EBAY INC (EBAY) Fundamental Analysis & Valuation

NASDAQ:EBAY • US2786421030

91.325 USD
+0.47 (+0.51%)
Last: Mar 11, 2026, 02:00 PM

This EBAY fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.

Fundamental Rating

6

EBAY gets a fundamental rating of 6 out of 10. The analysis compared the fundamentals against 30 industry peers in the Broadline Retail industry. While EBAY has a great profitability rating, there are some minor concerns on its financial health. EBAY has a decent growth rate and is not valued too expensively.


Dividend Valuation Growth Profitability Health

8

1. EBAY Profitability Analysis

1.1 Basic Checks

  • In the past year EBAY was profitable.
  • EBAY had a positive operating cash flow in the past year.
  • Of the past 5 years EBAY 4 years were profitable.
  • Each year in the past 5 years EBAY had a positive operating cash flow.
EBAY Yearly Net Income VS EBIT VS OCF VS FCFEBAY Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5B 10B

1.2 Ratios

  • EBAY has a better Return On Assets (11.53%) than 93.33% of its industry peers.
  • EBAY has a better Return On Equity (44.01%) than 100.00% of its industry peers.
  • Looking at the Return On Invested Capital, with a value of 18.07%, EBAY belongs to the top of the industry, outperforming 93.33% of the companies in the same industry.
  • EBAY had an Average Return On Invested Capital over the past 3 years of 14.45%. This is significantly above the industry average of 9.12%.
  • The last Return On Invested Capital (18.07%) for EBAY is above the 3 year average (14.45%), which is a sign of increasing profitability.
Industry RankSector Rank
ROA 11.53%
ROE 44.01%
ROIC 18.07%
ROA(3y)11.51%
ROA(5y)15.91%
ROE(3y)41.85%
ROE(5y)48.02%
ROIC(3y)14.45%
ROIC(5y)14.14%
EBAY Yearly ROA, ROE, ROICEBAY Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 50 100 150

1.3 Margins

  • EBAY has a Profit Margin of 18.30%. This is amongst the best in the industry. EBAY outperforms 96.67% of its industry peers.
  • EBAY's Profit Margin has declined in the last couple of years.
  • EBAY has a better Operating Margin (24.34%) than 100.00% of its industry peers.
  • EBAY's Operating Margin has declined in the last couple of years.
  • With an excellent Gross Margin value of 71.45%, EBAY belongs to the best of the industry, outperforming 86.67% of the companies in the same industry.
  • EBAY's Gross Margin has declined in the last couple of years.
Industry RankSector Rank
OM 24.34%
PM (TTM) 18.3%
GM 71.45%
OM growth 3Y-7.2%
OM growth 5Y-8.17%
PM growth 3YN/A
PM growth 5Y-22.08%
GM growth 3Y-0.55%
GM growth 5Y-2.18%
EBAY Yearly Profit, Operating, Gross MarginsEBAY Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 50 100

5

2. EBAY Health Analysis

2.1 Basic Checks

  • With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), EBAY is creating value.
  • Compared to 1 year ago, EBAY has less shares outstanding
  • EBAY has less shares outstanding than it did 5 years ago.
  • The debt/assets ratio for EBAY has remained at the same level compared to a year ago.
EBAY Yearly Shares OutstandingEBAY Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 200M 400M 600M 800M 1B
EBAY Yearly Total Debt VS Total AssetsEBAY Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 5B 10B 15B 20B 25B

2.2 Solvency

  • An Altman-Z score of 6.18 indicates that EBAY is not in any danger for bankruptcy at the moment.
  • EBAY has a better Altman-Z score (6.18) than 86.67% of its industry peers.
  • EBAY has a debt to FCF ratio of 4.70. This is a neutral value as EBAY would need 4.70 years to pay back of all of its debts.
  • The Debt to FCF ratio of EBAY (4.70) is better than 66.67% of its industry peers.
  • EBAY has a Debt/Equity ratio of 1.30. This is a high value indicating a heavy dependency on external financing.
  • With a Debt to Equity ratio value of 1.30, EBAY is not doing good in the industry: 76.67% of the companies in the same industry are doing better.
Industry RankSector Rank
Debt/Equity 1.3
Debt/FCF 4.7
Altman-Z 6.18
ROIC/WACC2.1
WACC8.6%
EBAY Yearly LT Debt VS Equity VS FCFEBAY Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2B 4B 6B 8B 10B

