Logo image of EBAY

EBAY INC (EBAY) Stock Fundamental Analysis

USA - Nasdaq - NASDAQ:EBAY - US2786421030 - Common Stock

82.79 USD
+0.3 (+0.36%)
Last: 11/28/2025, 8:25:14 PM
82.99 USD
+0.2 (+0.24%)
After Hours: 11/28/2025, 8:25:14 PM
Fundamental Rating

5

Overall EBAY gets a fundamental rating of 5 out of 10. We evaluated EBAY against 30 industry peers in the Broadline Retail industry. EBAY has an excellent profitability rating, but there are concerns on its financial health. EBAY has a decent growth rate and is not valued too expensively.


Dividend Valuation Growth Profitability Health

8

1. Profitability

1.1 Basic Checks

In the past year EBAY was profitable.
EBAY had a positive operating cash flow in the past year.
Of the past 5 years EBAY 4 years were profitable.
In the past 5 years EBAY always reported a positive cash flow from operatings.
EBAY Yearly Net Income VS EBIT VS OCF VS FCFEBAY Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 5B 10B

1.2 Ratios

The Return On Assets of EBAY (12.26%) is better than 93.33% of its industry peers.
EBAY has a Return On Equity of 46.24%. This is amongst the best in the industry. EBAY outperforms 100.00% of its industry peers.
The Return On Invested Capital of EBAY (16.87%) is better than 90.00% of its industry peers.
Measured over the past 3 years, the Average Return On Invested Capital for EBAY is above the industry average of 9.35%.
The last Return On Invested Capital (16.87%) for EBAY is above the 3 year average (12.79%), which is a sign of increasing profitability.
Industry RankSector Rank
ROA 12.26%
ROE 46.24%
ROIC 16.87%
ROA(3y)5.64%
ROA(5y)19.47%
ROE(3y)18.98%
ROE(5y)71.05%
ROIC(3y)12.79%
ROIC(5y)13.31%
EBAY Yearly ROA, ROE, ROICEBAY Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 50 100 150

1.3 Margins

EBAY has a Profit Margin of 20.37%. This is amongst the best in the industry. EBAY outperforms 96.67% of its industry peers.
In the last couple of years the Profit Margin of EBAY has remained more or less at the same level.
EBAY has a better Operating Margin (23.27%) than 100.00% of its industry peers.
In the last couple of years the Operating Margin of EBAY has remained more or less at the same level.
Looking at the Gross Margin, with a value of 71.64%, EBAY belongs to the top of the industry, outperforming 86.67% of the companies in the same industry.
In the last couple of years the Gross Margin of EBAY has remained more or less at the same level.
Industry RankSector Rank
OM 23.27%
PM (TTM) 20.37%
GM 71.64%
OM growth 3Y-11.32%
OM growth 5Y0.56%
PM growth 3Y-47.22%
PM growth 5Y-1.47%
GM growth 3Y-1.16%
GM growth 5Y-0.89%
EBAY Yearly Profit, Operating, Gross MarginsEBAY Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 50 100

3

2. Health

2.1 Basic Checks

With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), EBAY is creating value.
Compared to 1 year ago, EBAY has less shares outstanding
Compared to 5 years ago, EBAY has less shares outstanding
Compared to 1 year ago, EBAY has a worse debt to assets ratio.
EBAY Yearly Shares OutstandingEBAY Yearly Shares OutstandingYearly Shares Outstanding 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 200M 400M 600M 800M 1B
EBAY Yearly Total Debt VS Total AssetsEBAY Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B 25B

2.2 Solvency

The Debt to FCF ratio of EBAY is 4.42, which is a neutral value as it means it would take EBAY, 4.42 years of fcf income to pay off all of its debts.
With a decent Debt to FCF ratio value of 4.42, EBAY is doing good in the industry, outperforming 66.67% of the companies in the same industry.
EBAY has a Debt/Equity ratio of 1.06. This is a high value indicating a heavy dependency on external financing.
With a Debt to Equity ratio value of 1.06, EBAY is not doing good in the industry: 80.00% of the companies in the same industry are doing better.
Industry RankSector Rank
Debt/Equity 1.06
Debt/FCF 4.42
Altman-Z N/A
ROIC/WACC2.03
WACC8.29%
EBAY Yearly LT Debt VS Equity VS FCFEBAY Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2B 4B 6B 8B 10B

