BOOKING HOLDINGS INC (BKNG) Fundamental Analysis & Valuation
NASDAQ:BKNG • US09857L1089
Current stock price
4442.33 USD
+149.31 (+3.48%)
At close:
4444.46 USD
+2.13 (+0.05%)
Pre-Market:
This BKNG fundamental analysis includes valuation metrics, fair value assessment, financial health analysis, profitability trends, growth metrics and dividend sustainability analysis.
1. BKNG Profitability Analysis
1.1 Basic Checks
- BKNG had positive earnings in the past year.
- BKNG had a positive operating cash flow in the past year.
- Each year in the past 5 years BKNG has been profitable.
- In the past 5 years BKNG always reported a positive cash flow from operatings.
1.2 Ratios
- BKNG's Return On Assets of 18.47% is amongst the best of the industry. BKNG outperforms 96.03% of its industry peers.
- With an excellent Return On Invested Capital value of 60.31%, BKNG belongs to the best of the industry, outperforming 98.41% of the companies in the same industry.
- BKNG had an Average Return On Invested Capital over the past 3 years of 52.44%. This is significantly above the industry average of 10.59%.
- The 3 year average ROIC (52.44%) for BKNG is below the current ROIC(60.31%), indicating increased profibility in the last year.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROIC | 60.31% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
1.3 Margins
- The Profit Margin of BKNG (20.08%) is better than 93.65% of its industry peers.
- In the last couple of years the Profit Margin of BKNG has grown nicely.
- BKNG has a Operating Margin of 35.25%. This is amongst the best in the industry. BKNG outperforms 98.41% of its industry peers.
- BKNG's Operating Margin has improved in the last couple of years.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A |
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
2. BKNG Health Analysis
2.1 Basic Checks
- The Return on Invested Capital (ROIC) is well above the Cost of Capital (WACC), so BKNG is creating value.
- Compared to 1 year ago, BKNG has less shares outstanding
- Compared to 5 years ago, BKNG has less shares outstanding
- The debt/assets ratio for BKNG is higher compared to a year ago.
2.2 Solvency
- BKNG has an Altman-Z score of 6.59. This indicates that BKNG is financially healthy and has little risk of bankruptcy at the moment.
- Looking at the Altman-Z score, with a value of 6.59, BKNG belongs to the top of the industry, outperforming 92.86% of the companies in the same industry.
- The Debt to FCF ratio of BKNG is 2.06, which is a good value as it means it would take BKNG, 2.06 years of fcf income to pay off all of its debts.
- With an excellent Debt to FCF ratio value of 2.06, BKNG belongs to the best of the industry, outperforming 83.33% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Altman-Z | 6.59 |
ROIC/WACC7.15
WACC8.43%
2.3 Liquidity
- A Current Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
- Looking at the Current ratio, with a value of 1.33, BKNG is in the better half of the industry, outperforming 63.49% of the companies in the same industry.
- A Quick Ratio of 1.33 indicates that BKNG should not have too much problems paying its short term obligations.
- BKNG has a Quick ratio of 1.33. This is in the better half of the industry: BKNG outperforms 67.46% of its industry peers.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 |
3. BKNG Growth Analysis
3.1 Past
- The Earnings Per Share has grown by an impressive 21.72% over the past year.
- Measured over the past years, BKNG shows a very strong growth in Earnings Per Share. The EPS has been growing by 117.82% on average per year.
- The Revenue has grown by 13.39% in the past year. This is quite good.
- Measured over the past years, BKNG shows a very strong growth in Revenue. The Revenue has been growing by 31.69% on average per year.
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
3.2 Future
- Based on estimates for the next years, BKNG will show a quite strong growth in Earnings Per Share. The EPS will grow by 16.94% on average per year.
- Based on estimates for the next years, BKNG will show a quite strong growth in Revenue. The Revenue will grow by 8.68% on average per year.
EPS Next Y19.2%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
EPS Next 5Y16.94%
Revenue Next Year12.12%
Revenue Next 2Y10.31%
Revenue Next 3Y9.65%
Revenue Next 5Y8.68%
3.3 Evolution
- The estimated forward EPS growth is still strong, although it is decreasing when compared to the stronger growth in the past years.
- When comparing the Revenue growth rate of the last years to the growth rate of the upcoming years, we see that the growth is decreasing.
4. BKNG Valuation Analysis
4.1 Price/Earnings Ratio
- With a Price/Earnings ratio of 19.44, BKNG is valued on the expensive side.
- BKNG's Price/Earnings ratio is a bit cheaper when compared to the industry. BKNG is cheaper than 66.67% of the companies in the same industry.
