BOOKING HOLDINGS INC (BKNG) Fundamental Analysis & Valuation
NASDAQ:BKNG • US09857L1089
Current stock price
4241.26 USD
+23.55 (+0.56%)
At close:
4237 USD
-4.26 (-0.1%)
After Hours:
This BKNG fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.
1. BKNG Profitability Analysis
1.1 Basic Checks
- In the past year BKNG was profitable.
- BKNG had a positive operating cash flow in the past year.
- Each year in the past 5 years BKNG has been profitable.
- Each year in the past 5 years BKNG had a positive operating cash flow.
1.2 Ratios
- The Return On Assets of BKNG (18.47%) is better than 96.03% of its industry peers.
- BKNG has a Return On Invested Capital of 60.31%. This is amongst the best in the industry. BKNG outperforms 98.41% of its industry peers.
- BKNG had an Average Return On Invested Capital over the past 3 years of 52.44%. This is significantly above the industry average of 10.48%.
- The 3 year average ROIC (52.44%) for BKNG is below the current ROIC(60.31%), indicating increased profibility in the last year.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROIC | 60.31% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
1.3 Margins
- BKNG's Profit Margin of 20.08% is amongst the best of the industry. BKNG outperforms 93.65% of its industry peers.
- BKNG's Profit Margin has improved in the last couple of years.
- BKNG has a Operating Margin of 35.25%. This is amongst the best in the industry. BKNG outperforms 98.41% of its industry peers.
- BKNG's Operating Margin has improved in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A |
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
2. BKNG Health Analysis
2.1 Basic Checks
- With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), BKNG is creating value.
- Compared to 1 year ago, BKNG has less shares outstanding
- The number of shares outstanding for BKNG has been reduced compared to 5 years ago.
- Compared to 1 year ago, BKNG has a worse debt to assets ratio.
2.2 Solvency
- An Altman-Z score of 6.48 indicates that BKNG is not in any danger for bankruptcy at the moment.
- Looking at the Altman-Z score, with a value of 6.48, BKNG belongs to the top of the industry, outperforming 93.65% of the companies in the same industry.
- The Debt to FCF ratio of BKNG is 2.06, which is a good value as it means it would take BKNG, 2.06 years of fcf income to pay off all of its debts.
- BKNG has a better Debt to FCF ratio (2.06) than 83.33% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Altman-Z | 6.48 |
ROIC/WACC7.13
WACC8.46%
2.3 Liquidity
- BKNG has a Current Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
- With a decent Current ratio value of 1.33, BKNG is doing good in the industry, outperforming 63.49% of the companies in the same industry.
- BKNG has a Quick Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
- With a decent Quick ratio value of 1.33, BKNG is doing good in the industry, outperforming 67.46% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 |
3. BKNG Growth Analysis
3.1 Past
- The Earnings Per Share has grown by an impressive 21.72% over the past year.
- BKNG shows a strong growth in Earnings Per Share. Measured over the last years, the EPS has been growing by 117.82% yearly.
- The Revenue has grown by 13.39% in the past year. This is quite good.
- Measured over the past years, BKNG shows a very strong growth in Revenue. The Revenue has been growing by 31.69% on average per year.
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
3.2 Future
- BKNG is expected to show quite a strong growth in Earnings Per Share. In the coming years, the EPS will grow by 16.94% yearly.
- Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 8.68% on average per year.
EPS Next Y19.2%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
EPS Next 5Y16.94%
Revenue Next Year12.12%
Revenue Next 2Y10.31%
Revenue Next 3Y9.65%
Revenue Next 5Y8.68%
3.3 Evolution
- The estimated forward EPS growth is still strong, although it is decreasing when compared to the stronger growth in the past years.
- The Revenue growth rate is decreasing: in the next years the growth will be less than in the last years.
4. BKNG Valuation Analysis
4.1 Price/Earnings Ratio
- Based on the Price/Earnings ratio of 18.56, the valuation of BKNG can be described as rather expensive.
- Compared to the rest of the industry, the Price/Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 67.46% of the companies listed in the same industry.
- BKNG's Price/Earnings ratio indicates a valuation a bit cheaper than the S&P500 average which is at 25.70.
- BKNG is valuated correctly with a Price/Forward Earnings ratio of 15.57.
- Compared to the rest of the industry, the Price/Forward Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 69.05% of the companies listed in the same industry.
- The average S&P500 Price/Forward Earnings ratio is at 23.84. BKNG is valued slightly cheaper when compared to this.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 18.56 | ||
| Fwd PE | 15.57 |
4.2 Price Multiples
- Compared to the rest of the industry, the Enterprise Value to EBITDA ratio of BKNG is on the same level as its industry peers.
- Based on the Price/Free Cash Flow ratio, BKNG is valued cheaper than 81.75% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 14.78 | ||
| EV/EBITDA | 13.44 |
4.3 Compensation for Growth
- The low PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a rather cheap valuation of the company.
- BKNG has an outstanding profitability rating, which may justify a higher PE ratio.
- A more expensive valuation may be justified as BKNG's earnings are expected to grow with 17.61% in the coming years.
PEG (NY)0.97
PEG (5Y)0.16
EPS Next 2Y17.97%
EPS Next 3Y17.61%
5. BKNG Dividend Analysis
5.1 Amount
- BKNG has a yearly dividend return of 0.93%, which is pretty low.
- In the last 3 months the price of BKNG has falen by -20.00%. A price decline artificially increases the dividend yield. It may be a sign investors do not expect the dividend to last.
- BKNG's Dividend Yield is a higher than the industry average which is at 1.11.
