BOOKING HOLDINGS INC (BKNG) Stock Fundamental Analysis

USA • Nasdaq • NASDAQ:BKNG • US09857L1089

4457.17 USD
+13.75 (+0.31%)
At close: Feb 6, 2026
4454.78 USD
-2.39 (-0.05%)
After Hours: 2/6/2026, 8:19:44 PM
Overview Stock Chart Technical Analysis Fundamental Analysis Analyst Ratings Earnings Estimates Financials Ownership News
Fundamental Rating

6

We assign a fundamental rating of 6 out of 10 to BKNG. BKNG was compared to 131 industry peers in the Hotels, Restaurants & Leisure industry. BKNG gets an excellent profitability rating and is at the same time showing great financial health properties. BKNG is not overvalued while it is showing excellent growth. This is an interesting combination. These ratings would make BKNG suitable for growth and quality investing!


Dividend Valuation Growth Profitability Health

7

1. Profitability

1.1 Basic Checks

  • BKNG had positive earnings in the past year.
  • In the past year BKNG had a positive cash flow from operations.
  • In the past 5 years BKNG has always been profitable.
  • Each year in the past 5 years BKNG had a positive operating cash flow.
BKNG Yearly Net Income VS EBIT VS OCF VS FCFBKNG Yearly Net Income VS EBIT VS OCF VS FCFYearly Net Income VS EBIT VS OCF VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B 8B

1.2 Ratios

  • The Return On Assets of BKNG (17.54%) is better than 95.45% of its industry peers.
  • With an excellent Return On Invested Capital value of 58.48%, BKNG belongs to the best of the industry, outperforming 99.24% of the companies in the same industry.
  • Measured over the past 3 years, the Average Return On Invested Capital for BKNG is significantly above the industry average of 10.42%.
  • The 3 year average ROIC (39.14%) for BKNG is below the current ROIC(58.48%), indicating increased profibility in the last year.
Industry RankSector Rank
ROA 17.54%
ROE N/A
ROIC 58.48%
ROA(3y)16.97%
ROA(5y)11.22%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)39.14%
ROIC(5y)26.17%
BKNG Yearly ROA, ROE, ROICBKNG Yearly ROA, ROE, ROICYearly ROA, ROE, ROIC 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 50 -50 100 -100 -150

1.3 Margins

  • BKNG has a Profit Margin of 19.37%. This is amongst the best in the industry. BKNG outperforms 92.42% of its industry peers.
  • In the last couple of years the Profit Margin of BKNG has declined.
  • The Operating Margin of BKNG (35.29%) is better than 98.48% of its industry peers.
  • BKNG's Operating Margin has been stable in the last couple of years.
Industry RankSector Rank
OM 35.29%
PM (TTM) 19.37%
GM N/A
OM growth 3Y13.4%
OM growth 5Y-1.21%
PM growth 3Y32.58%
PM growth 5Y-5.16%
GM growth 3YN/A
GM growth 5YN/A
BKNG Yearly Profit, Operating, Gross MarginsBKNG Yearly Profit, Operating, Gross MarginsYearly Profit, Operating, Gross Margins 2016 2017 2018 2019 2020 2021 2022 2023 2024 20 40 60 80

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ROAROEROICOperating and Profit MarginShow most profitable peers

7

2. Health

2.1 Basic Checks

  • With a Return on Invested Capital (ROIC) well above the Cost of Capital (WACC), BKNG is creating value.
  • The number of shares outstanding for BKNG has been reduced compared to 1 year ago.
  • BKNG has less shares outstanding than it did 5 years ago.
  • The debt/assets ratio for BKNG is higher compared to a year ago.
BKNG Yearly Shares OutstandingBKNG Yearly Shares OutstandingYearly Shares Outstanding 2016 2017 2018 2019 2020 2021 2022 2023 2024 10M 20M 30M 40M
BKNG Yearly Total Debt VS Total AssetsBKNG Yearly Total Debt VS Total AssetsYearly Total Debt VS Total Assets 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B 25B