2.3 Liquidity

  • A Current Ratio of 1.10 indicates that EBAY should not have too much problems paying its short term obligations.
  • EBAY's Current ratio of 1.10 is on the low side compared to the rest of the industry. EBAY is outperformed by 80.00% of its industry peers.
  • EBAY has a Quick Ratio of 1.10. This is a normal value and indicates that EBAY is financially healthy and should not expect problems in meeting its short term obligations.
  • EBAY's Quick ratio of 1.10 is in line compared to the rest of the industry. EBAY outperforms 43.33% of its industry peers.
Industry RankSector Rank
Current Ratio 1.1
Quick Ratio 1.1
EBAY Yearly Current Assets VS Current LiabilitesEBAY Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 2B 4B 6B 8B 10B

5

3. EBAY Growth Analysis

3.1 Past

  • EBAY shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 13.35%, which is quite good.
  • EBAY shows quite a strong growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 9.17% yearly.
  • The Revenue has been growing slightly by 7.95% in the past year.
  • Measured over the past years, EBAY shows a small growth in Revenue. The Revenue has been growing by 4.53% on average per year.
EPS 1Y (TTM)13.35%
EPS 3Y10.33%
EPS 5Y9.17%
EPS Q2Q%12.8%
Revenue 1Y (TTM)7.95%
Revenue growth 3Y4.26%
Revenue growth 5Y4.53%
Sales Q2Q%14.97%

3.2 Future

  • The Earnings Per Share is expected to grow by 10.70% on average over the next years. This is quite good.
  • EBAY is expected to show a small growth in Revenue. In the coming years, the Revenue will grow by 5.76% yearly.
EPS Next Y11.12%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EPS Next 5Y10.7%
Revenue Next Year9.25%
Revenue Next 2Y7.13%
Revenue Next 3Y6.03%
Revenue Next 5Y5.76%

3.3 Evolution

  • The EPS growth rate is stable: in the next years the growth will be about the same than in the last years.
  • The Revenue growth rate is accelerating: in the next years the growth will be better than in the last years.
EBAY Yearly Revenue VS EstimatesEBAY Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 5B 10B 15B
EBAY Yearly EPS VS EstimatesEBAY Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 2 4 6 8 10

5

4. EBAY Valuation Analysis

4.1 Price/Earnings Ratio

  • EBAY is valuated correctly with a Price/Earnings ratio of 16.54.
  • Based on the Price/Earnings ratio, EBAY is valued a bit cheaper than 73.33% of the companies in the same industry.
  • EBAY is valuated rather cheaply when we compare the Price/Earnings ratio to 26.25, which is the current average of the S&P500 Index.
  • Based on the Price/Forward Earnings ratio of 14.89, the valuation of EBAY can be described as correct.
  • 63.33% of the companies in the same industry are more expensive than EBAY, based on the Price/Forward Earnings ratio.
  • EBAY's Price/Forward Earnings ratio indicates a valuation a bit cheaper than the S&P500 average which is at 24.39.
Industry RankSector Rank
PE 16.54
Fwd PE 14.89
EBAY Price Earnings VS Forward Price EarningsEBAY Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30

4.2 Price Multiples

  • Based on the Enterprise Value to EBITDA ratio, EBAY is valued a bit cheaper than the industry average as 63.33% of the companies are valued more expensively.
  • EBAY's Price/Free Cash Flow is on the same level as the industry average.
Industry RankSector Rank
P/FCF 28.53
EV/EBITDA 13.99
EBAY Per share dataEBAY EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 5 10 15 20