- With a Dividend Yield of 0.93, BKNG pays less dividend than the S&P500 average, which is at 1.89.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.93% |
5.2 History
- BKNG has paid a dividend for less than 5 years, so there is no long track record yet.
Dividend Growth(5Y)N/A
Div Incr Years0
Div Non Decr Years0
5.3 Sustainability
- BKNG pays out 23.09% of its income as dividend. This is a sustainable payout ratio.
DP23.09%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
BKNG Fundamentals: All Metrics, Ratios and Statistics
4241.26
+23.55 (+0.56%)
Chartmill FA Rating
GICS SectorConsumer Discretionary
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)02-18 2026-02-18/amc
Earnings (Next)04-27 2026-04-27/amc
Inst Owners111.97%
Inst Owner Change9.82%
Ins Owners0.15%
Ins Owner Change6.3%
Market Cap134.32B
Revenue(TTM)26.92B
Net Income(TTM)5.40B
Analysts81.33
Price Target5979.65 (40.99%)
Short Float %2.55%
Short Ratio2.17
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.93% |
Yearly Dividend38.49
Dividend Growth(5Y)N/A
DP23.09%
Div Incr Years0
Div Non Decr Years0
Ex-Date03-06 2026-03-06 (10.5)
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)0.35%
Min EPS beat(2)-1.28%
Max EPS beat(2)1.98%
EPS beat(4)3
Avg EPS beat(4)12.3%
Min EPS beat(4)-1.28%
Max EPS beat(4)40.35%
EPS beat(8)7
Avg EPS beat(8)14.67%
EPS beat(12)11
Avg EPS beat(12)13.5%
EPS beat(16)15
Avg EPS beat(16)31.78%
Revenue beat(2)2
Avg Revenue beat(2)1.42%
Min Revenue beat(2)1.28%
Max Revenue beat(2)1.55%
Revenue beat(4)4
Avg Revenue beat(4)1.56%
Min Revenue beat(4)1.28%
Max Revenue beat(4)1.73%
Revenue beat(8)7
Avg Revenue beat(8)1.73%
Revenue beat(12)8
Avg Revenue beat(12)1.2%
Revenue beat(16)11
Avg Revenue beat(16)1.12%
PT rev (1m)-5.47%
PT rev (3m)-5.12%
EPS NQ rev (1m)-8.65%
EPS NQ rev (3m)-8.73%
EPS NY rev (1m)0.2%
EPS NY rev (3m)0.41%
Revenue NQ rev (1m)3.23%
Revenue NQ rev (3m)3.44%
Revenue NY rev (1m)2.68%
Revenue NY rev (3m)2.99%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 18.56 | ||
| Fwd PE | 15.57 | ||
| P/S | 4.99 | ||
| P/FCF | 14.78 | ||
| P/OCF | 14.28 | ||
| P/B | N/A | ||
| P/tB | N/A | ||
| EV/EBITDA | 13.44 |
EPS(TTM)228.51
EY5.39%
EPS(NY)272.39
Fwd EY6.42%
FCF(TTM)286.93
FCFY6.77%
OCF(TTM)297.1
OCFY7%
SpS849.92
BVpS-176.13
TBVpS-289.39
PEG (NY)0.97
PEG (5Y)0.16
Graham NumberN/A
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROCE | 75.5% | ||
| ROIC | 60.31% | ||
| ROICexc | N/A | ||
| ROICexgc | N/A | ||
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A | ||
| FCFM | 33.76% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)65.64%
ROCE(5y)48.08%
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.92
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Debt/EBITDA | 1.67 | ||
| Cap/Depr | 51.69% | ||
| Cap/Sales | 1.2% | ||
| Interest Coverage | 8.62 | ||
| Cash Conversion | 93.07% | ||
| Profit Quality | 168.15% | ||
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 | ||
| Altman-Z | 6.48 |
F-Score6
WACC8.46%
ROIC/WACC7.13
Cap/Depr(3y)64.24%
Cap/Depr(5y)69.31%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.91%
Profit Quality(3y)155.18%
Profit Quality(5y)176.76%
High Growth Momentum
Growth
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
EPS Next Y19.2%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
EPS Next 5Y16.94%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
Revenue Next Year12.12%
Revenue Next 2Y10.31%
Revenue Next 3Y9.65%
Revenue Next 5Y8.68%
EBIT growth 1Y25.01%
EBIT growth 3Y26.07%
EBIT growth 5Y85.03%
EBIT Next Year25.76%
EBIT Next 3Y15.72%
EBIT Next 5Y13.24%
FCF growth 1Y15.11%
FCF growth 3Y13.68%
FCF growth 5YN/A
OCF growth 1Y13.05%
OCF growth 3Y12.81%
OCF growth 5Y156.35%
BOOKING HOLDINGS INC / BKNG Fundamental Analysis FAQ
What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?
ChartMill assigns a fundamental rating of 7 / 10 to BKNG.
What is the valuation status for BKNG stock?
ChartMill assigns a valuation rating of 6 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.
What is the profitability of BKNG stock?
BOOKING HOLDINGS INC (BKNG) has a profitability rating of 8 / 10.
What are the PE and PB ratios of BOOKING HOLDINGS INC (BKNG) stock?
The Price/Earnings (PE) ratio for BOOKING HOLDINGS INC (BKNG) is 18.56 and the Price/Book (PB) ratio is -24.08.
Can you provide the dividend sustainability for BKNG stock?
The dividend rating of BOOKING HOLDINGS INC (BKNG) is 3 / 10 and the dividend payout ratio is 23.09%.