New White Paper Highlights How Closing the Health Information Gap Between Doctors and Patients Improves Life Science Marketing & Adds Value to Clinical Conversations

• 84% of Patients Arrive at Doctor Visits Underinformed
• Underscores Growing Importance of HCP and DTC Alignment in Pharma Commercialization and Marketing Strategies
• OPRX Closes First Combined HCP and DTC DAAP Marketing Program for Top 5 Pharma Client