BOOKING HOLDINGS INC (BKNG) Fundamental Analysis & Valuation
NASDAQ:BKNG • US09857L1089
Current stock price
177.52 USD
-2.73 (-1.51%)
At close:
177.98 USD
+0.46 (+0.26%)
Pre-Market:
This BKNG fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.
1. BKNG Profitability Analysis
1.1 Basic Checks
- BKNG had positive earnings in the past year.
- In the past year BKNG had a positive cash flow from operations.
- Each year in the past 5 years BKNG has been profitable.
- Each year in the past 5 years BKNG had a positive operating cash flow.
1.2 Ratios
- With an excellent Return On Assets value of 18.47%, BKNG belongs to the best of the industry, outperforming 96.03% of the companies in the same industry.
- BKNG has a better Return On Invested Capital (60.31%) than 98.41% of its industry peers.
- The Average Return On Invested Capital over the past 3 years for BKNG is significantly above the industry average of 10.55%.
- The last Return On Invested Capital (60.31%) for BKNG is above the 3 year average (52.44%), which is a sign of increasing profitability.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROIC | 60.31% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
1.3 Margins
- BKNG's Profit Margin of 20.08% is amongst the best of the industry. BKNG outperforms 93.65% of its industry peers.
- In the last couple of years the Profit Margin of BKNG has grown nicely.
- With an excellent Operating Margin value of 35.25%, BKNG belongs to the best of the industry, outperforming 98.41% of the companies in the same industry.
- In the last couple of years the Operating Margin of BKNG has grown nicely.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A |
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
2. BKNG Health Analysis
2.1 Basic Checks
- The Return on Invested Capital (ROIC) is well above the Cost of Capital (WACC), so BKNG is creating value.
- The number of shares outstanding for BKNG has been reduced compared to 1 year ago.
- BKNG has less shares outstanding than it did 5 years ago.
- Compared to 1 year ago, BKNG has a worse debt to assets ratio.
2.2 Solvency
- An Altman-Z score of 6.58 indicates that BKNG is not in any danger for bankruptcy at the moment.
- BKNG's Altman-Z score of 6.58 is amongst the best of the industry. BKNG outperforms 92.06% of its industry peers.
- The Debt to FCF ratio of BKNG is 2.06, which is a good value as it means it would take BKNG, 2.06 years of fcf income to pay off all of its debts.
- With an excellent Debt to FCF ratio value of 2.06, BKNG belongs to the best of the industry, outperforming 84.13% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Altman-Z | 6.58 |
ROIC/WACC7.09
WACC8.51%
2.3 Liquidity
- BKNG has a Current Ratio of 1.33. This is a normal value and indicates that BKNG is financially healthy and should not expect problems in meeting its short term obligations.
- BKNG has a better Current ratio (1.33) than 65.87% of its industry peers.
- A Quick Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
- Looking at the Quick ratio, with a value of 1.33, BKNG is in the better half of the industry, outperforming 69.05% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 |
3. BKNG Growth Analysis
3.1 Past
- The Earnings Per Share has grown by an impressive 21.72% over the past year.
- The Earnings Per Share has been growing by 117.82% on average over the past years. This is a very strong growth
- The Revenue has grown by 13.39% in the past year. This is quite good.
- BKNG shows a strong growth in Revenue. Measured over the last years, the Revenue has been growing by 31.69% yearly.
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
3.2 Future
- Based on estimates for the next years, BKNG will show a quite strong growth in Earnings Per Share. The EPS will grow by 16.66% on average per year.
- Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 8.75% on average per year.
EPS Next Y19.15%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
EPS Next 5Y16.66%
Revenue Next Year12.2%
Revenue Next 2Y10.33%
Revenue Next 3Y9.59%
Revenue Next 5Y8.75%
3.3 Evolution
- Although the future EPS growth is still strong, it is not able to hold up the even more excellent growth rate of the past years.
- The Revenue growth rate is decreasing: in the next years the growth will be less than in the last years.
4. BKNG Valuation Analysis
4.1 Price/Earnings Ratio
- A Price/Earnings ratio of 19.42 indicates a rather expensive valuation of BKNG.
- Compared to the rest of the industry, the Price/Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 68.25% of the companies listed in the same industry.
- The average S&P500 Price/Earnings ratio is at 27.15. BKNG is valued slightly cheaper when compared to this.
- The Price/Forward Earnings ratio is 16.30, which indicates a correct valuation of BKNG.
- Based on the Price/Forward Earnings ratio, BKNG is valued a bit cheaper than the industry average as 69.84% of the companies are valued more expensively.
- BKNG's Price/Forward Earnings ratio indicates a valuation a bit cheaper than the S&P500 average which is at 22.12.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.42 | ||
| Fwd PE | 16.3 |
4.2 Price Multiples
- BKNG's Enterprise Value to EBITDA ratio is in line with the industry average.
- Based on the Price/Free Cash Flow ratio, BKNG is valued cheaply inside the industry as 80.95% of the companies are valued more expensively.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 15.47 | ||
| EV/EBITDA | 14.06 |
4.3 Compensation for Growth
- The PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
- The excellent profitability rating of BKNG may justify a higher PE ratio.
- A more expensive valuation may be justified as BKNG's earnings are expected to grow with 17.55% in the coming years.
PEG (NY)1.01
PEG (5Y)0.16
EPS Next 2Y18.15%
EPS Next 3Y17.55%
5. BKNG Dividend Analysis
5.1 Amount
- BKNG has a yearly dividend return of 0.95%, which is pretty low.
- BKNG's Dividend Yield is a higher than the industry average which is at 1.05.
