BOOKING HOLDINGS INC (BKNG) Fundamental Analysis & Valuation
NASDAQ:BKNG • US09857L1089
Current stock price
176.8 USD
-0.72 (-0.41%)
Last:
This BKNG fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.
1. BKNG Profitability Analysis
1.1 Basic Checks
- BKNG had positive earnings in the past year.
- BKNG had a positive operating cash flow in the past year.
- Each year in the past 5 years BKNG has been profitable.
- BKNG had a positive operating cash flow in each of the past 5 years.
1.2 Ratios
- Looking at the Return On Assets, with a value of 18.47%, BKNG belongs to the top of the industry, outperforming 96.03% of the companies in the same industry.
- With an excellent Return On Invested Capital value of 60.31%, BKNG belongs to the best of the industry, outperforming 98.41% of the companies in the same industry.
- BKNG had an Average Return On Invested Capital over the past 3 years of 52.44%. This is significantly above the industry average of 10.55%.
- The last Return On Invested Capital (60.31%) for BKNG is above the 3 year average (52.44%), which is a sign of increasing profitability.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROIC | 60.31% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
1.3 Margins
- The Profit Margin of BKNG (20.08%) is better than 93.65% of its industry peers.
- In the last couple of years the Profit Margin of BKNG has grown nicely.
- BKNG has a Operating Margin of 35.25%. This is amongst the best in the industry. BKNG outperforms 98.41% of its industry peers.
- BKNG's Operating Margin has improved in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A |
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
2. BKNG Health Analysis
2.1 Basic Checks
- BKNG has a Return on Invested Capital (ROIC), which is well above the Cost of Capital (WACC), which means it is creating value.
- Compared to 1 year ago, BKNG has less shares outstanding
- Compared to 5 years ago, BKNG has less shares outstanding
- Compared to 1 year ago, BKNG has a worse debt to assets ratio.
2.2 Solvency
- An Altman-Z score of 6.58 indicates that BKNG is not in any danger for bankruptcy at the moment.
- BKNG has a Altman-Z score of 6.58. This is amongst the best in the industry. BKNG outperforms 92.06% of its industry peers.
- The Debt to FCF ratio of BKNG is 2.06, which is a good value as it means it would take BKNG, 2.06 years of fcf income to pay off all of its debts.
- BKNG's Debt to FCF ratio of 2.06 is amongst the best of the industry. BKNG outperforms 84.13% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Altman-Z | 6.58 |
ROIC/WACC7.09
WACC8.51%
2.3 Liquidity
- BKNG has a Current Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
- BKNG has a better Current ratio (1.33) than 65.87% of its industry peers.
- A Quick Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
- BKNG's Quick ratio of 1.33 is fine compared to the rest of the industry. BKNG outperforms 69.05% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 |
3. BKNG Growth Analysis
3.1 Past
- BKNG shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 21.72%, which is quite impressive.
- Measured over the past years, BKNG shows a very strong growth in Earnings Per Share. The EPS has been growing by 117.82% on average per year.
- Looking at the last year, BKNG shows a quite strong growth in Revenue. The Revenue has grown by 13.39% in the last year.
- BKNG shows a strong growth in Revenue. Measured over the last years, the Revenue has been growing by 31.69% yearly.
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
3.2 Future
- Based on estimates for the next years, BKNG will show a quite strong growth in Earnings Per Share. The EPS will grow by 16.66% on average per year.
- The Revenue is expected to grow by 8.75% on average over the next years. This is quite good.
EPS Next Y19.15%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
EPS Next 5Y16.66%
Revenue Next Year12.2%
Revenue Next 2Y10.33%
Revenue Next 3Y9.59%
Revenue Next 5Y8.75%
3.3 Evolution
- The estimated forward EPS growth is still strong, although it is decreasing when compared to the stronger growth in the past years.
- When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is decreasing.
4. BKNG Valuation Analysis
4.1 Price/Earnings Ratio
- A Price/Earnings ratio of 19.34 indicates a rather expensive valuation of BKNG.
- Compared to the rest of the industry, the Price/Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 68.25% of the companies listed in the same industry.
- Compared to an average S&P500 Price/Earnings ratio of 27.15, BKNG is valued a bit cheaper.
- BKNG is valuated correctly with a Price/Forward Earnings ratio of 16.23.
- Based on the Price/Forward Earnings ratio, BKNG is valued a bit cheaper than the industry average as 69.84% of the companies are valued more expensively.
- Compared to an average S&P500 Price/Forward Earnings ratio of 22.12, BKNG is valued a bit cheaper.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.34 | ||
| Fwd PE | 16.23 |
4.2 Price Multiples
- The rest of the industry has a similar Enterprise Value to EBITDA ratio as BKNG.
- BKNG's Price/Free Cash Flow ratio is rather cheap when compared to the industry. BKNG is cheaper than 80.95% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 15.41 | ||
| EV/EBITDA | 14.06 |
4.3 Compensation for Growth
- The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
- The excellent profitability rating of BKNG may justify a higher PE ratio.
- A more expensive valuation may be justified as BKNG's earnings are expected to grow with 17.55% in the coming years.
PEG (NY)1.01
PEG (5Y)0.16
EPS Next 2Y18.15%
EPS Next 3Y17.55%
5. BKNG Dividend Analysis
5.1 Amount
- With a yearly dividend of 0.95%, BKNG is not a good candidate for dividend investing.
- Compared to an average industry Dividend Yield of 1.05, BKNG pays a bit more dividend than its industry peers.