2.2 Solvency

  • BKNG has an Altman-Z score of 6.69. This indicates that BKNG is financially healthy and has little risk of bankruptcy at the moment.
  • BKNG has a Altman-Z score of 6.69. This is amongst the best in the industry. BKNG outperforms 91.67% of its industry peers.
  • BKNG has a debt to FCF ratio of 2.04. This is a good value and a sign of high solvency as BKNG would need 2.04 years to pay back of all of its debts.
  • BKNG's Debt to FCF ratio of 2.04 is amongst the best of the industry. BKNG outperforms 86.36% of its industry peers.
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 2.04
Altman-Z 6.69
ROIC/WACC6.9
WACC8.48%
BKNG Yearly LT Debt VS Equity VS FCFBKNG Yearly LT Debt VS Equity VS FCFYearly LT Debt VS Equity VS FCF 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 5B 10B

2.3 Liquidity

  • A Current Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
  • The Current ratio of BKNG (1.33) is better than 65.91% of its industry peers.
  • A Quick Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
  • BKNG's Quick ratio of 1.33 is fine compared to the rest of the industry. BKNG outperforms 69.70% of its industry peers.
Industry RankSector Rank
Current Ratio 1.33
Quick Ratio 1.33
BKNG Yearly Current Assets VS Current LiabilitesBKNG Yearly Current Assets VS Current LiabilitesYearly Current Assets VS Current Liabilites 2016 2017 2018 2019 2020 2021 2022 2023 2024 5B 10B 15B 20B

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WACCDebt/EquityHow to determine the health of a companyAltman-Z scoreShow peers with great health

7

3. Growth

3.1 Past

  • The Earnings Per Share has grown by an impressive 24.18% over the past year.
  • Measured over the past years, BKNG shows a quite strong growth in Earnings Per Share. The EPS has been growing by 12.66% on average per year.
  • The Revenue has grown by 12.96% in the past year. This is quite good.
  • Measured over the past years, BKNG shows a quite strong growth in Revenue. The Revenue has been growing by 9.52% on average per year.
EPS 1Y (TTM)24.18%
EPS 3Y60.13%
EPS 5Y12.66%
EPS Q2Q%18.61%
Revenue 1Y (TTM)12.96%
Revenue growth 3Y29.39%
Revenue growth 5Y9.52%
Sales Q2Q%12.68%

3.2 Future

  • Based on estimates for the next years, BKNG will show a quite strong growth in Earnings Per Share. The EPS will grow by 17.61% on average per year.
  • Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 9.39% on average per year.
EPS Next Y21.91%
EPS Next 2Y20.33%
EPS Next 3Y18.94%
EPS Next 5Y17.61%
Revenue Next Year13.76%
Revenue Next 2Y11.47%
Revenue Next 3Y10.53%
Revenue Next 5Y9.39%

3.3 Evolution

  • When comparing the EPS growth rate of the last years to the growth rate of the upcoming years, we see that the growth is accelerating.
  • The Revenue growth rate is stable: in the next years the growth will be about the same than in the last years.
BKNG Yearly Revenue VS EstimatesBKNG Yearly Revenue VS EstimatesYearly Revenue VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 10B 20B 30B 40B
BKNG Yearly EPS VS EstimatesBKNG Yearly EPS VS EstimatesYearly EPS VS Estimates 2015 2017 2019 2021 2023 2025 2027 2029 2031 2033 200 400 600

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Find the best growth stocksShow best growing peers

5

4. Valuation

4.1 Price/Earnings Ratio

  • With a Price/Earnings ratio of 20.14, BKNG is valued on the expensive side.
  • Based on the Price/Earnings ratio, BKNG is valued a bit cheaper than 70.45% of the companies in the same industry.
  • BKNG is valuated rather cheaply when we compare the Price/Earnings ratio to 27.93, which is the current average of the S&P500 Index.
  • The Price/Forward Earnings ratio is 16.40, which indicates a correct valuation of BKNG.
  • Compared to the rest of the industry, the Price/Forward Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 74.24% of the companies listed in the same industry.
  • The average S&P500 Price/Forward Earnings ratio is at 27.77. BKNG is valued slightly cheaper when compared to this.
Industry RankSector Rank
PE 20.14
Fwd PE 16.4
BKNG Price Earnings VS Forward Price EarningsBKNG Price Earnings VS Forward Price Earnings ChartPrice Earnings - Forward Price Earnings PE FPE 10 20 30 40