2.3 Liquidity

EBAY has a Current Ratio of 0.92. This is a bad value and indicates that EBAY is not financially healthy enough and could expect problems in meeting its short term obligations.
EBAY's Current ratio of 0.92 is on the low side compared to the rest of the industry. EBAY is outperformed by 90.00% of its industry peers.
EBAY has a Quick Ratio of 0.92. This is a bad value and indicates that EBAY is not financially healthy enough and could expect problems in meeting its short term obligations.
EBAY has a Quick ratio of 0.92. This is in the lower half of the industry: EBAY underperforms 66.67% of its industry peers.
Industry RankSector Rank
Current Ratio 0.92
Quick Ratio 0.92
EBAY Yearly Current Assets VS Current LiabilitesEBAY Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 2B 4B 6B 8B 10B

5

3. Growth

3.1 Past

The Earnings Per Share has grown by an nice 14.29% over the past year.
The Earnings Per Share has been growing by 11.47% on average over the past years. This is quite good.
Looking at the last year, EBAY shows a small growth in Revenue. The Revenue has grown by 4.36% in the last year.
The Revenue has been growing slightly by 3.55% on average over the past years.
EPS 1Y (TTM)14.29%
EPS 3Y6.51%
EPS 5Y11.47%
EPS Q2Q%14.29%
Revenue 1Y (TTM)4.36%
Revenue growth 3Y-0.44%
Revenue growth 5Y3.55%
Sales Q2Q%9.47%

3.2 Future

The Earnings Per Share is expected to grow by 10.27% on average over the next years. This is quite good.
EBAY is expected to show a small growth in Revenue. In the coming years, the Revenue will grow by 5.17% yearly.
EPS Next Y14.18%
EPS Next 2Y10.7%
EPS Next 3Y10.65%
EPS Next 5Y10.27%
Revenue Next Year6.77%
Revenue Next 2Y5.77%
Revenue Next 3Y5.43%
Revenue Next 5Y5.17%

3.3 Evolution

When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is accelerating.
EBAY Yearly Revenue VS EstimatesEBAY Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 5B 10B 15B
EBAY Yearly EPS VS EstimatesEBAY Yearly EPS VS EstimatesYearly EPS VS Estimates 2014 2016 2018 2020 2022 2024 2026 2028 2030 2032 2 4 6 8

5

4. Valuation

4.1 Price/Earnings Ratio

With a Price/Earnings ratio of 15.45, EBAY is valued correctly.
Compared to the rest of the industry, the Price/Earnings ratio of EBAY indicates a rather cheap valuation: EBAY is cheaper than 83.33% of the companies listed in the same industry.
When comparing the Price/Earnings ratio of EBAY to the average of the S&P500 Index (26.31), we can say EBAY is valued slightly cheaper.
Based on the Price/Forward Earnings ratio of 13.87, the valuation of EBAY can be described as correct.
Based on the Price/Forward Earnings ratio, EBAY is valued a bit cheaper than the industry average as 76.67% of the companies are valued more expensively.
The average S&P500 Price/Forward Earnings ratio is at 36.59. EBAY is valued rather cheaply when compared to this.
Industry RankSector Rank
PE 15.45
Fwd PE 13.87
EBAY Price Earnings VS Forward Price EarningsEBAY Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 20 40 60 80 100

4.2 Price Multiples

EBAY's Enterprise Value to EBITDA is on the same level as the industry average.
The rest of the industry has a similar Price/Free Cash Flow ratio as EBAY.
Industry RankSector Rank
P/FCF 24.49
EV/EBITDA 13.91
EBAY Per share dataEBAY EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 5 10 15 20

4.3 Compensation for Growth

The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
The excellent profitability rating of EBAY may justify a higher PE ratio.
PEG (NY)1.09
PEG (5Y)1.35
EPS Next 2Y10.7%
EPS Next 3Y10.65%

