
Compared to 5 years ago, FTLF has more shares outstanding
Compared to 1 year ago, FTLF has an improved debt to assets ratio.
2.2 Solvency
FTLF has an Altman-Z score of 2.59. This is not the best score and indicates that FTLF is in the grey zone with still only limited risk for bankruptcy at the moment.
FTLF's Altman-Z score of 2.59 is in line compared to the rest of the industry. FTLF outperforms 52.78% of its industry peers.
The Debt to FCF ratio of FTLF is 5.72, which is a neutral value as it means it would take FTLF, 5.72 years of fcf income to pay off all of its debts.
The Debt to FCF ratio of FTLF (5.72) is better than 72.22% of its industry peers.
FTLF has a Debt/Equity ratio of 0.92. This is a neutral value indicating FTLF is somewhat dependend on debt financing.
With a Debt to Equity ratio value of 0.92, FTLF is not doing good in the industry: 63.89% of the companies in the same industry are doing better.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.92 | ||
| Debt/FCF | 5.72 | ||
| Altman-Z | 2.59 |
ROIC/WACC1.34
WACC8.56%
2.3 Liquidity
A Current Ratio of 1.13 indicates that FTLF should not have too much problems paying its short term obligations.
With a Current ratio value of 1.13, FTLF is not doing good in the industry: 72.22% of the companies in the same industry are doing better.
FTLF has a Quick Ratio of 1.13. This is a bad value and indicates that FTLF is not financially healthy enough and could expect problems in meeting its short term obligations.
FTLF's Quick ratio of 0.46 is on the low side compared to the rest of the industry. FTLF is outperformed by 88.89% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.13 | ||
| Quick Ratio | 0.46 |
3. Growth
3.1 Past
FTLF shows a strong negative growth in Earnings Per Share. In the last year the EPS decreased by -19.59%.
The Earnings Per Share has been growing by 24.79% on average over the past years. This is a very strong growth
FTLF shows quite a strong growth in Revenue. In the last year, the Revenue has grown by 12.44%.
FTLF shows a strong growth in Revenue. Measured over the last years, the Revenue has been growing by 27.02% yearly.
EPS 1Y (TTM)-19.59%
EPS 3Y17.23%
EPS 5Y24.79%
EPS Q2Q%-44.19%
Revenue 1Y (TTM)12.44%
Revenue growth 3Y32.18%
Revenue growth 5Y27.02%
Sales Q2Q%46.99%
3.2 Future
The Earnings Per Share is expected to grow by 13.58% on average over the next years. This is quite good.
FTLF is expected to show a strong growth in Revenue. In the coming years, the Revenue will grow by 28.78% yearly.
EPS Next Y-50.8%
EPS Next 2Y-0.98%
EPS Next 3Y13.58%
EPS Next 5YN/A
Revenue Next Year30.26%
Revenue Next 2Y39.95%
Revenue Next 3Y28.78%
Revenue Next 5YN/A
3.3 Evolution
The estimated forward EPS growth is still strong, although it is decreasing when compared to the stronger growth in the past years.
When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
4. Valuation
4.1 Price/Earnings Ratio
A Price/Earnings ratio of 22.63 indicates a rather expensive valuation of FTLF.
63.89% of the companies in the same industry are more expensive than FTLF, based on the Price/Earnings ratio.
The average S&P500 Price/Earnings ratio is at 26.39. FTLF is around the same levels.
FTLF is valuated correctly with a Price/Forward Earnings ratio of 12.19.
Compared to the rest of the industry, the Price/Forward Earnings ratio of FTLF indicates a rather cheap valuation: FTLF is cheaper than 80.56% of the companies listed in the same industry.
The average S&P500 Price/Forward Earnings ratio is at 23.84. FTLF is valued slightly cheaper when compared to this.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 22.63 | ||
| Fwd PE | 12.19 |
4.2 Price Multiples
FTLF's Enterprise Value to EBITDA ratio is in line with the industry average.
72.22% of the companies in the same industry are more expensive than FTLF, based on the Price/Free Cash Flow ratio.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 19.63 | ||
| EV/EBITDA | 15.33 |
4.3 Compensation for Growth
The excellent profitability rating of FTLF may justify a higher PE ratio.
FTLF's earnings are expected to grow with 13.58% in the coming years. This may justify a more expensive valuation.
