NYSE:DV - New York Stock Exchange, Inc. - US25862V1052 - Common Stock
As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising software industry, including DoubleVerify (NYSE:DV) and its peers.
As the Q3 earnings season wraps, let’s dig into this quarter’s best and worst performers in the advertising software industry, including DoubleVerify (NYSE:DV) and its peers.
Shares of digital media measurement and analytics provider DoubleVerify (NYSE:DV) jumped 8.8% in the morning session after Stifel analyst Mark Kelley reiterated the stock's Buy rating with a price target of $22 based on news of a potential price hike (from DoubleVerify). He added "We've learned that DoubleVerify is raising prices by roughly 5% on average (pricing ranges from unchanged to +8-10%, depending on the product), effective February 1st." The price increase is expected to improve concerns regarding pricing pressure in the ad verification market and also boost DV's growth outlook.
DV earnings call for the period ending September 30, 2024.