- With a Dividend Yield of 0.95, BKNG pays less dividend than the S&P500 average, which is at 1.82.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.95% |
5.2 History
- BKNG has been paying a dividend for less than 5 years, so it still needs to build a track record.
Dividend Growth(5Y)N/A
Div Incr Years1
Div Non Decr Years1
5.3 Sustainability
- 23.09% of the earnings are spent on dividend by BKNG. This is a low number and sustainable payout ratio.
DP23.09%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
BKNG Fundamentals: All Metrics, Ratios and Statistics
NASDAQ:BKNG (4/28/2026, 12:12:10 PM)
176.8
-0.72 (-0.41%)
Chartmill FA Rating
GICS SectorConsumer Discretionary
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)02-18 2026-02-18/amc
Earnings (Next)04-28 2026-04-28/amc
Inst Owners96.71%
Inst Owner Change-0.07%
Ins Owners0.19%
Ins Owner Change-2.11%
Market Cap140.00B
Revenue(TTM)26.92B
Net Income(TTM)5.40B
Analysts81.33
Price Target237.83 (34.52%)
Short Float %N/A
Short Ratio10.95
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.95% |
Yearly Dividend3.01
Dividend Growth(5Y)N/A
DP23.09%
Div Incr Years1
Div Non Decr Years1
Ex-Date03-06 2026-03-06 (10.5)
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)0.35%
Min EPS beat(2)-1.28%
Max EPS beat(2)1.98%
EPS beat(4)3
Avg EPS beat(4)12.3%
Min EPS beat(4)-1.28%
Max EPS beat(4)40.35%
EPS beat(8)7
Avg EPS beat(8)14.67%
EPS beat(12)11
Avg EPS beat(12)13.5%
EPS beat(16)15
Avg EPS beat(16)31.78%
Revenue beat(2)2
Avg Revenue beat(2)1.42%
Min Revenue beat(2)1.28%
Max Revenue beat(2)1.55%
Revenue beat(4)4
Avg Revenue beat(4)1.56%
Min Revenue beat(4)1.28%
Max Revenue beat(4)1.73%
Revenue beat(8)7
Avg Revenue beat(8)1.73%
Revenue beat(12)8
Avg Revenue beat(12)1.2%
Revenue beat(16)11
Avg Revenue beat(16)1.12%
PT rev (1m)-96.02%
PT rev (3m)-96.24%
EPS NQ rev (1m)-95.99%
EPS NQ rev (3m)-96.35%
EPS NY rev (1m)-96%
EPS NY rev (3m)-96%
Revenue NQ rev (1m)0.12%
Revenue NQ rev (3m)3.36%
Revenue NY rev (1m)-0.03%
Revenue NY rev (3m)2.85%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.34 | ||
| Fwd PE | 16.23 | ||
| P/S | 5.2 | ||
| P/FCF | 15.41 | ||
| P/OCF | 14.88 | ||
| P/B | N/A | ||
| P/tB | N/A | ||
| EV/EBITDA | 14.06 |
EPS(TTM)9.14
EY5.17%
EPS(NY)10.89
Fwd EY6.16%
FCF(TTM)11.48
FCFY6.49%
OCF(TTM)11.88
OCFY6.72%
SpS33.99
BVpS-7.04
TBVpS-11.57
PEG (NY)1.01
PEG (5Y)0.16
Graham Number0 (-100%)
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROCE | 75.5% | ||
| ROIC | 60.31% | ||
| ROICexc | N/A | ||
| ROICexgc | N/A | ||
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A | ||
| FCFM | 33.76% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)65.64%
ROCE(5y)48.08%
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.92
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Debt/EBITDA | 1.67 | ||
| Cap/Depr | 51.69% | ||
| Cap/Sales | 1.2% | ||
| Interest Coverage | 8.62 | ||
| Cash Conversion | 93.07% | ||
| Profit Quality | 168.15% | ||
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 | ||
| Altman-Z | 6.58 |
F-Score6
WACC8.51%
ROIC/WACC7.09
Cap/Depr(3y)64.24%
Cap/Depr(5y)69.31%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.91%
Profit Quality(3y)155.18%
Profit Quality(5y)176.76%
High Growth Momentum
Growth
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
EPS Next Y19.15%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
EPS Next 5Y16.66%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
Revenue Next Year12.2%
Revenue Next 2Y10.33%
Revenue Next 3Y9.59%
Revenue Next 5Y8.75%
EBIT growth 1Y25.01%
EBIT growth 3Y26.07%
EBIT growth 5Y85.03%
EBIT Next Year25.82%
EBIT Next 3Y15.52%
EBIT Next 5Y13.21%
FCF growth 1Y15.11%
FCF growth 3Y13.68%
FCF growth 5YN/A
OCF growth 1Y13.05%
OCF growth 3Y12.81%
OCF growth 5Y156.35%
BOOKING HOLDINGS INC / BKNG Fundamental Analysis FAQ
What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?
ChartMill assigns a fundamental rating of 7 / 10 to BKNG.
What is the valuation status for BKNG stock?
ChartMill assigns a valuation rating of 6 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.
How profitable is BOOKING HOLDINGS INC (BKNG) stock?
BOOKING HOLDINGS INC (BKNG) has a profitability rating of 8 / 10.
Can you provide the financial health for BKNG stock?
The financial health rating of BOOKING HOLDINGS INC (BKNG) is 7 / 10.
Can you provide the dividend sustainability for BKNG stock?
The dividend rating of BOOKING HOLDINGS INC (BKNG) is 3 / 10 and the dividend payout ratio is 23.09%.