- BKNG is valuated rather cheaply when we compare the Price/Earnings ratio to 26.11, which is the current average of the S&P500 Index.
- A Price/Forward Earnings ratio of 16.31 indicates a correct valuation of BKNG.
- Compared to the rest of the industry, the Price/Forward Earnings ratio of BKNG indicates a somewhat cheap valuation: BKNG is cheaper than 69.05% of the companies listed in the same industry.
- The average S&P500 Price/Forward Earnings ratio is at 24.12. BKNG is valued slightly cheaper when compared to this.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.44 | ||
| Fwd PE | 16.31 |
4.2 Price Multiples
- The rest of the industry has a similar Enterprise Value to EBITDA ratio as BKNG.
- Based on the Price/Free Cash Flow ratio, BKNG is valued cheaper than 81.75% of the companies in the same industry.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| P/FCF | 15.48 | ||
| EV/EBITDA | 14.07 |
4.3 Compensation for Growth
- BKNG's PEG Ratio(NY), which compensates the Price/Earnings for growth, indicates a correct valuation of the company.
- The excellent profitability rating of BKNG may justify a higher PE ratio.
- A more expensive valuation may be justified as BKNG's earnings are expected to grow with 17.61% in the coming years.
PEG (NY)1.01
PEG (5Y)0.16
EPS Next 2Y17.97%
EPS Next 3Y17.61%
5. BKNG Dividend Analysis
5.1 Amount
- With a yearly dividend of 0.93%, BKNG is not a good candidate for dividend investing.
- BKNG's Dividend Yield is a higher than the industry average which is at 1.12.
- With a Dividend Yield of 0.93, BKNG pays less dividend than the S&P500 average, which is at 1.91.
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.93% |
5.2 History
- BKNG has been paying a dividend for less than 5 years, so it still needs to build a track record.
Dividend Growth(5Y)N/A
Div Incr Years0
Div Non Decr Years0
5.3 Sustainability
- BKNG pays out 23.09% of its income as dividend. This is a sustainable payout ratio.
DP23.09%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
BKNG Fundamentals: All Metrics, Ratios and Statistics
4442.33
+149.31 (+3.48%)
Chartmill FA Rating
GICS SectorConsumer Discretionary
GICS IndustryGroupConsumer Services
GICS IndustryHotels, Restaurants & Leisure
Earnings (Last)02-18 2026-02-18/amc
Earnings (Next)04-27 2026-04-27/amc
Inst Owners111.97%
Inst Owner Change9.82%
Ins Owners0.15%
Ins Owner Change6.3%
Market Cap140.69B
Revenue(TTM)26.92B
Net Income(TTM)5.40B
Analysts81.33
Price Target5979.65 (34.61%)
Short Float %2.62%
Short Ratio1.96
Dividend
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Dividend Yield | 0.93% |
Yearly Dividend38.49
Dividend Growth(5Y)N/A
DP23.09%
Div Incr Years0
Div Non Decr Years0
Ex-Date03-06 2026-03-06 (10.5)
Surprises & Revisions
EPS beat(2)1
Avg EPS beat(2)0.35%
Min EPS beat(2)-1.28%
Max EPS beat(2)1.98%
EPS beat(4)3
Avg EPS beat(4)12.3%
Min EPS beat(4)-1.28%
Max EPS beat(4)40.35%
EPS beat(8)7
Avg EPS beat(8)14.67%
EPS beat(12)11
Avg EPS beat(12)13.5%
EPS beat(16)15
Avg EPS beat(16)31.78%
Revenue beat(2)2
Avg Revenue beat(2)1.42%
Min Revenue beat(2)1.28%
Max Revenue beat(2)1.55%
Revenue beat(4)4
Avg Revenue beat(4)1.56%
Min Revenue beat(4)1.28%
Max Revenue beat(4)1.73%
Revenue beat(8)7
Avg Revenue beat(8)1.73%