- Compared to an average S&P500 Dividend Yield of 1.82, BKNG's dividend is way lower than the S&P500 average.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.95% |
5.2 History
- BKNG has been paying a dividend for less than 5 years, so it still needs to build a track record.
Dividend Growth(5Y)N/A
Div Incr Years1
Div Non Decr Years1
5.3 Sustainability
- BKNG pays out 23.09% of its income as dividend. This is a sustainable payout ratio.
DP23.09%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
BKNG Fundamentals: All Metrics, Ratios and Statistics
177.52
-2.73 (-1.51%)
Chartmill FA Rating
GICS SectorConsumer Discretionary
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)02-18 2026-02-18/amc
Earnings (Next)04-28 2026-04-28/amc
Inst Owners96.71%
Inst Owner Change-0.07%
Ins Owners0.19%
Ins Owner Change-2.11%
Market Cap140.57B
Revenue(TTM)26.92B
Net Income(TTM)5.40B
Analysts81.33
Price Target237.83 (33.97%)
Short Float %N/A
Short Ratio10.95
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.95% |
Yearly Dividend3.01
Dividend Growth(5Y)N/A
DP23.09%
Div Incr Years1
Div Non Decr Years1
Ex-Date03-06 2026-03-06 (10.5)
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)0.35%
Min EPS beat(2)-1.28%
Max EPS beat(2)1.98%
EPS beat(4)3
Avg EPS beat(4)12.3%
Min EPS beat(4)-1.28%
Max EPS beat(4)40.35%
EPS beat(8)7
Avg EPS beat(8)14.67%
EPS beat(12)11
Avg EPS beat(12)13.5%
EPS beat(16)15
Avg EPS beat(16)31.78%
Revenue beat(2)2
Avg Revenue beat(2)1.42%
Min Revenue beat(2)1.28%
Max Revenue beat(2)1.55%
Revenue beat(4)4
Avg Revenue beat(4)1.56%
Min Revenue beat(4)1.28%
Max Revenue beat(4)1.73%
Revenue beat(8)7
Avg Revenue beat(8)1.73%
Revenue beat(12)8
Avg Revenue beat(12)1.2%
Revenue beat(16)11
Avg Revenue beat(16)1.12%
PT rev (1m)-96.02%
PT rev (3m)-96.24%
EPS NQ rev (1m)-95.99%
EPS NQ rev (3m)-96.35%
EPS NY rev (1m)-96%
EPS NY rev (3m)-96%
Revenue NQ rev (1m)0.12%
Revenue NQ rev (3m)3.36%
Revenue NY rev (1m)-0.03%
Revenue NY rev (3m)2.85%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.42 | ||
| Fwd PE | 16.3 | ||
| P/S | 5.22 | ||
| P/FCF | 15.47 | ||
| P/OCF | 14.94 | ||
| P/B | N/A | ||
| P/tB | N/A | ||
| EV/EBITDA | 14.06 |
EPS(TTM)9.14
EY5.15%
EPS(NY)10.89
Fwd EY6.13%
FCF(TTM)11.48
FCFY6.46%
OCF(TTM)11.88
OCFY6.69%
SpS33.99
BVpS-7.04
TBVpS-11.57
PEG (NY)1.01
PEG (5Y)0.16
Graham Number0 (-100%)
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROCE | 75.5% | ||
| ROIC | 60.31% | ||
| ROICexc | N/A | ||
| ROICexgc | N/A | ||
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A | ||
| FCFM | 33.76% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)65.64%
ROCE(5y)48.08%
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.92
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Debt/EBITDA | 1.67 | ||
| Cap/Depr | 51.69% | ||
| Cap/Sales | 1.2% | ||
| Interest Coverage | 8.62 | ||
| Cash Conversion | 93.07% | ||
| Profit Quality | 168.15% | ||
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 | ||
| Altman-Z | 6.58 |
F-Score6
WACC8.51%
ROIC/WACC7.09
Cap/Depr(3y)64.24%
Cap/Depr(5y)69.31%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.91%
Profit Quality(3y)155.18%
Profit Quality(5y)176.76%
High Growth Momentum
Growth
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
EPS Next Y19.15%
EPS Next 2Y18.15%
EPS Next 3Y17.55%
EPS Next 5Y16.66%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
Revenue Next Year12.2%
Revenue Next 2Y10.33%
Revenue Next 3Y9.59%
Revenue Next 5Y8.75%
EBIT growth 1Y25.01%
EBIT growth 3Y26.07%
EBIT growth 5Y85.03%
EBIT Next Year25.82%
EBIT Next 3Y15.52%
EBIT Next 5Y13.21%
FCF growth 1Y15.11%
FCF growth 3Y13.68%
FCF growth 5YN/A
OCF growth 1Y13.05%
OCF growth 3Y12.81%
OCF growth 5Y156.35%
BOOKING HOLDINGS INC / BKNG Fundamental Analysis FAQ
What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?
ChartMill assigns a fundamental rating of 7 / 10 to BKNG.
What is the valuation status for BKNG stock?
ChartMill assigns a valuation rating of 6 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.
How profitable is BOOKING HOLDINGS INC (BKNG) stock?
BOOKING HOLDINGS INC (BKNG) has a profitability rating of 8 / 10.
Can you provide the financial health for BKNG stock?
The financial health rating of BOOKING HOLDINGS INC (BKNG) is 7 / 10.
Can you provide the dividend sustainability for BKNG stock?
The dividend rating of BOOKING HOLDINGS INC (BKNG) is 3 / 10 and the dividend payout ratio is 23.09%.