PEG (NY)N/A
PEG (5Y)0.91
EPS Next 2Y-0.98%
EPS Next 3Y13.58%
5. Dividend
5.1 Amount
FTLF does not give a dividend.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0% |
NASDAQ:FTLF (12/22/2025, 4:10:03 PM)
16.97
+0.09 (+0.53%)
Chartmill FA Rating
GICS SectorConsumer Staples
GICS IndustryGroupHousehold & Personal Products
GICS IndustryPersonal Care Products
Earnings (Last)
Earnings (Next)
Inst Owners57.92%
Inst Owner Change4.72%
Ins Owners14.45%
Ins Owner Change0%
Market Cap159.35M
Revenue(TTM)70.56M
Net Income(TTM)6.76M
Analysts82.5
Price Target23.46 (38.24%)
Short Float %1.2%
Short Ratio6.44
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0% |
Yearly DividendN/A
Dividend Growth(5Y)N/A
DP0%
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)-27.79%
Min EPS beat(2)-56.43%
Max EPS beat(2)0.84%
EPS beat(4)1
Avg EPS beat(4)-23%
Min EPS beat(4)-56.43%
Max EPS beat(4)0.84%
EPS beat(8)N/A
Avg EPS beat(8)N/A
EPS beat(12)N/A
Avg EPS beat(12)N/A
EPS beat(16)N/A
Avg EPS beat(16)N/A
Revenue beat(2)0
Avg Revenue beat(2)-2.63%
Min Revenue beat(2)-3.56%
Max Revenue beat(2)-1.69%
Revenue beat(4)0
Avg Revenue beat(4)-1.94%
Min Revenue beat(4)-3.56%
Max Revenue beat(4)-0.94%
Revenue beat(8)N/A
Avg Revenue beat(8)N/A
Revenue beat(12)N/A
Avg Revenue beat(12)N/A
Revenue beat(16)N/A
Avg Revenue beat(16)N/A
PT rev (1m)0%
PT rev (3m)0%
EPS NQ rev (1m)0%
EPS NQ rev (3m)-27.12%
EPS NY rev (1m)-27.13%
EPS NY rev (3m)-27.13%
Revenue NQ rev (1m)0%
Revenue NQ rev (3m)-2.59%
Revenue NY rev (1m)-1.19%
Revenue NY rev (3m)-1.19%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 22.63 | ||
| Fwd PE | 12.19 | ||
| P/S | 2.26 | ||
| P/FCF | 19.63 | ||
| P/OCF | 19.54 | ||
| P/B | 3.8 | ||
| P/tB | N/A | ||
| EV/EBITDA | 15.33 |
EPS(TTM)0.75
EY4.42%
EPS(NY)1.39
Fwd EY8.2%
FCF(TTM)0.86
FCFY5.09%
OCF(TTM)0.87
OCFY5.12%
SpS7.51
BVpS4.46
TBVpS-3.1
PEG (NY)N/A
PEG (5Y)0.91
Graham Number8.68
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 6.14% | ||
| ROE | 16.13% | ||
| ROCE | 16.32% | ||
| ROIC | 11.45% | ||
| ROICexc | 11.96% | ||
| ROICexgc | 112.69% | ||
| OM | 17.8% | ||
| PM (TTM) | 9.57% | ||
| GM | 40.71% | ||
| FCFM | 11.5% |
ROA(3y)14.05%
ROA(5y)24.08%
ROE(3y)21.72%
ROE(5y)34.14%
ROIC(3y)19.46%
ROIC(5y)22.35%
ROICexc(3y)31.87%
ROICexc(5y)42.3%
ROICexgc(3y)171.9%
ROICexgc(5y)127.7%
ROCE(3y)25.73%
ROCE(5y)29.54%
ROICexgc growth 3Y63.37%
ROICexgc growth 5Y35.69%
ROICexc growth 3Y-27.29%
ROICexc growth 5Y-16.59%
OM growth 3Y-1.96%
OM growth 5Y9.7%
PM growth 3Y-10.41%
PM growth 5Y0.61%
GM growth 3Y-0.93%
GM growth 5Y1.05%
F-Score3
Asset Turnover0.64
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 0.92 | ||
| Debt/FCF | 5.72 | ||
| Debt/EBITDA | 3.01 | ||
| Cap/Depr | 19.79% | ||
| Cap/Sales | 0.05% | ||
| Interest Coverage | 9.18 | ||
| Cash Conversion | 63.97% | ||
| Profit Quality | 120.16% | ||
| Current Ratio | 1.13 | ||
| Quick Ratio | 0.46 | ||
| Altman-Z | 2.59 |
F-Score3
WACC8.56%
ROIC/WACC1.34
Cap/Depr(3y)N/A
Cap/Depr(5y)N/A
Cap/Sales(3y)N/A
Cap/Sales(5y)N/A
Profit Quality(3y)92.6%
Profit Quality(5y)85.08%
High Growth Momentum
Growth
EPS 1Y (TTM)-19.59%
EPS 3Y17.23%
EPS 5Y24.79%
EPS Q2Q%-44.19%
EPS Next Y-50.8%
EPS Next 2Y-0.98%
EPS Next 3Y13.58%
EPS Next 5YN/A
Revenue 1Y (TTM)12.44%
Revenue growth 3Y32.18%
Revenue growth 5Y27.02%
Sales Q2Q%46.99%
Revenue Next Year30.26%
Revenue Next 2Y39.95%
Revenue Next 3Y28.78%
Revenue Next 5YN/A
EBIT growth 1Y1.42%
EBIT growth 3Y29.59%
EBIT growth 5Y39.34%
EBIT Next Year9.52%
EBIT Next 3Y26.31%
EBIT Next 5YN/A
FCF growth 1Y341.44%
FCF growth 3Y28.92%
FCF growth 5Y33.53%
OCF growth 1Y329.44%
OCF growth 3Y28.97%
OCF growth 5Y33.56%
FITLIFE BRANDS INC / FTLF FAQ
What is the ChartMill fundamental rating of FITLIFE BRANDS INC (FTLF) stock?
ChartMill assigns a fundamental rating of 6 / 10 to FTLF.
What is the valuation status of FITLIFE BRANDS INC (FTLF) stock?
ChartMill assigns a valuation rating of 5 / 10 to FITLIFE BRANDS INC (FTLF). This can be considered as Fairly Valued.
Can you provide the profitability details for FITLIFE BRANDS INC?
FITLIFE BRANDS INC (FTLF) has a profitability rating of 8 / 10.
Can you provide the expected EPS growth for FTLF stock?
The Earnings per Share (EPS) of FITLIFE BRANDS INC (FTLF) is expected to decline by -50.8% in the next year.
Is the dividend of FITLIFE BRANDS INC sustainable?
The dividend rating of FITLIFE BRANDS INC (FTLF) is 0 / 10 and the dividend payout ratio is 0%.