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BOOKING HOLDINGS INC (BKNG) Stock Fundamental Analysis

USA - Nasdaq - NASDAQ:BKNG - US09857L1089 - Common Stock

5150.9 USD
-12.71 (-0.25%)
Last: 1/22/2026, 10:01:20 PM
5145 USD
-5.9 (-0.11%)
After Hours: 1/22/2026, 10:01:20 PM
Fundamental Rating

6

BKNG gets a fundamental rating of 6 out of 10. The analysis compared the fundamentals against 133 industry peers in the Hotels, Restaurants & Leisure industry. Both the health and profitability get an excellent rating, making BKNG a very profitable company, without any liquidiy or solvency issues. BKNG is growing strongly while it is still valued neutral. This is a good combination! With these ratings, BKNG could be worth investigating further for growth and quality investing!.


Dividend Valuation Growth Profitability Health

7

1. Profitability

1.1 Basic Checks

  • In the past year BKNG was profitable.
  • In the past year BKNG had a positive cash flow from operations.
  • Each year in the past 5 years BKNG has been profitable.
  • BKNG had a positive operating cash flow in each of the past 5 years.
BKNG Yearly Net Income VS EBIT VS OCF VS FCFBKNG Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B 8B

1.2 Ratios

  • BKNG's Return On Assets of 17.54% is amongst the best of the industry. BKNG outperforms 95.49% of its industry peers.
  • BKNG's Return On Invested Capital of 58.48% is amongst the best of the industry. BKNG outperforms 99.25% of its industry peers.
  • BKNG had an Average Return On Invested Capital over the past 3 years of 39.14%. This is significantly above the industry average of 10.34%.
  • The 3 year average ROIC (39.14%) for BKNG is below the current ROIC(58.48%), indicating increased profibility in the last year.
Industry RankSector Rank
ROA 17.54%
ROE N/A
ROIC 58.48%
ROA(3y)16.97%
ROA(5y)11.22%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)39.14%
ROIC(5y)26.17%
BKNG Yearly ROA, ROE, ROICBKNG Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 50 -50 100 -100 -150

1.3 Margins

  • BKNG has a Profit Margin of 19.37%. This is amongst the best in the industry. BKNG outperforms 92.48% of its industry peers.
  • In the last couple of years the Profit Margin of BKNG has declined.
  • Looking at the Operating Margin, with a value of 35.29%, BKNG belongs to the top of the industry, outperforming 98.50% of the companies in the same industry.
  • In the last couple of years the Operating Margin of BKNG has remained more or less at the same level.
Industry RankSector Rank
OM 35.29%
PM (TTM) 19.37%
GM N/A
OM growth 3Y13.4%
OM growth 5Y-1.21%
PM growth 3Y32.58%
PM growth 5Y-5.16%
GM growth 3YN/A
GM growth 5YN/A
BKNG Yearly Profit, Operating, Gross MarginsBKNG Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 20 40 60 80

7

2. Health

2.1 Basic Checks

  • With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), BKNG is creating value.
  • The number of shares outstanding for BKNG has been reduced compared to 1 year ago.
  • BKNG has less shares outstanding than it did 5 years ago.
  • Compared to 1 year ago, BKNG has a worse debt to assets ratio.
BKNG Yearly Shares OutstandingBKNG Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 10M 20M 30M 40M
BKNG Yearly Total Debt VS Total AssetsBKNG Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B 25B

2.2 Solvency

  • BKNG has an Altman-Z score of 7.09. This indicates that BKNG is financially healthy and has little risk of bankruptcy at the moment.
  • The Altman-Z score of BKNG (7.09) is better than 91.73% of its industry peers.
  • The Debt to FCF ratio of BKNG is 2.04, which is a good value as it means it would take BKNG, 2.04 years of fcf income to pay off all of its debts.
  • BKNG has a better Debt to FCF ratio (2.04) than 86.47% of its industry peers.
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 2.04
Altman-Z 7.09
ROIC/WACC6.83
WACC8.56%
BKNG Yearly LT Debt VS Equity VS FCFBKNG Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 5B 10B

2.3 Liquidity

  • BKNG has a Current Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
  • BKNG has a Current ratio of 1.33. This is in the better half of the industry: BKNG outperforms 66.17% of its industry peers.
  • BKNG has a Quick Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
  • Looking at the Quick ratio, with a value of 1.33, BKNG is in the better half of the industry, outperforming 69.92% of the companies in the same industry.
Industry RankSector Rank
Current Ratio 1.33
Quick Ratio 1.33
BKNG Yearly Current Assets VS Current LiabilitesBKNG Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B