4.3 Compensation for Growth

  • The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
  • EBAY has an outstanding profitability rating, which may justify a higher PE ratio.
PEG (NY)1.49
PEG (5Y)1.8
EPS Next 2Y10.82%
EPS Next 3Y10.13%

5

5. EBAY Dividend Analysis

5.1 Amount

  • With a Yearly Dividend Yield of 1.33%, EBAY has a reasonable but not impressive dividend return.
  • EBAY's Dividend Yield is rather good when compared to the industry average which is at 0.63. EBAY pays more dividend than 83.33% of the companies in the same industry.
  • EBAY's Dividend Yield is slightly below the S&P500 average, which is at 1.82.
Industry RankSector Rank
Dividend Yield 1.33%

5.2 History

  • On average, the dividend of EBAY grows each year by 13.83%, which is quite nice.
  • EBAY has been paying a dividend for over 5 years, so it has already some track record.
  • EBAY has not decreased its dividend in the past 5 years, so it has a somewhat stable track record.
Dividend Growth(5Y)13.83%
Div Incr Years5
Div Non Decr Years5
EBAY Yearly Dividends per shareEBAY Yearly Dividends per shareYearly Dividends per share 2019 2020 2021 2022 2023 2024 2025 2026 0.2 0.4 0.6 0.8 1

5.3 Sustainability

  • EBAY pays out 26.14% of its income as dividend. This is a sustainable payout ratio.
  • The dividend of EBAY is growing, but the earnings are growing slower. This means the dividend growth is not sustainable.
DP26.14%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EBAY Yearly Income VS Free CF VS DividendEBAY Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 2025 0 5B 10B
EBAY Dividend Payout.EBAY Dividend Payout, showing the Payout Ratio.EBAY Dividend Payout.PayoutRetained Earnings

EBAY Fundamentals: All Metrics, Ratios and Statistics

EBAY INC

NASDAQ:EBAY (3/11/2026, 2:00:09 PM)

91.325

+0.47 (+0.51%)