5

5. Dividend

5.1 Amount

EBAY has a Yearly Dividend Yield of 1.41%.
Compared to an average industry Dividend Yield of 14.97, EBAY pays a bit more dividend than its industry peers.
Compared to the average S&P500 Dividend Yield of 2.34, EBAY is paying slightly less dividend.
Industry RankSector Rank
Dividend Yield 1.41%

5.2 History

The dividend of EBAY is nicely growing with an annual growth rate of 14.31%!
EBAY has been paying a dividend for over 5 years, so it has already some track record.
EBAY has not decreased its dividend in the past 5 years, so it has a somewhat stable track record.
Dividend Growth(5Y)14.31%
Div Incr Years5
Div Non Decr Years5
EBAY Yearly Dividends per shareEBAY Yearly Dividends per shareYearly Dividends per share 2019 2020 2021 2022 2023 2024 2025 0.2 0.4 0.6 0.8 1

5.3 Sustainability

EBAY pays out 24.20% of its income as dividend. This is a sustainable payout ratio.
The dividend of EBAY is growing, but the earnings are growing slower. This means the dividend growth is not sustainable.
DP24.2%
EPS Next 2Y10.7%
EPS Next 3Y10.65%
EBAY Yearly Income VS Free CF VS DividendEBAY Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 5B 10B
EBAY Dividend Payout.EBAY Dividend Payout, showing the Payout Ratio.EBAY Dividend Payout.PayoutRetained Earnings

EBAY INC

NASDAQ:EBAY (11/28/2025, 8:25:14 PM)

After market: 82.99 +0.2 (+0.24%)

82.79

+0.3 (+0.36%)

