EBAY INC (EBAY) Fundamental Analysis & Valuation
NASDAQ:EBAY • US2786421030
91.96 USD
-0.75 (-0.81%)
Last: Mar 9, 2026, 12:41 PM
This EBAY fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.
Taking everything into account, EBAY scores 6 out of 10 in our fundamental rating. EBAY was compared to 30 industry peers in the Broadline Retail industry. While EBAY has a great profitability rating, there are some minor concerns on its financial health. EBAY has a decent growth rate and is not valued too expensively.
1. EBAY Profitability Analysis
1.1 Basic Checks
- In the past year EBAY was profitable.
- EBAY had a positive operating cash flow in the past year.
- EBAY had positive earnings in 4 of the past 5 years.
- Each year in the past 5 years EBAY had a positive operating cash flow.
1.2 Ratios
- Looking at the Return On Assets, with a value of 11.53%, EBAY belongs to the top of the industry, outperforming 93.33% of the companies in the same industry.
- With an excellent Return On Equity value of 44.01%, EBAY belongs to the best of the industry, outperforming 100.00% of the companies in the same industry.
- The Return On Invested Capital of EBAY (18.07%) is better than 93.33% of its industry peers.
- Measured over the past 3 years, the Average Return On Invested Capital for EBAY is significantly above the industry average of 9.24%.
- The 3 year average ROIC (14.45%) for EBAY is below the current ROIC(18.07%), indicating increased profibility in the last year.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 11.53% | ||
| ROE | 44.01% | ||
| ROIC | 18.07% |
ROA(3y)11.51%
ROA(5y)15.91%
ROE(3y)41.85%
ROE(5y)48.02%
ROIC(3y)14.45%
ROIC(5y)14.14%
1.3 Margins
- With an excellent Profit Margin value of 18.30%, EBAY belongs to the best of the industry, outperforming 96.67% of the companies in the same industry.
- EBAY's Profit Margin has declined in the last couple of years.
- Looking at the Operating Margin, with a value of 24.34%, EBAY belongs to the top of the industry, outperforming 100.00% of the companies in the same industry.
- EBAY's Operating Margin has declined in the last couple of years.
- EBAY has a Gross Margin of 71.45%. This is amongst the best in the industry. EBAY outperforms 86.67% of its industry peers.
- EBAY's Gross Margin has declined in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 24.34% | ||
| PM (TTM) | 18.3% | ||
| GM | 71.45% |
OM growth 3Y-7.2%
OM growth 5Y-8.17%
PM growth 3YN/A
PM growth 5Y-22.08%
GM growth 3Y-0.55%
GM growth 5Y-2.18%
2. EBAY Health Analysis
2.1 Basic Checks
- The Return on Invested Capital (ROIC) is well above the Cost of Capital (WACC), so EBAY is creating value.
- Compared to 1 year ago, EBAY has less shares outstanding
- The number of shares outstanding for EBAY has been reduced compared to 5 years ago.
- Compared to 1 year ago, EBAY has about the same debt to assets ratio.
2.2 Solvency
- EBAY has an Altman-Z score of 6.22. This indicates that EBAY is financially healthy and has little risk of bankruptcy at the moment.
- With an excellent Altman-Z score value of 6.22, EBAY belongs to the best of the industry, outperforming 86.67% of the companies in the same industry.
- The Debt to FCF ratio of EBAY is 4.70, which is a neutral value as it means it would take EBAY, 4.70 years of fcf income to pay off all of its debts.
- With a decent Debt to FCF ratio value of 4.70, EBAY is doing good in the industry, outperforming 66.67% of the companies in the same industry.
- EBAY has a Debt/Equity ratio of 1.30. This is a high value indicating a heavy dependency on external financing.
- EBAY has a worse Debt to Equity ratio (1.30) than 76.67% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 1.3 | ||
| Debt/FCF | 4.7 | ||
| Altman-Z | 6.22 |
ROIC/WACC2.09
WACC8.65%
2.3 Liquidity
- EBAY has a Current Ratio of 1.10. This is a normal value and indicates that EBAY is financially healthy and should not expect problems in meeting its short term obligations.
- With a Current ratio value of 1.10, EBAY is not doing good in the industry: 80.00% of the companies in the same industry are doing better.
- EBAY has a Quick Ratio of 1.10. This is a normal value and indicates that EBAY is financially healthy and should not expect problems in meeting its short term obligations.
- The Quick ratio of EBAY (1.10) is comparable to the rest of the industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.1 | ||
| Quick Ratio | 1.1 |
3. EBAY Growth Analysis
3.1 Past
- EBAY shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 13.35%, which is quite good.
- EBAY shows quite a strong growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 9.17% yearly.
- EBAY shows a small growth in Revenue. In the last year, the Revenue has grown by 7.95%.
- Measured over the past years, EBAY shows a small growth in Revenue. The Revenue has been growing by 4.53% on average per year.