Chartmill FA Rating
GICS IndustryGroupConsumer Discretionary Distribution & Retail
GICS IndustryBroadline Retail
Earnings (Last)02-18
Earnings (Next)04-28
Inst Owners94.83%
Inst Owner Change-3.07%
Ins Owners0.21%
Ins Owner Change-0.16%
Market Cap40.91B
Revenue(TTM)11.10B
Net Income(TTM)2.03B
Analysts68.29
Price Target100.72 (10.29%)
Short Float %2.78%
Short Ratio2.39
Dividend
Industry RankSector Rank
Dividend Yield 1.33%
Yearly Dividend1.15
Dividend Growth(5Y)13.83%
DP26.14%
Div Incr Years5
Div Non Decr Years5
Ex-Date03-06
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)1.64%
Min EPS beat(2)0%
Max EPS beat(2)3.28%
EPS beat(4)4
Avg EPS beat(4)1.98%
Min EPS beat(4)0%
Max EPS beat(4)3.56%
EPS beat(8)7
Avg EPS beat(8)1.62%
EPS beat(12)11
Avg EPS beat(12)1.62%
EPS beat(16)13
Avg EPS beat(16)2.03%
Revenue beat(2)2
Avg Revenue beat(2)1.09%
Min Revenue beat(2)0.92%
Max Revenue beat(2)1.26%
Revenue beat(4)3
Avg Revenue beat(4)0.72%
Min Revenue beat(4)-0.5%
Max Revenue beat(4)1.26%
Revenue beat(8)3
Avg Revenue beat(8)-0.12%
Revenue beat(12)3
Avg Revenue beat(12)-0.37%
Revenue beat(16)5
Avg Revenue beat(16)-0.31%
PT rev (1m)3.79%
PT rev (3m)4.64%
EPS NQ rev (1m)6.77%
EPS NQ rev (3m)7.46%
EPS NY rev (1m)2.74%
EPS NY rev (3m)3.2%
Revenue NQ rev (1m)8.82%
Revenue NQ rev (3m)9.21%
Revenue NY rev (1m)4.34%
Revenue NY rev (3m)4.48%
Valuation
Industry RankSector Rank
PE 16.54
Fwd PE 14.89
P/S 3.69
P/FCF 28.53
P/OCF 20.88
P/B 8.87
P/tB 276.44
EV/EBITDA 13.99
EPS(TTM)5.52
EY6.04%
EPS(NY)6.13
Fwd EY6.72%
FCF(TTM)3.2
FCFY3.5%
OCF(TTM)4.37
OCFY4.79%
SpS24.78
BVpS10.3
TBVpS0.33
PEG (NY)1.49
PEG (5Y)1.8
Graham Number35.77
Profitability
Industry RankSector Rank
ROA 11.53%
ROE 44.01%
ROCE 20.83%
ROIC 18.07%
ROICexc 23.31%
ROICexgc 41.95%
OM 24.34%
PM (TTM) 18.3%
GM 71.45%
FCFM 12.92%
ROA(3y)11.51%
ROA(5y)15.91%
ROE(3y)41.85%
ROE(5y)48.02%
ROIC(3y)14.45%
ROIC(5y)14.14%
ROICexc(3y)24.29%
ROICexc(5y)23.65%
ROICexgc(3y)51.08%
ROICexgc(5y)45.76%
ROCE(3y)16.85%
ROCE(5y)16.41%
ROICexgc growth 3Y-7.5%
ROICexgc growth 5Y0.26%
ROICexc growth 3Y-6.26%
ROICexc growth 5Y-1.17%
OM growth 3Y-7.2%
OM growth 5Y-8.17%
PM growth 3YN/A
PM growth 5Y-22.08%
GM growth 3Y-0.55%
GM growth 5Y-2.18%
F-Score5
Asset Turnover0.63
Health
Industry RankSector Rank
Debt/Equity 1.3
Debt/FCF 4.7
Debt/EBITDA 1.93
Cap/Depr 128.99%
Cap/Sales 4.73%
Interest Coverage 10.55
Cash Conversion 63.01%
Profit Quality 70.61%
Current Ratio 1.1
Quick Ratio 1.1
Altman-Z 6.18
F-Score5
WACC8.6%
ROIC/WACC2.1
Cap/Depr(3y)127.83%
Cap/Depr(5y)114.71%
Cap/Sales(3y)4.56%
Cap/Sales(5y)4.51%
Profit Quality(3y)80.28%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)13.35%
EPS 3Y10.33%
EPS 5Y9.17%
EPS Q2Q%12.8%
EPS Next Y11.12%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EPS Next 5Y10.7%
Revenue 1Y (TTM)7.95%
Revenue growth 3Y4.26%
Revenue growth 5Y4.53%
Sales Q2Q%14.97%
Revenue Next Year9.25%
Revenue Next 2Y7.13%
Revenue Next 3Y6.03%
Revenue Next 5Y5.76%
EBIT growth 1Y16.17%
EBIT growth 3Y-3.25%
EBIT growth 5Y-4.01%
EBIT Next Year22.72%
EBIT Next 3Y11.79%
EBIT Next 5Y9.92%
FCF growth 1Y-26.69%
FCF growth 3Y-7.38%
FCF growth 5Y-5.72%
OCF growth 1Y-18.85%
OCF growth 3Y-4.57%
OCF growth 5Y-4.13%

EBAY INC / EBAY FAQ

Can you provide the ChartMill fundamental rating for EBAY INC?

ChartMill assigns a fundamental rating of 6 / 10 to EBAY.


What is the valuation status for EBAY stock?

ChartMill assigns a valuation rating of 5 / 10 to EBAY INC (EBAY). This can be considered as Fairly Valued.


What is the profitability of EBAY stock?

EBAY INC (EBAY) has a profitability rating of 8 / 10.


What are the PE and PB ratios of EBAY INC (EBAY) stock?

The Price/Earnings (PE) ratio for EBAY INC (EBAY) is 16.54 and the Price/Book (PB) ratio is 8.87.


Can you provide the financial health for EBAY stock?

The financial health rating of EBAY INC (EBAY) is 5 / 10.