Chartmill FA Rating
GICS IndustryGroupConsumer Discretionary Distribution & Retail
GICS IndustryBroadline Retail
Earnings (Last)10-29 2025-10-29/amc
Earnings (Next)02-25 2026-02-25/amc
Inst Owners97.24%
Inst Owner Change-2%
Ins Owners0.22%
Ins Owner Change-0.39%
Market Cap37.42B
Revenue(TTM)10.71B
Net Income(TTM)2.18B
Analysts68
Price Target96.7 (16.8%)
Short Float %3.41%
Short Ratio2.71
Dividend
Industry RankSector Rank
Dividend Yield 1.41%
Yearly Dividend1.08
Dividend Growth(5Y)14.31%
DP24.2%
Div Incr Years5
Div Non Decr Years5
Ex-Date11-28 2025-11-28 (0.29)
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)1.78%
Min EPS beat(2)0%
Max EPS beat(2)3.56%
EPS beat(4)4
Avg EPS beat(4)1.62%
Min EPS beat(4)0%
Max EPS beat(4)3.56%
EPS beat(8)7
Avg EPS beat(8)1.49%
EPS beat(12)10
Avg EPS beat(12)1.24%
EPS beat(16)13
Avg EPS beat(16)2.05%
Revenue beat(2)2
Avg Revenue beat(2)1.24%
Min Revenue beat(2)1.22%
Max Revenue beat(2)1.26%
Revenue beat(4)2
Avg Revenue beat(4)0.08%
Min Revenue beat(4)-1.68%
Max Revenue beat(4)1.26%
Revenue beat(8)2
Avg Revenue beat(8)-0.23%
Revenue beat(12)2
Avg Revenue beat(12)-0.48%
Revenue beat(16)4
Avg Revenue beat(16)-0.48%
PT rev (1m)4.13%
PT rev (3m)8.86%
EPS NQ rev (1m)-2.95%
EPS NQ rev (3m)-3.3%
EPS NY rev (1m)-0.09%
EPS NY rev (3m)-0.12%
Revenue NQ rev (1m)2.88%
Revenue NQ rev (3m)2.73%
Revenue NY rev (1m)1.17%
Revenue NY rev (3m)1.21%
Valuation
Industry RankSector Rank
PE 15.45
Fwd PE 13.87
P/S 3.49
P/FCF 24.49
P/OCF 18.23
P/B 7.93
P/tB 109.1
EV/EBITDA 13.91
EPS(TTM)5.36
EY6.47%
EPS(NY)5.97
Fwd EY7.21%
FCF(TTM)3.38
FCFY4.08%
OCF(TTM)4.54
OCFY5.49%
SpS23.7
BVpS10.44
TBVpS0.76
PEG (NY)1.09
PEG (5Y)1.35
Graham Number35.48
Profitability
Industry RankSector Rank
ROA 12.26%
ROE 46.24%
ROCE 20.84%
ROIC 16.87%
ROICexc 23.5%
ROICexgc 47.96%
OM 23.27%
PM (TTM) 20.37%
GM 71.64%
FCFM 14.26%
ROA(3y)5.64%
ROA(5y)19.47%
ROE(3y)18.98%
ROE(5y)71.05%
ROIC(3y)12.79%
ROIC(5y)13.31%
ROICexc(3y)24.05%
ROICexc(5y)22.3%
ROICexgc(3y)50.74%
ROICexgc(5y)42.59%
ROCE(3y)16%
ROCE(5y)16.56%
ROICexgc growth 3Y28.17%
ROICexgc growth 5Y16.77%
ROICexc growth 3Y8.94%
ROICexc growth 5Y12.1%
OM growth 3Y-11.32%
OM growth 5Y0.56%
PM growth 3Y-47.22%
PM growth 5Y-1.47%
GM growth 3Y-1.16%
GM growth 5Y-0.89%
F-Score6
Asset Turnover0.6
Health
Industry RankSector Rank
Debt/Equity 1.06
Debt/FCF 4.42
Debt/EBITDA 1.75
Cap/Depr 141.51%
Cap/Sales 4.9%
Interest Coverage 250
Cash Conversion 71.68%
Profit Quality 70.03%
Current Ratio 0.92
Quick Ratio 0.92
Altman-Z N/A
F-Score6
WACC8.29%
ROIC/WACC2.03
Cap/Depr(3y)118.7%
Cap/Depr(5y)105.13%
Cap/Sales(3y)4.52%
Cap/Sales(5y)4.67%
Profit Quality(3y)N/A
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)14.29%
EPS 3Y6.51%
EPS 5Y11.47%
EPS Q2Q%14.29%
EPS Next Y14.18%
EPS Next 2Y10.7%
EPS Next 3Y10.65%
EPS Next 5Y10.27%
Revenue 1Y (TTM)4.36%
Revenue growth 3Y-0.44%
Revenue growth 5Y3.55%
Sales Q2Q%9.47%
Revenue Next Year6.77%
Revenue Next 2Y5.77%
Revenue Next 3Y5.43%
Revenue Next 5Y5.17%
EBIT growth 1Y4.22%
EBIT growth 3Y-11.71%
EBIT growth 5Y4.13%
EBIT Next Year17.57%
EBIT Next 3Y9.7%
EBIT Next 5Y9.17%
FCF growth 1Y-39%
FCF growth 3Y-4.03%
FCF growth 5Y-5.24%
OCF growth 1Y-31.29%
OCF growth 3Y-3.15%
OCF growth 5Y-4.96%

EBAY INC / EBAY FAQ

Can you provide the ChartMill fundamental rating for EBAY INC?

ChartMill assigns a fundamental rating of 5 / 10 to EBAY.


Can you provide the valuation status for EBAY INC?

ChartMill assigns a valuation rating of 5 / 10 to EBAY INC (EBAY). This can be considered as Fairly Valued.


What is the profitability of EBAY stock?

EBAY INC (EBAY) has a profitability rating of 8 / 10.


What is the valuation of EBAY INC based on its PE and PB ratios?

The Price/Earnings (PE) ratio for EBAY INC (EBAY) is 15.45 and the Price/Book (PB) ratio is 7.93.


Can you provide the dividend sustainability for EBAY stock?

The dividend rating of EBAY INC (EBAY) is 5 / 10 and the dividend payout ratio is 24.2%.