7

3. Growth

3.1 Past

  • BKNG shows a strong growth in Earnings Per Share. In the last year, the EPS has been growing by 24.18%, which is quite impressive.
  • The Earnings Per Share has been growing by 12.66% on average over the past years. This is quite good.
  • BKNG shows quite a strong growth in Revenue. In the last year, the Revenue has grown by 12.96%.
  • BKNG shows quite a strong growth in Revenue. Measured over the last years, the Revenue has been growing by 9.52% yearly.
EPS 1Y (TTM)24.18%
EPS 3Y60.13%
EPS 5Y12.66%
EPS Q2Q%18.61%
Revenue 1Y (TTM)12.96%
Revenue growth 3Y29.39%
Revenue growth 5Y9.52%
Sales Q2Q%12.68%

3.2 Future

  • Based on estimates for the next years, BKNG will show a quite strong growth in Earnings Per Share. The EPS will grow by 17.61% on average per year.
  • Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 9.39% on average per year.
EPS Next Y21.8%
EPS Next 2Y20.18%
EPS Next 3Y18.73%
EPS Next 5Y17.61%
Revenue Next Year13.74%
Revenue Next 2Y11.4%
Revenue Next 3Y10.49%
Revenue Next 5Y9.39%

3.3 Evolution

  • The EPS growth rate is accelerating: in the next years the growth will be better than in the last years.
  • When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is stable.
BKNG Yearly Revenue VS EstimatesBKNG Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 10B 20B 30B 40B
BKNG Yearly EPS VS EstimatesBKNG Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 200 400 600

4

4. Valuation

4.1 Price/Earnings Ratio

  • A Price/Earnings ratio of 23.28 indicates a rather expensive valuation of BKNG.
  • Compared to the rest of the industry, the Price/Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 63.16% of the companies listed in the same industry.
  • BKNG is valuated at similar levels of the S&P average when we compare the Price/Earnings ratio to 27.30, which is the current average of the S&P500 Index.
  • The Price/Forward Earnings ratio is 19.00, which indicates a rather expensive current valuation of BKNG.
  • BKNG's Price/Forward Earnings ratio is a bit cheaper when compared to the industry. BKNG is cheaper than 63.16% of the companies in the same industry.
  • The average S&P500 Price/Forward Earnings ratio is at 24.32. BKNG is valued slightly cheaper when compared to this.
Industry RankSector Rank
PE 23.28
Fwd PE 19
BKNG Price Earnings VS Forward Price EarningsBKNG Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30 40

4.2 Price Multiples

  • BKNG's Enterprise Value to EBITDA ratio is a bit more expensive when compared to the industry. BKNG is more expensive than 61.65% of the companies in the same industry.
  • Based on the Price/Free Cash Flow ratio, BKNG is valued a bit cheaper than the industry average as 72.93% of the companies are valued more expensively.
Industry RankSector Rank
P/FCF 19.97
EV/EBITDA 16.96
BKNG Per share dataBKNG EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 200 -200 400 600 800

4.3 Compensation for Growth

  • The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
  • BKNG has a very decent profitability rating, which may justify a higher PE ratio.
  • BKNG's earnings are expected to grow with 18.73% in the coming years. This may justify a more expensive valuation.
PEG (NY)1.07
PEG (5Y)1.84
EPS Next 2Y20.18%
EPS Next 3Y18.73%

2

5. Dividend

5.1 Amount

  • BKNG has a yearly dividend return of 0.60%, which is pretty low.
  • Compared to an average industry Dividend Yield of 1.19, BKNG pays a bit more dividend than its industry peers.
  • Compared to an average S&P500 Dividend Yield of 1.82, BKNG's dividend is way lower than the S&P500 average.
Industry RankSector Rank
Dividend Yield 0.6%

5.2 History

  • BKNG does not have a reliable dividend history as it only pays dividend since a couple or years.
Dividend Growth(5Y)N/A
Div Incr Years0
Div Non Decr Years0
BKNG Yearly Dividends per shareBKNG Yearly Dividends per shareYearly Dividends per share 2024 2025 10 20 30

5.3 Sustainability

  • 24.39% of the earnings are spent on dividend by BKNG. This is a low number and sustainable payout ratio.
DP24.39%
EPS Next 2Y20.18%
EPS Next 3Y18.73%
BKNG Yearly Income VS Free CF VS DividendBKNG Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B
BKNG Dividend Payout.BKNG Dividend Payout, showing the Payout Ratio.BKNG Dividend Payout.PayoutRetained Earnings

BOOKING HOLDINGS INC / BKNG FAQ

What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?

ChartMill assigns a fundamental rating of 6 / 10 to BKNG.


What is the valuation status for BKNG stock?

ChartMill assigns a valuation rating of 4 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.


What is the profitability of BKNG stock?

BOOKING HOLDINGS INC (BKNG) has a profitability rating of 7 / 10.


What are the PE and PB ratios of BOOKING HOLDINGS INC (BKNG) stock?

The Price/Earnings (PE) ratio for BOOKING HOLDINGS INC (BKNG) is 23.28 and the Price/Book (PB) ratio is -35.05.


Can you provide the dividend sustainability for BKNG stock?

The dividend rating of BOOKING HOLDINGS INC (BKNG) is 2 / 10 and the dividend payout ratio is 24.39%.