4.2 Price Multiples

  • BKNG's Enterprise Value to EBITDA ratio is in line with the industry average.
  • 77.27% of the companies in the same industry are more expensive than BKNG, based on the Price/Free Cash Flow ratio.
Industry RankSector Rank
P/FCF 17.28
EV/EBITDA 14.68
BKNG Per share dataBKNG EPS, Sales, OCF, FCF, BookValue per sharePer Share Data Per Share 0 200 -200 400 600 800

4.3 Compensation for Growth

  • BKNG's low PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a rather cheap valuation of the company.
  • The decent profitability rating of BKNG may justify a higher PE ratio.
  • A more expensive valuation may be justified as BKNG's earnings are expected to grow with 18.94% in the coming years.
PEG (NY)0.92
PEG (5Y)1.59
EPS Next 2Y20.33%
EPS Next 3Y18.94%

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Price/EarningsPrice/FCFFCF per shareEV/EBITDAPEG RATIOShow best valued peers

2

5. Dividend

5.1 Amount

  • BKNG has a yearly dividend return of 0.86%, which is pretty low.
  • BKNG's Dividend Yield is a higher than the industry average which is at 1.26.
  • With a Dividend Yield of 0.86, BKNG pays less dividend than the S&P500 average, which is at 1.81.
Industry RankSector Rank
Dividend Yield 0.86%

5.2 History

  • BKNG is new to the dividend game and has less than 3 years of track record.
Dividend Growth(5Y)N/A
Div Incr Years0
Div Non Decr Years0
BKNG Yearly Dividends per shareBKNG Yearly Dividends per shareYearly Dividends per share 2024 2025 10 20 30

5.3 Sustainability

  • BKNG pays out 24.39% of its income as dividend. This is a sustainable payout ratio.
DP24.39%
EPS Next 2Y20.33%
EPS Next 3Y18.94%
BKNG Yearly Income VS Free CF VS DividendBKNG Yearly Income VS Free CF VS DividendYearly Income VS Free CF VS Dividend 2016 2017 2018 2019 2020 2021 2022 2023 2024 0 2B 4B 6B
BKNG Dividend Payout.BKNG Dividend Payout, showing the Payout Ratio.BKNG Dividend Payout.PayoutRetained Earnings

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Find the best dividend stocksShow peers with best dividend

BOOKING HOLDINGS INC

NASDAQ:BKNG (2/6/2026, 8:19:44 PM)

After market: 4454.78 -2.39 (-0.05%)

4457.17

+13.75 (+0.31%)

