Direct Digital Holdings Introduces A New Framework to Help Businesses Manage AI Adoption in the Workplace

New guide helps organizations create clear, responsible AI usage policies to unlock the value of artificial intelligence while mitigating risks

HOUSTON, Feb. 20, 2025 /PRNewswire/ -- Direct Digital Holdings, Inc. (Nasdaq: DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced the release of its framework for establishing an employee generative AI usage policy, a practical guide from the company's AI Council designed to help organizations set clear expectations and guardrails for AI use in the workplace.

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