EPS 1Y (TTM)13.35%
EPS 3Y10.33%
EPS 5Y9.17%
EPS Q2Q%12.8%
Revenue 1Y (TTM)7.95%
Revenue growth 3Y4.26%
Revenue growth 5Y4.53%
Sales Q2Q%14.97%
3.2 Future
- The Earnings Per Share is expected to grow by 10.70% on average over the next years. This is quite good.
- Based on estimates for the next years, EBAY will show a small growth in Revenue. The Revenue will grow by 5.76% on average per year.
EPS Next Y11.12%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EPS Next 5Y10.7%
Revenue Next Year9.25%
Revenue Next 2Y7.13%
Revenue Next 3Y6.03%
Revenue Next 5Y5.76%
3.3 Evolution
- When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
- When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is accelerating.
4. EBAY Valuation Analysis
4.1 Price/Earnings Ratio
- A Price/Earnings ratio of 16.66 indicates a correct valuation of EBAY.
- Compared to the rest of the industry, the Price/Earnings ratio of EBAY indicates a somewhat cheap valuation: EBAY is cheaper than 73.33% of the companies listed in the same industry.
- EBAY is valuated rather cheaply when we compare the Price/Earnings ratio to 26.29, which is the current average of the S&P500 Index.
- With a Price/Forward Earnings ratio of 14.99, EBAY is valued correctly.
- EBAY's Price/Forward Earnings is on the same level as the industry average.
- EBAY's Price/Forward Earnings ratio indicates a valuation a bit cheaper than the S&P500 average which is at 24.60.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 16.66 | ||
| Fwd PE | 14.99 |
4.2 Price Multiples
- Based on the Enterprise Value to EBITDA ratio, EBAY is valued a bit cheaper than 63.33% of the companies in the same industry.
- EBAY's Price/Free Cash Flow ratio is in line with the industry average.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 28.73 | ||
| EV/EBITDA | 14.25 |
4.3 Compensation for Growth
- The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
- EBAY has an outstanding profitability rating, which may justify a higher PE ratio.
PEG (NY)1.5
PEG (5Y)1.82
EPS Next 2Y10.82%
EPS Next 3Y10.13%
5. EBAY Dividend Analysis
5.1 Amount
- EBAY has a Yearly Dividend Yield of 1.33%. Purely for dividend investing, there may be better candidates out there.
- Compared to an average industry Dividend Yield of 0.64, EBAY pays a better dividend. On top of this EBAY pays more dividend than 83.33% of the companies listed in the same industry.
- Compared to the average S&P500 Dividend Yield of 1.82, EBAY is paying slightly less dividend.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 1.33% |
5.2 History
- On average, the dividend of EBAY grows each year by 13.83%, which is quite nice.
- EBAY has been paying a dividend for over 5 years, so it has already some track record.
- EBAY has not decreased its dividend in the past 5 years, so it has a somewhat stable track record.
Dividend Growth(5Y)13.83%
Div Incr Years5
Div Non Decr Years5
5.3 Sustainability
- EBAY pays out 26.14% of its income as dividend. This is a sustainable payout ratio.
- The dividend of EBAY is growing, but the earnings are growing slower. This means the dividend growth is not sustainable.
DP26.14%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EBAY Fundamentals: All Metrics, Ratios and Statistics
NASDAQ:EBAY (3/9/2026, 12:41:09 PM)
91.96
-0.75 (-0.81%)
Chartmill FA Rating
GICS SectorConsumer Discretionary
GICS IndustryGroupConsumer Discretionary Distribution & Retail
GICS IndustryBroadline Retail
Earnings (Last)02-18 2026-02-18/amc
Earnings (Next)04-28 2026-04-28
Inst Owners94.83%
Inst Owner Change-3.07%
Ins Owners0.21%
Ins Owner Change-0.16%
Market Cap41.20B
Revenue(TTM)11.10B
Net Income(TTM)2.03B
Analysts68.29
Price Target100.72 (9.53%)
Short Float %2.78%
Short Ratio2.39