Chartmill FA Rating
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)10-28
Earnings (Next)02-18
Inst Owners96.76%
Inst Owner Change-2.58%
Ins Owners0.15%
Ins Owner Change-4.74%
Market Cap143.65B
Revenue(TTM)26.04B
Net Income(TTM)5.04B
Analysts79.11
Price Target6325.97 (41.93%)
Short Float %2.27%
Short Ratio3.04
Dividend
Industry RankSector Rank
Dividend Yield 0.86%
Yearly Dividend34.87
Dividend Growth(5Y)N/A
DP24.39%
Div Incr Years0
Div Non Decr Years0
Ex-DateN/A
Surprises & Revisions
EPS beat(2)2
Avg EPS beat(2)5.07%
Min EPS beat(2)1.98%
Max EPS beat(2)8.15%
EPS beat(4)4
Avg EPS beat(4)15.89%
Min EPS beat(4)1.98%
Max EPS beat(4)40.35%
EPS beat(8)8
Avg EPS beat(8)15.46%
EPS beat(12)12
Avg EPS beat(12)14.36%
EPS beat(16)16
Avg EPS beat(16)32.72%
Revenue beat(2)2
Avg Revenue beat(2)1.47%
Min Revenue beat(2)1.28%
Max Revenue beat(2)1.66%
Revenue beat(4)4
Avg Revenue beat(4)2.05%
Min Revenue beat(4)1.28%
Max Revenue beat(4)3.52%
Revenue beat(8)6
Avg Revenue beat(8)1.49%
Revenue beat(12)8
Avg Revenue beat(12)1.23%
Revenue beat(16)11
Avg Revenue beat(16)1.19%
PT rev (1m)0.34%
PT rev (3m)1.59%
EPS NQ rev (1m)0.13%
EPS NQ rev (3m)0.08%
EPS NY rev (1m)0.09%
EPS NY rev (3m)-0.67%
Revenue NQ rev (1m)0.1%
Revenue NQ rev (3m)0.14%
Revenue NY rev (1m)0.02%
Revenue NY rev (3m)0.08%
Valuation
Industry RankSector Rank
PE 20.14
Fwd PE 16.4
P/S 5.52
P/FCF 17.28
P/OCF 16.63
P/B N/A
P/tB N/A
EV/EBITDA 14.68
EPS(TTM)221.26
EY4.96%
EPS(NY)271.84
Fwd EY6.1%
FCF(TTM)257.99
FCFY5.79%
OCF(TTM)268.07
OCFY6.01%
SpS807.91
BVpS-146.94
TBVpS-259.57
PEG (NY)0.92
PEG (5Y)1.59
Graham NumberN/A
Profitability
Industry RankSector Rank
ROA 17.54%
ROE N/A
ROCE 73.6%
ROIC 58.48%
ROICexc N/A
ROICexgc N/A
OM 35.29%
PM (TTM) 19.37%
GM N/A
FCFM 31.93%
ROA(3y)16.97%
ROA(5y)11.22%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)39.14%
ROIC(5y)26.17%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)49.26%
ROCE(5y)32.93%
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y13.4%
OM growth 5Y-1.21%
PM growth 3Y32.58%
PM growth 5Y-5.16%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.91
Health
Industry RankSector Rank
Debt/Equity N/A
Debt/FCF 2.04
Debt/EBITDA 1.63
Cap/Depr 51.67%
Cap/Sales 1.25%
Interest Coverage 8.47
Cash Conversion 87.99%
Profit Quality 164.85%
Current Ratio 1.33
Quick Ratio 1.33
Altman-Z 6.69
F-Score6
WACC8.48%
ROIC/WACC6.9
Cap/Depr(3y)74.21%
Cap/Depr(5y)71.46%
Cap/Sales(3y)1.86%
Cap/Sales(5y)2.51%
Profit Quality(3y)166.56%
Profit Quality(5y)N/A
High Growth Momentum
Growth
EPS 1Y (TTM)24.18%
EPS 3Y60.13%
EPS 5Y12.66%
EPS Q2Q%18.61%
EPS Next Y21.91%
EPS Next 2Y20.33%
EPS Next 3Y18.94%
EPS Next 5Y17.61%
Revenue 1Y (TTM)12.96%
Revenue growth 3Y29.39%
Revenue growth 5Y9.52%
Sales Q2Q%12.68%
Revenue Next Year13.76%
Revenue Next 2Y11.47%
Revenue Next 3Y10.53%
Revenue Next 5Y9.39%
EBIT growth 1Y42.79%
EBIT growth 3Y46.73%
EBIT growth 5Y8.2%
EBIT Next Year31.51%
EBIT Next 3Y18.01%
EBIT Next 5Y15.06%
FCF growth 1Y5.99%
FCF growth 3Y46.4%
FCF growth 5Y11.91%
OCF growth 1Y5.74%
OCF growth 3Y43.44%
OCF growth 5Y11.34%

BOOKING HOLDINGS INC / BKNG FAQ

What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?

ChartMill assigns a fundamental rating of 6 / 10 to BKNG.


What is the valuation status for BKNG stock?

ChartMill assigns a valuation rating of 5 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.


What is the profitability of BKNG stock?

BOOKING HOLDINGS INC (BKNG) has a profitability rating of 7 / 10.


What are the PE and PB ratios of BOOKING HOLDINGS INC (BKNG) stock?

The Price/Earnings (PE) ratio for BOOKING HOLDINGS INC (BKNG) is 20.14 and the Price/Book (PB) ratio is -30.33.


Can you provide the dividend sustainability for BKNG stock?

The dividend rating of BOOKING HOLDINGS INC (BKNG) is 2 / 10 and the dividend payout ratio is 24.39%.