NIU Launches Direct-to-Consumer Sales of its XQi3 All-Electric On and Off-Road Dirt Bike

LOS ANGELES, Dec. 02, 2024 (GLOBE NEWSWIRE) -- Niu Technologies (“NIU”, or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today announced the launch of its nationwide direct-to-consumer (D2C) sales platform for its lineup of off-road and on-road dirt bikes - the XQi3 Wild and XQi3 Street. The NIU Moto Sales Platform (NMSP) redefines how riders access electric vehicles by combining the convenience of e-commerce with the expertise of a growing dealer network. This announcement comes just weeks after a price drop and over-the-air (OTA) software update on the product, making it more affordable and technologically advanced than ever.