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 1.33% |
Yearly Dividend1.15
Dividend Growth(5Y)13.83%
DP26.14%
Div Incr Years5
Div Non Decr Years5
Ex-Date03-06 2026-03-06 (0.31)
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)1.64%
Min EPS beat(2)0%
Max EPS beat(2)3.28%
EPS beat(4)4
Avg EPS beat(4)1.98%
Min EPS beat(4)0%
Max EPS beat(4)3.56%
EPS beat(8)7
Avg EPS beat(8)1.62%
EPS beat(12)11
Avg EPS beat(12)1.62%
EPS beat(16)13
Avg EPS beat(16)2.03%
Revenue beat(2)2
Avg Revenue beat(2)1.09%
Min Revenue beat(2)0.92%
Max Revenue beat(2)1.26%
Revenue beat(4)3
Avg Revenue beat(4)0.72%
Min Revenue beat(4)-0.5%
Max Revenue beat(4)1.26%
Revenue beat(8)3
Avg Revenue beat(8)-0.12%
Revenue beat(12)3
Avg Revenue beat(12)-0.37%
Revenue beat(16)5
Avg Revenue beat(16)-0.31%
PT rev (1m)3.79%
PT rev (3m)4.64%
EPS NQ rev (1m)6.77%
EPS NQ rev (3m)7.46%
EPS NY rev (1m)2.74%
EPS NY rev (3m)3.2%
Revenue NQ rev (1m)8.82%
Revenue NQ rev (3m)9.21%
Revenue NY rev (1m)4.34%
Revenue NY rev (3m)4.48%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 16.66 | ||
| Fwd PE | 14.99 | ||
| P/S | 3.71 | ||
| P/FCF | 28.73 | ||
| P/OCF | 21.03 | ||
| P/B | 8.93 | ||
| P/tB | 278.37 | ||
| EV/EBITDA | 14.25 |
EPS(TTM)5.52
EY6%
EPS(NY)6.13
Fwd EY6.67%
FCF(TTM)3.2
FCFY3.48%
OCF(TTM)4.37
OCFY4.76%
SpS24.78
BVpS10.3
TBVpS0.33
PEG (NY)1.5
PEG (5Y)1.82
Graham Number35.77
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 11.53% | ||
| ROE | 44.01% | ||
| ROCE | 20.83% | ||
| ROIC | 18.07% | ||
| ROICexc | 23.31% | ||
| ROICexgc | 41.95% | ||
| OM | 24.34% | ||
| PM (TTM) | 18.3% | ||
| GM | 71.45% | ||
| FCFM | 12.92% |
ROA(3y)11.51%
ROA(5y)15.91%
ROE(3y)41.85%
ROE(5y)48.02%
ROIC(3y)14.45%
ROIC(5y)14.14%
ROICexc(3y)24.29%
ROICexc(5y)23.65%
ROICexgc(3y)51.08%
ROICexgc(5y)45.76%
ROCE(3y)16.85%
ROCE(5y)16.41%
ROICexgc growth 3Y-7.5%
ROICexgc growth 5Y0.26%
ROICexc growth 3Y-6.26%
ROICexc growth 5Y-1.17%
OM growth 3Y-7.2%
OM growth 5Y-8.17%
PM growth 3YN/A
PM growth 5Y-22.08%
GM growth 3Y-0.55%
GM growth 5Y-2.18%
F-Score5
Asset Turnover0.63
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | 1.3 | ||
| Debt/FCF | 4.7 | ||
| Debt/EBITDA | 1.93 | ||
| Cap/Depr | 128.99% | ||
| Cap/Sales | 4.73% | ||
| Interest Coverage | 10.55 | ||
| Cash Conversion | 63.01% | ||
| Profit Quality | 70.61% | ||
| Current Ratio | 1.1 | ||
| Quick Ratio | 1.1 | ||
| Altman-Z | 6.22 |
F-Score5
WACC8.65%
ROIC/WACC2.09
Cap/Depr(3y)127.83%
Cap/Depr(5y)114.71%
Cap/Sales(3y)4.56%
Cap/Sales(5y)4.51%
Profit Quality(3y)80.28%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)13.35%
EPS 3Y10.33%
EPS 5Y9.17%
EPS Q2Q%12.8%
EPS Next Y11.12%
EPS Next 2Y10.82%
EPS Next 3Y10.13%
EPS Next 5Y10.7%
Revenue 1Y (TTM)7.95%
Revenue growth 3Y4.26%
Revenue growth 5Y4.53%
Sales Q2Q%14.97%
Revenue Next Year9.25%
Revenue Next 2Y7.13%
Revenue Next 3Y6.03%
Revenue Next 5Y5.76%
EBIT growth 1Y16.17%
EBIT growth 3Y-3.25%
EBIT growth 5Y-4.01%
EBIT Next Year22.72%
EBIT Next 3Y11.79%
EBIT Next 5Y9.92%
FCF growth 1Y-26.69%
FCF growth 3Y-7.38%
FCF growth 5Y-5.72%
OCF growth 1Y-18.85%
OCF growth 3Y-4.57%
OCF growth 5Y-4.13%
EBAY INC / EBAY FAQ
Can you provide the ChartMill fundamental rating for EBAY INC?
ChartMill assigns a fundamental rating of 6 / 10 to EBAY.
What is the valuation status for EBAY stock?
ChartMill assigns a valuation rating of 4 / 10 to EBAY INC (EBAY). This can be considered as Fairly Valued.
What is the profitability of EBAY stock?
EBAY INC (EBAY) has a profitability rating of 8 / 10.
What are the PE and PB ratios of EBAY INC (EBAY) stock?
The Price/Earnings (PE) ratio for EBAY INC (EBAY) is 16.66 and the Price/Book (PB) ratio is 8.93.
Can you provide the financial health for EBAY stock?
The financial health rating of EBAY INC (EBAY) is 5 / 10.