Revenue beat(12)8
Avg Revenue beat(12)1.2%
Revenue beat(16)11
Avg Revenue beat(16)1.12%
PT rev (1m)-5.47%
PT rev (3m)-5.12%
EPS NQ rev (1m)-8.65%
EPS NQ rev (3m)-8.73%
EPS NY rev (1m)0.2%
EPS NY rev (3m)0.41%
Revenue NQ rev (1m)3.23%
Revenue NQ rev (3m)3.44%
Revenue NY rev (1m)2.68%
Revenue NY rev (3m)2.99%
Valuation
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| PE | 19.44 | ||
| Fwd PE | 16.31 | ||
| P/S | 5.23 | ||
| P/FCF | 15.48 | ||
| P/OCF | 14.95 | ||
| P/B | N/A | ||
| P/tB | N/A | ||
| EV/EBITDA | 14.07 |
EPS(TTM)228.51
EY5.14%
EPS(NY)272.39
Fwd EY6.13%
FCF(TTM)286.93
FCFY6.46%
OCF(TTM)297.1
OCFY6.69%
SpS849.92
BVpS-176.13
TBVpS-289.39
PEG (NY)1.01
PEG (5Y)0.16
Graham NumberN/A
Profitability
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| ROA | 18.47% | ||
| ROE | N/A | ||
| ROCE | 75.5% | ||
| ROIC | 60.31% | ||
| ROICexc | N/A | ||
| ROICexgc | N/A | ||
| OM | 35.25% | ||
| PM (TTM) | 20.08% | ||
| GM | N/A | ||
| FCFM | 33.76% |
ROA(3y)19.1%
ROA(5y)14.86%
ROE(3y)N/A
ROE(5y)N/A
ROIC(3y)52.44%
ROIC(5y)38.4%
ROICexc(3y)N/A
ROICexc(5y)N/A
ROICexgc(3y)N/A
ROICexgc(5y)N/A
ROCE(3y)65.64%
ROCE(5y)48.08%
ROICexgc growth 3YN/A
ROICexgc growth 5YN/A
ROICexc growth 3YN/A
ROICexc growth 5YN/A
OM growth 3Y8.35%
OM growth 5Y40.5%
PM growth 3Y3.91%
PM growth 5Y87.42%
GM growth 3YN/A
GM growth 5YN/A
F-Score6
Asset Turnover0.92
Health
| Industry Rank | Sector Rank | ||
|---|---|---|---|
| Debt/Equity | N/A | ||
| Debt/FCF | 2.06 | ||
| Debt/EBITDA | 1.67 | ||
| Cap/Depr | 51.69% | ||
| Cap/Sales | 1.2% | ||
| Interest Coverage | 8.62 | ||
| Cash Conversion | 93.07% | ||
| Profit Quality | 168.15% | ||
| Current Ratio | 1.33 | ||
| Quick Ratio | 1.33 | ||
| Altman-Z | 6.59 |
F-Score6
WACC8.43%
ROIC/WACC7.15
Cap/Depr(3y)64.24%
Cap/Depr(5y)69.31%
Cap/Sales(3y)1.54%
Cap/Sales(5y)1.91%
Profit Quality(3y)155.18%
Profit Quality(5y)176.76%
High Growth Momentum
Growth
EPS 1Y (TTM)21.72%
EPS 3Y31.39%
EPS 5Y117.82%
EPS Q2Q%17.45%
EPS Next Y19.2%
EPS Next 2Y17.97%
EPS Next 3Y17.61%
EPS Next 5Y16.94%
Revenue 1Y (TTM)13.39%
Revenue growth 3Y16.35%
Revenue growth 5Y31.69%
Sales Q2Q%16.05%
Revenue Next Year12.12%
Revenue Next 2Y10.31%
Revenue Next 3Y9.65%
Revenue Next 5Y8.68%
EBIT growth 1Y25.01%
EBIT growth 3Y26.07%
EBIT growth 5Y85.03%
EBIT Next Year25.76%
EBIT Next 3Y15.72%
EBIT Next 5Y13.24%
FCF growth 1Y15.11%
FCF growth 3Y13.68%
FCF growth 5YN/A
OCF growth 1Y13.05%
OCF growth 3Y12.81%
OCF growth 5Y156.35%
BOOKING HOLDINGS INC / BKNG Fundamental Analysis FAQ
What is the ChartMill fundamental rating of BOOKING HOLDINGS INC (BKNG) stock?
ChartMill assigns a fundamental rating of 7 / 10 to BKNG.
What is the valuation status for BKNG stock?
ChartMill assigns a valuation rating of 6 / 10 to BOOKING HOLDINGS INC (BKNG). This can be considered as Fairly Valued.
What is the profitability of BKNG stock?
BOOKING HOLDINGS INC (BKNG) has a profitability rating of 8 / 10.
What are the PE and PB ratios of BOOKING HOLDINGS INC (BKNG) stock?
The Price/Earnings (PE) ratio for BOOKING HOLDINGS INC (BKNG) is 19.44 and the Price/Book (PB) ratio is -25.22.
Can you provide the dividend sustainability for BKNG stock?
The dividend rating of BOOKING HOLDINGS INC (BKNG) is 3 / 10 and the dividend payout ratio is 23.09%.